Search & Performance Marketing Daily Editions for November 2022
- Search & Performance Marketing Daily - Wednesday, Nov. 30, 2022
- Amazon Ads Reporting Outage Throws Off Calculations For Black Friday Campaign Spend
- Instacart Promotions In Ad Manager Expand Campaign Options For Brands
- 88% Of Yelp Survey Participants Say It's Important To Understand Review Platform Reliability
- Google Is Testing Gmail And Calendar Apps For Wear OS: Report
- Marketers Say They'll Add To CTV Media Budgets Next Year
- 2023 Local Ad Forecast: Slight Overall Dip, 15% Drop For TV
- IAE Tackles Ad Fraud: Says It's Not Just Illegal, But Has Big Ethical Issues For Media Industry
- Mindshare Named Media Agency, GroupM Holding Company Of The Year
- Leveraging ABM As A Fluid Piece Of Your Strategy
- In-Housing Advertising Won't Work If It's A Kneejerk Cost-Cutting Exercise
- Search & Performance Marketing Daily - Tuesday, Nov. 29, 2022
- Google Donates $1M To NBA Foundation
- Cyber Monday Analysis Shows Consumers Spent $12.8M Each Minute In One Evening Hour
- Microsoft Trends Analysis Helps Marketers Reach Shoppers With New Year's Resolutions
- Google, YouTube Grant $13.2M To International Fact-Checking Network
- Google, iHeartMedia Sued By FTC And States Over Fake Endorsements
- Online U.S. Sales Totaled $12.2B On Cyber Monday, $68B For The Weekend: Salesforce
- Hot For The Holidays: Americans Shop In Record Numbers
- Report: Social Media Overhyped As Sales Tool
- Consumers Still Spending -- Just Not Giving
- Broadcasters Push For Bill Allowing Them To Bargain With Tech Companies
- Search & Performance Marketing Daily - Monday, Nov. 28, 2022
- Search Data Shows Thanksgiving Day Takes Back Seat To Black Friday
- Yahoo Becomes Taboola's Largest Shareholder, Enters Exclusive 30-Year Commercial Agreement
- Shoppers Spent More Than $9B Online On Black Friday
- Unhappy Returns? Policies Influence Where Consumers Spend Money
- Online Sales Boomed Over Cyber Weekend, Showing 10.2% Growth: Salesforce
- New Marketing Expo & Conference Is Set For Miami Next April
- Webfare: Online Traffic Leapt On Black Friday, Orders Up 5%
- Brand & Retail Partnership: Proving Digital Influences On In-Store Traffic
- Apple Was One Of Twitter's Top Advertisers In 2022: Analysis
- YouTube Hates High-Priced Sports - Who Doesn't? Antitrust Issues Also At Work
- Search & Performance Marketing Daily - Friday, Nov. 25, 2022
- Could Apple Buy Disney With Iger's Return (No)
- $34.8B Online Spend Thanksgiving Through Cyber Monday, Adobe Estimates
- Inflation-Related Articles Take Backseat To Gift Giving, Data Shows
- Voice Of The Consumer: Half Think Brands Are Right To Boycott Twitter
- Retail Media Networks Grow
- The Pitfalls Of IP-Based Targeting In Streaming Campaigns... And How To Minimize Them
- AARP: 22M People Will Boycott Brands For Age Stereotyping
- 5 New Commandments For Product Marketing
- Google Updates to Understand
- 10 Tips For Creating An Email Strategy
- Search & Performance Marketing Daily - Wednesday, Nov. 23, 2022
- What Shoppers Are Thinking About As Holiday Season Kicks Off
- What Thanksgiving Day Searches Tell Marketers
- Google Quietly Tests New Way For Publishers To Monetize Web Sites
- Opposition Mounts To FDA's Proposed Ban On Menthol Cigarettes
- The Link To Profit: Publishers Can Nail Down A Piece Of Product Sales
- Consumers Who Buy From Questionable Social Media Ads Vary By Country
- Moderate Online Shopping Discounts Hit At The Start Of November, Study Finds
- IAB And Others Want Supreme Court To Strike Down Florida Social Media Bill
- Search & Performance Marketing Daily - Tuesday, Nov. 22, 2022
- Bloomreach Lowers Acquisition Costs With Snapchat Integration
- Facebook Cleans Up Trashy Posts, Drives Traffic To Publishers, Search Engines
