by Staff Writers on Oct 10, 8:15 AM
Belo and McClatchy have been building out their agency services for clients, but one chose to build it themselves and the other relied on acquisition. Here, they compare and contrast their strategies around internal organization, go-to-market offers, and lessons learned. Listen in.
by Staff Writers on Oct 10, 8:15 AM
Thrillist' s Jody Rones and WAVE's Andy Wiedlin went at it at Friday's Publishing Insider Summit in Austin, debating the best length of an ad yet united against the duopoly. It was pretty good theater. Tune in!
by Staff Writers on Oct 10, 8:15 AM
Complex magazine pivoted into becoming a digital media brand with an idea for becoming the main go-to for youth. It wanted to redefine the cultural "con"s, to stand apart, to become a launchpad for new and innovation. Here, ComplexCon's executive producer explains how it did!
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