MediaDailyNews Editions for May 2007
MediaDailyNews - Wednesday, May 16, 2007
Upfront And Personal: ABC Kicks Off 12 New Shows
Agency.com Goes Beyond, Taps Winter As Media Director
Journal Register Taps AdStar For E-Commerce
Media X: Unhappy Endings
Strauss Joins Newspaper Network As Interactive Sales Chief
McPheters Nixes Readership.com
Pine Time: Publicis Finds Viewers No Longer Yearn For Prime-Time TV
Brandtique: TV Guide
ESPN End Runs Broadcast Upfronts, Touts Importance To Advertisers
Out-Of-Home Video Ad Bureau Names Norris President
Out-Of-Home Industry Raids Cable Ad Execs, Positions Itself More Like TV Than Billboards
Product Placements Of The Week
ABC/Sprint Cut Deal: Prime-Time Shows On Cell Phones
AdOn Network Promotes Armstrong To CEO
Men's Fitness Gets New Top Editor
PBS To Launch 'Green' Series
AMC Messes With Texas, Will Be Lone Star In Tourism Effort
Bad News for Classifieds: Home Sales Slump Again
Park It: Disney Travel Channel Launches
Thomson Seals Reuters Deal
Are HD Ads Better? Starcom, Discovery Trying To Find Out
MediaDailyNews - Tuesday, May 15, 2007
Bollore Boosts Stake In Havas
Aegis Triggers Deal, Acquires Another Digital Shop
MTV's Danaher Lands At Reactrix
Clear Channel Outdoor Goes Digital in L.A.
HD Radio Reaches 100 Markets
NBC Fall Lineup: More Dramas, More Faves
ABC Breaks New Ground: Campaign Promotes Multiplatform Viewing
Word Of Mouth No. 1 Influencer On Biz Decisions
Integration: NBC Thinks 'Beyond the :30'
In Surprise Move, Source Interlink Buys Primedia Unit
ABC Brings HD Video To Web, Greater Geo-Targeting Of Ads
Optimedia U.S. Awarded Graco Media Account
Tribune Publishing Revenues Down 10.3% In April
Levy To COO Nickelodeon/MTVN Kids
Digital Growth Helps Ziff Davis 1Q Earnings Rise
NBC Creates 'Heroes' Web Series
Study: College Students Favor Socially Responsible Companies
MediaDailyNews - Monday, May 14, 2007
Havas Reports Tepid Results, Especially In North America
Report: MPG Chief Relocates From Spain To New York
Upfront Deals Will Use Both Commercial And 'Live Plus Three Day' Ratings
Heineken USA Taps The Richards Group As AOR On Amstel Light
Fox Forms In-House Ad Agency To Meet News Corp.'s Marketing Needs
Commercial Ratings Will Not Affect Upfront Revenue, Execs Say
Gannett President-CEO To Retire In July
Mag Bag: Stuff Goes to the Kentucky Derby, Stack Takes a Different Tack
MediaDailyNews - Friday, May 11, 2007
Auditors Make Nielsen Crawl, Issue Second Request For Commercial Ratings Help
Dow Jones Taps ESPN's Rooney As Chief Revenue Officer, Consumer Media
Advertising Fuels Viacom's Quarter
Hallmark Greets Upfront With Rising Ad Demand
Joost Speculating? CBS, Viacom Buy In
Sales Up In 1Q For Outdoor Channel
Fox's 'Idol' Spinoff Will Search For Great American Band
MediaDailyNews - Thursday, May 10, 2007
On Eve Of Commercial Ratings, Nielsen Says It Needs Cable Logs
Sacharin Named EVP, Managing Director At MediaVest
Meredith To Study Consumer Approach To Home Improvement
Report: Fox, MySpace Align For Super Bowl Ad Deals
Enthusiastic About Print, Wasserstein Expected To Buy Primedia Group
Campbell-Ewald New Specialty Group: Social Media
Sing Out: USA, Yahoo Ink Deal, Promote New Artists
MyNetwork Drags On News Corp. TV Results
Knockout: HBO's De La Hoya Match Generates Big Revs
New Ad Stream: NYC Taxi Video Screens
Chrysler Dealer Uses Arabic Ad To Reach Locals
Magna: Upscale Viewers Prefer ABC, NBC Shows
Correction: Jeff Sapan, Time Inc. VP
MediaDailyNews - Wednesday, May 9, 2007
Report Pegs Social Media At $900 Million And Rising
Westwood One 1Q Revs Down 9%
ABC, ESPN Strike Cox Deal To Kill Fast-Forward Option On VOD
Media X: The Kids Are Alright
Initiative Elevates Cohen, Role Of Innovations And Entertainment Too
R&R Taps McGuire As Integrated Media Chief
Kincaid Tapped As Sales Prez, CBS Radio
Brandtique: Amp'd Mobile
News Corp, NBC Partner With CNET For Video Site
Product Placements Of The Week
Sapan To Integrated Marketing VP For Time, Inc.
