Marketing Daily Editions for April 2016
Marketing Daily - Friday, April 29, 2016
VW Says It's Running On All Cylinders Again
Lexus Sponsors Culinary, Cycling Event
With Venus, P&G Starts Fanning Olympic Flames
Pepperidge Farm Rewards Consumers With Beauty, Fitness Services
Connectivity Fueling Tech Growth
Kia Motors Returns To Mom 2.0 Summit
Fisker Rebrands As Karma, Plans Summer Debut
Budweiser Prepares 'Country Club' Effort
Will Apple Ever Sell Cars?
GoDaddy Sets Up Fake Account To Trash Talk With Shaq
Campbell's Soup Invests In Program To Fight Child Hunger Obesity
It's Complicated: Playing The 'Girls' Card
Palm Beach Elite Invite You To Their Wealthy Enclave In Arty New Campaign
Marketing Daily - Thursday, April 28, 2016
Dyson's New Hair Dryer Efficiently Generates Gushing Reviews
Hyundai Looks To The Future With Draft Day 2031 Effort
Macy's Goes Gaga (And Elton) For Brave New Love
Hershey's Packaging Colors Go Patriotic For Olympics Sponsorship
Acura Celebrates '30 Years Young'
JCPenney Steps Up Sephora Rollout
Finance Company Kabbage Kicks Off First TV Campaign
McDonald's Plans to Debut 'Cleaner' Chicken Nuggets
Streaming Platforms Boost Broadcast TV Viewership
Chipotle Considers Menu Changes After Disastrous Quarter
Google, Ford, Uber Launch Self-Driving Car Super Lobby
Can Volkswagen Move Beyond Scandal?
Market To Audiences, Not Generations
Marketing Daily - Wednesday, April 27, 2016
Wall Street Unloads Over Apple Results; Others Say 'Hold On'
Coach Turns Corner, Shakes Up Marketing Team
Redd's Wicked Apple Amps Up The Testosterone
Tempur-Pedic Harnesses A Cool 'Brees'
Carnival Cruise Line Launches 360-Degree Video Campaign
Association Enlists Celebrity Golf Enthusiasts For Campaign
Morningstar Farms Marketing Exec Talks (Fake) Turkey
Chobani Gives Employees A Stake
PNC Launches Chicago Bears-Branded Card
Men Read Mean Tweets About Female Sportswriters
Twitter User Gains Not Enough To Spur Ad Growth
What's Really Causing The Marketing Talent Crunch?
Persol Gets Animated On Instagram For New Eyewear Campaign
Marketing Daily - Tuesday, April 26, 2016
Valeant Writes A Script For Turnaround: Perrigo CEO Papa
Mountain Dew Enlists NASCAR Stars For Promo
Lyft Depicts Hassles Of Modern Car Ownership
75% Of Affluent Millennials Get Money From Mom And Dad
Coca-Cola's Hi-C Ecto To Return Along With 'Ghostbusters'
Rainbow Light Launches Eco Effort
Marc USA Launches Chow Warhol Campaign
Pepsi Launches Emoji Ads
Nissan Takes A Jab At Tesla
Meet Four Influential Women In Marketing
Hills Bros. Goes Green With BPI-Certified Pods
Oregon Lottery Pulls Ads After Native Americans Object
Marketing Daily - Monday, April 25, 2016
Acclaimed 'Lemonade' Also Shows Beyonce's Business Acumen
Target Takes Transgender Issue To Consumer Level
MasterCard, MLB Expand Partnership
Consumers Like Wireless Phone Charging, Fingerprint Scanning
Hershey's, Reese's Snack Mixes Launch First National Campaign
Prince's Death Prompts Tribute From Chevy, Others
Marketers Capitalize On Coachella Crowds
What Drug Ads Don't Say
Five Questions With Absolut's Marketing Chief
U.S. Mobile Advertising Grows 66% In 2015
Shell Unveils City Car Concept
Smooverly: Investor Deck
Marketing Daily - Friday, April 22, 2016
Sears Holdings Eyes Profitability in 2016 As It Shutters 78 More Stores
Honda Social Effort Encourages Focus On Driving
Buick Joins Luxury Automakers In Perception
Spending On Mom, Especially Apparel, Gains
U.S. CPG Sales Up 3.1% In 2015; Smaller Companies' Share Grab Slowed
Tide Encourages Laundry Pod Safety
Brands Post Tributes To Prince
These Food Brands Are Commonly Mispronounced
Mr. Peanut Celebrates 100th Birthday
Giants, A's Battle It Out On The Airwaves
Ikea Goes Sentimental In New Effort
Confirmation: The Smoking Gun Is Live!