- Many Happy Returns - Or Not, Per PayPal Data
- Baidu Benefits From Online Advertising Recovery
- Google Urged To Stamp Out Misleading Abortion Ads
- Amazon, Google Make Some Healthy Launches
- Survey Reveals The Brand Power Of Augmented Reality
- Verve Group Offers Access To In-App Inventory On Google Demand Platform
- 5 Marketing Trends For 2023: Why Back-To-Basics Is Best
- Price-Sensitive Consumers Seek Deals During Holidays
- Connected Video Devices Forecast To See Slower Growth As Smart TV Rises
- Search & Performance Marketing Daily - Monday, Nov. 21, 2022
- Cookieless: Yahoo Identity Solution Adds Partners
- Google Publishes Guidelines For Its Ranking Systems
- Meta Sued In UK, Suit Alleges Personal Data Collected To Target Ads
- MNI Built Optics, How Developers Dealt With 'Too Much Data'
- GumGum 'All In' With Attention Metrics
- Consumers Shift More Spending To Black Friday Weekend
- Meta Doubles Down On Messaging, Expands WhatsApp Business Features
- Publicis Groupe Boosts Commerce Offering With Acquisition of VIVnetworks
- IPG's Magna Finds 'Media Time Paradox' -- People Spending Less Time With It
- Appeals Court Sides With YouTube In Battle Over QAnon Takedowns
- Google: How Big A Problem Is Spam?
- Search & Performance Marketing Daily - Friday, Nov. 18, 2022
- Google Ads Used In Malvertising Attack
- Uberall Creative Campaign Connects Physical (Bric) And Digital (Pin) Experiences
- Gap Taps Tinuiti To Build 'Largest Apparel' Storefront On Amazon
- Google Trends Show Online Interest In Tech Layoffs Skyrocket
- 20% Of Media Buyers Report Investing In The Metaverse
- A Third Of Advertisers Have Reduced 2022 Spending Due To Macroeconomic Factors
- Black Friday Comes Amid Heightened Consumer Worries
- IAB Buyers' Survey: CTV To Lead 2023 Ad Growth, At 14.4%, Linear To Dip 6.3%
- In Recession, 'Invest Or Cut Marketing Spend?' Is The Wrong Question
- The Art Of Gaming Marketing
- How Chobani Delivered Oat Milk To The Metaverse
- Attribution Modeling Is Not Dead, Yet
- FTX And Crypto's Crash: Is Marketing, Sponsorship And TV Advertising To Blame?
- Search & Performance Marketing Daily - Thursday, Nov. 17, 2022
- Publisher Settings For Google AdSense Data-Protection Law Coming In Jan. 2023
- Google Begins To Release Maps, Search, Shopping Features
- Bot Strategy Of Holding Inventory In Carts Skews Metrics, Overwhelms Servers
- Yelp Adds 'Spotlight' Ads To Home Screen
- Most Business Owners Want To Sell Products On TikTok, Study Finds
- Advertisers Face Uncertainty, 'Choice Overload' For Cookies Replacement
- Omnicom Media Group First Agency To Use TelevisaUnivision Identity Graph
- IPG's Initiative Top Media Agency In Global New Business Through Q3
- Havas Deploys Attention Metric Globally, First Phase Of New 'Meaningful Media Planner'
- TikTok Advertising Projected To Surpass YouTube, Meta Combined By 2027
- 'Marketing Mix Modeling: Alive And Revitalized'
- Panels And ACR Data? TVision Takes iSpot.tv Investment - Will CTV Respond?
- Marketing Predictions For 2023: What We Will And Won't See
- How To Get a Jump On Holiday Marketing
- Search & Performance Marketing Daily - Wednesday, Nov. 16, 2022
- YouTube Launches Shoppable Shorts Challenge For Creators
- YouTube Tests Affiliate Marketing And Brings Shopping To Shorts
- Hilton, Adobe Partnership Enables Students To Build Marketing Skills Using Anonymized Data
- Tripadvisor's New CMO Looks To Integrate Consumer And Business-To-Business Marketing Divisions
- How Marketers Can Rally During Recession
- Facebook Users Urge Appeals Court To Revive Battle Over 'Scam Ads'
- More Buyers Using Addressable TV, More Planning To Up Spending
- Ad Market Falls For 5th Consecutive Month In October, Defies Robust Agency Projections
- Marketing Predictions For 2023: What We Will And Won't See