Tebeau Promoted To Inc. Publisher
Fed Judge Okays Dot-Com Suit Against Omnicom, Alleges Shareholder Fraud
Liberty's DirecTV Strategy: HD-First
Disney's Iger: 'We're Gearing Up For A Work Stoppage'
College Presidents Angry At 'U.S. News' Rankings
Fuel To Ad Fire: Study Says 90% of 2-Year-Olds Watch TV
National CineMedia Distributes Free CD-ROMs In Theaters
MediaDailyNews - Tuesday, May 8, 2007
NBC U Pledges To Limit Pre-Roll Ads To :15 Or Less
Blue Screens Leave Nielsen Red In The Face
Nielsen Rolls Out In-Store Measurement
Media Researchers Live In Interesting Times
MediaVest: Guarantee Issue Circ Or No Ads
Universal McCann Hires EVP, Global Human Resources
'Lost' Stays Found Till 2010
Pump It: ESPN Tries To Reach Fans Via Gas Station TV
Clear Channel Gets New Bid, Pushes Back Shareholder Meeting
Reuters Expected To Accept Thomson Buyout Bid
Kaline Named Chairman, TAB Board of Directors
Beam To Restrict Ad Buys To Media Reaching 75% Legal Drinking Age
Grey Drops 5%, Young 17% In 1Q, Optimism Remains
Uptick: Online Newspaper Sites Exceed Web Growth
MediaDailyNews - Monday, May 7, 2007
CAB Forms 'Commercial Ratings Commission'
Clarification: Bollore's Aegis Stake Not Reduced, Just Diluted
Madison Avenue's Big Get Bigger, Remain Relatively Small
Reuters Gets Takeover Bid
NYTimes Hires New Public Editor
BofA Taps Saunders as Brand/Ad Exec
FCC Auction Helps Build Wireless Future
Ripple Effect: Retailers Get Digital Video Ads
Radio Waves: Westwood One, Clear Channel Face Sale Options
Washington Post 1Q Profit Down, Digital Growth Slows
Syndie Ratings Drop Somewhat, Sitcoms Take Hit
DVR Study: Ad-Avoidance Must Factor Into TV Marketplace
Future Boon: ABC 's 2-Hour 'Grey's' Bodes Well For Spin-Off
MediaDailyNews - Friday, May 4, 2007
Bitter Sweet: Hershey Pulls Planning From MPG, Consolidates At OMD
Murdoch Dow Bid Rejected, Sale Rumors Continue
Publicis' Levy: 'We're Still On The Prowl'
Bad Apple: PC World EIC Quits Over Policy
Spurned By Tribune, Burkle Courts American Media
MPG Taps Another Carat Exec, Suky To Lead Glaxo, ExxonMobile
Stoli, Carat Join Logo For Ad-Free TV Series
Draftfcb Scores Tequila Accounts
Hispanic Nets Have Grande Quarter
Lee Joins Havas Euro RSCG As North American CEO
Charter Makes Triple-Play During 1Q
CBS Records Tepid Quarter, Moonves Touts DVR Future
O'Neill To Jupitermedia CFO
Martha Stewart Cooks Up Rev Gain, Larger Loss
'Gilmore Girls' To End Run After 7 Seasons
Mag Bag: At Discover, Children Art The Future
MediaDailyNews - Thursday, May 3, 2007
ESPN's Erhardt Named CAB Chairman
Publicis Reports Tepid Quarter Amid Strong New Biz, Digitas Results
Universal McCann Wins Sony PIctures Releasing Account
Public No More: Dolans Take Cablevision Private
USA Today Sees 2% Rise in Newsstand Sales
ISS-y Fit: Advisory Firm Dismisses New Clear Channel Offer
Snyder New EVP/COO Of Turner Animation
Bollore Reduces Stake In Aegis, Remains Biggest Shareholder
Time Warner 1Q: Takes Hit With WB, But Revs Rise 9%
Brand Extension: BusinessWeek Launches Company Insight Center
Whitaker To SVP NBC News
Online Boomlet: New York Times Debuts Small Business Site
National Mag Awards Cites 6 For General Excellence
Sinclair: Tough 1Q, Broadcast Revs Nearly Flat, National Spot Drops
Hits, Misses: 'Mars' Dips, 'Idol' Soars
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