Around the Net In Brand Marketing Editions for May 2006
- Around the Net In Brand Marketing - Wednesday, May 17, 2006
- Guinness Promo Offers Free Home Bar
- PowerBar Pria Promotes Revamped Web Site With Sweepstakes Promo
- State Attorneys General Want To Restrict Booze Ads
- Marketers Rediscover Green Marketing
- Learning Google's Advertising Tools
- Teens and Young Adults Shun Network TV: Study
- Around the Net In Brand Marketing - Tuesday, May 16, 2006
- Studios Market Big Movies On Small Screens
- ConAgra Turns To Fun And Games For Summer Promos
- P&G Dropping Famous Brands--Is Ivory Next?
- Motorola Joins Bono's 'Product Red' Anti-AIDS Effort
- Bose's Connection To Apple Strengthens Already Stellar Brand
- Junk Food Marketed To Kids In Books?
- Around the Net In Brand Marketing - Monday, May 15, 2006
- Online Jewelry Sales Show Increase: Study
- Unilever's Axe Making Strides in Deodorant War with P&G's Old Spice
- Top Marketers Beefing Up Web Sites' Content
- Cadbury's 7Up Challenged On "Natural" Claim
- GM Sponsors Free VOD Package Of "Survivor"
- J&J To Upfront Market: Drop Dead
- Around the Net In Brand Marketing - Friday, May 12, 2006
- Smirnoff Hires Drinks Guru As Part Of Long-Term Promotion
- Actress Diane Keaton To Endorse L'Oreal Products
- Beer Marketers Changing Tactics
- Racy Ad Hurts French Connection's Sales
- New P&G Coffee Is Easy On The Stomach
- Around the Net In Brand Marketing - Thursday, May 11, 2006
- Parents Group Slams McDonald's and Staples for Ads On 'Medium'
- Marketers Embrace User-Generated TV Commercials
- Automakers Compete To Be More 'American'
- Marketers Discover Hispanic Market
- Toyota Will Use NFL Show To Promote New Tundra Truck
- GM Finds Corporate Ads Resonate With Consumers
- Around the Net In Brand Marketing - Wednesday, May 10, 2006
- Whole Foods Launches New Campaign To Alter Elitist Image
- Major Brewer Spreads its Product Wings Beyond Beer
- P&G Internet Program Converts To Cable TV Reality Show
- Beer Marketers' New Approach Leads To Increased Sales
- New Venue For Marketers In Michigan: School Buses
- Display Advertising Makes Internet Comeback
- Around the Net In Brand Marketing - Tuesday, May 9, 2006
- Crown Royal Promo Names Race After Contest Winner
- Automakers Push For Fuel Efficiency In New Joint Ad Effort
- Wal-Mart, Seeking Total Makeover, Includes Multicultural Agencies In Review
- Disney Ends Promo Deal With McDonald's Over Obesity Issue
- Carmakers Target Different Age Groups In Ads
- Life Inside An Ad Agency: A Primer for Marketers
- Around the Net In Brand Marketing - Monday, May 8, 2006
- New Midas Spots Play On Consumer Fears
- New TiVo Service Doesn't Zap Ads, It Delivers Them
- Marketers Expect World Cup Viewership To Dwarf Super Bowl's
- Porsche Targets China for Growth
- Toronto Lawmakers Worry About Outdoor Ads' Appearance
- Six Flags Wants To Expand Appeal
- Around the Net In Brand Marketing - Friday, May 5, 2006
- Holiday Inn Sponsorship Deal Scores Big With MLB
- Pfizer Returns To Sexy Ads For Viagra
- BMW Motorcycles Switches Agencies, Will Try New Media
- General Electric Tries New Tactic With One-Second TV Spots
- Coors' Ties to 'Scary Movie 4' Criticized by Alcohol Watchdogs
- Around the Net In Brand Marketing - Thursday, May 4, 2006
- Ambush Marketing For Soccer Tournament Under Fire
- Yum Brands Launches First Ever Corporate Ad Effort
- Reformulated Lay's Chips Get Marketing Push
- Verizon Wireless Sponsors Shakira Tour In Major Promo
- Soda Sales Banned in Schools To Fight Obesity
- A-B Flies Solo On Pro-Beer Campaign