Marketing Daily - Thursday, April 21, 2016
VW Shares Up As Market Gets Wind Of Today's Settlement Offer
Coldwell Banker 'Lists' X-Men Mansion For $75 Million
From Walmart To Whole Foods, Shifting Sands For Food Shoppers
McCafe, Nexium 24HR Led 2015's Most Successful CPG Launches
Land Rover Renews Rolex Kentucky Sponsorship
No Pasties Required: Uncensored Man Boobs Used For Self-Check Campaign
Dwyane Wade Stumps For Gatorade
Nike Drops Johnny Manziel From Roster
Social Media Too Important For Marketing Department
Snapchat, Bob Marley Estate Celebrate 4/20
Are You Jewish Enough To Get This Campaign?
Experiential: The Binge-Watching Of Marketing
Marketing Daily - Wednesday, April 20, 2016
Cancer Immunotherapy Trials Successful; Market To Explode
Audi Partners With Marvel Entertainment
Gap's Athleta Jumps On Girl Power Bandwagon
Coca-Cola Unveils Global 'One Brand' Packaging
Unilever Wants Us To 'Rethink Recycling'
ANA Finds 'Brand Activation' Approaching 60% Of Marketer Budgets, Eclipses Advertising
Classic Tootsie Roll Spot Still Resonates
Classic Tootsie Roll Spot Still Resonates
CVS Expands Most Items To Drive-thru
Airbnb Campaign Urges Living Like Locals
FDA Advises Against Chewing Tobacco
Aussie Government $30M Campaign Tackles Violence Against Women
Just As I Did, Brands Must Adapt To America
NEW! Nike Golf To Rory McIlroy: 'Enjoy The Chase'
Marketing Daily - Tuesday, April 19, 2016
Netflix Shares Plunge On Q2 Prospects Even As Q1 Beats Expectations
For Boston Marathon, John Hancock Gives Social Effort A Banner Twist
Turtle Wax Sponsors ESports Team
Pedigree Features Veteran's Story For 'Feed The Good' Campaign
Lindor Chocolate Featured In 'Mother's Day' Movie
Wyndham Rewards Partners With Six Flags
PhRMA Campaign Launches New Patient Stories
Axe Tries To Explain Campaign That Mimics Reddit Page
Keurig Offers Recyclable K-Cup, But It's Not Green
Hewlett-Packard Pulls Ads from 'Financial Times'
Apple Music's Marketing Is 'Clubhouse' For Artists
Marimekko, Target Collaboration No Big Deal
Marketing Daily - Monday, April 18, 2016
'Jungle Book' Markets Its Way To Huge, Broad-Based Opening
Toyota, Acura Tops In's Value Awards
'Team Chobani' Suits Up For Rio Olympics
Wegmans, Publix Top American Supermarkets; Trader Joe's Slips
War Dragons Commercial Mashes Up Friendly And Fierce Beasts
Kelley Blue Book Aims To Redefine Its Brand
Calif. Cannabis Wholesaler Launches Ad Blitz
Apple Support Twitter Garnering Follows
How Snapchat Measure Up Against Other Social Media
Brands Build Up Their Chatbots
Bentley 'Pop Art' Continental GT Headed To Auction
Hickory Farms Founder Dies At 96
Yo, Czech It Out
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