MediaDailyNews Editions for December 2015
MediaDailyNews - Wednesday, Dec. 16, 2015
National TV Ad Prices Surge In October, Follow Seasonal Demand Pattern
The Lessons Of Howard Stern
Educate, Don't Oversell, To Battle Data Fatigue
PayPal Airs First Super Bowl Spot In First Quarter
Welcome To The World of Wicked Problems
3-Month TV Ratings: Cable Drops More Than Broadcast
Dentsu's Carat Reshuffles Global Leadership
Report: Sources Say OpenX Is Looking For Suitors
iHeartMedia Brings Local Inventory To Mediaocean's Spectra Platform
Ogilvy Appoints Anthony Wong Global Effectiveness Director
Stern Re-Ups At SiriusXM, With Video Long Tail
Video Platform Dailymotion And AOL Platforms Expand Programmatic Deal
SoundHound Brings Voice And Search To Internet-Connected Devices And Appliances
Google Wants To Take 'Parked Domains' Battle To Supreme Court
Jimmy Dean Offers 11-Hour Sausage Yule Log Video
NavAds Taps Moz For Location-Based Search, Navigation And Mapping Data
Facebook Debuts Dubbed Services, New Biz Directory
MediaDailyNews - Tuesday, Dec. 15, 2015
This Again? Trump And Others Line Up For Fifth GOP Debate
Ted Cruz Campaign Hires Firm To Profile Voters
Target Marketing In Full Force For Star Wars
Glenfiddich Ad Tests DISH Media Sales' Rocket Fuel-Powered Programmatic Exchange
Secret Formula To Winning The OTT Race: Success Equals Quality
Walled Garden, Millennials Lead Media Dynamic In 2016
Media, Marketing And Agency Vets Launch New Data Firm
McGarryBowen Installs New U.S. Leadership Team
TiVo, RealityMine Strike Olympic Measurement Deal With NBC
Content Management Demystified: A Q&A With CMS Expert Randy Apuzzo
Connexity Acquires Hitwise To Provide Stronger Behavioral Targeting, Audience Measurement
GlaxoSmithKline Working On Direct-To-Consumer Ecommerce Strategy
Facebook Offers Moments App To Sync Mobile Photos
Viggle To Sell Main Rewards Biz, Looks To Rebrand
PushSpring Partnerships Expand Data Set
Fashionista Bows In-House Native Ad Studio
37% Admit To Deleting Email Promotions Before Reading Them
Vice Sports Drives Content
MediaDailyNews - Monday, Dec. 14, 2015
OpenAI Attracts $1 Billion Investment To Advance Digital Intelligence
Human Traffic Overtakes Bots, But The Fight Isn't Over
Time Inc. Video To Stream On Hulu, Yahoo
Spoiled Little Boy-cott
TV Everywhere Apps Soar
Gmail Access, Smarter Search Come To Yahoo Mail
Appellate Judge Lifts Shutdown Order Against DraftKings And FanDuel
MDC Partners Acquires Unique Influence
Lower TV Income Homes Have Highest TV, Media Usage
Phishing Scam Hits
Peter Kim New CEO At Barbarian Group
Macy's, Best Buy, Walmart Early Winners This Holiday Season
'Wine Enthusiast' Gets Online Makeover As Mobile-First Site
PlaceIQ Teams With IRI To Leverage Data To Enhance Targeting
Atlantic Media In Talks To Sell 'Quartz'
A Seven-Year-Old Could Predict The Consequences Of Ad Blockers
MediaDailyNews - Friday, Dec. 11, 2015
Updated: Nielsen Working With 'Key Players' On New Currency, Poised To Lose Accreditation For Current One
Nielsen's Most eXelate Future: Says It's An 'Operating System' For Marketing And Sales
Study: One In Three 'Piracy' Sites Contains Malware
TV News: The Cliff Notes Of Journalism
MEC Wins $1 Billion L'Oreal U.S. Media Account
Internet Ad Spend Sets New Record, Reaches $15 Bil In Q3
Twitter Amends Policy: Promoted Tweets Visible Without Logins
Nearly 5 Million Homes Will Cut Traditional Pay TV Service In 2015
Brands, Agencies Review Strategies, Agree To Become The Solution To Ad Blocking
Collective Trims U.S. Employees, Changes Structure
Q3 2015 Digital Ad Revenues Climb To $15 Billion, Marking All-Time Quarterly High
Gerber Promotes New WiFi-Enabled Infant Formula Machine
IBT Media Redesigns 'Newsweek,' 'IBT' Sites To Optimize Mobile, Video
Words Evoking Emotions Boost Marketing By 70%
Scripps Networks Starts Content Studio For Marketers
Google Digs Into Data, Voice Search Ads, Cross-Device Metrics To Reveal Insights
My Q&As On Evolving Advertising Landscape
MediaDailyNews - Thursday, Dec. 10, 2015
Jeb & The Three Chairs: A Parable
Disney Doubles Stake In Vice
TV Of Tomorrow: Changing Ad Models, Provable ROI
IAC Unveils Publishing Network
Youth Is Served By 'Turks'
Consumer Study Finds A Third Plan To Install A Blocker In Next 3 Months
DCN's Jason Kint: 'Remember, The Consumer Is No. 1'
Dropbox Shutters Mailbox
Baidu Takes To The Road In A Self-Driving BMW
Media Buyers Embrace Mobile Programmatic, And Some Cut Out Middlemen
CBS Bucks TV Market Outlook, Eyes Near Double-Digit Gains
Lowe's Leverages IoS: The Internet Of Santa
TVB's 'Voters' Campaign Touts Local TV's Political Strength
49 Million TV Viewers Dubbed TV 'Defectors'
Sports Illustrated Play Partners With USA Volleyball
Microsoft Brings 'Hey Cortana' To iPhone, Android, Cyanogen
Yahoo's Web Data Will Become Attractive To Potential Suitors
MediaDailyNews - Wednesday, Dec. 9, 2015
Marketers And Agencies Pledge To Avoid Piracy Sites
Yahoo's New Spin: A 'Reverse Spin,' Will Use Alibaba To Create A Second Company
Magazine Print Audiences Fall, Digital Editions Fail To Deliver
Turner Broadcasting Restructures Ad Sales
Publicis CFO: P&G Loss 'Painful' But 'Not The End Of The World'
Strata Aligns With Triton, Enables Digital Radio To Be Bought Automatically
Millennials Attracted To Top YouTube Ads In 2015
Amazon Prime Video Adds Showtime, Starz To OTT Service
Millennials Favor Streaming, Still Devoted To TV
Facebook Pages Helps Businesses Improve Response Time
Streaming Rivalry Heats Up, Race To Refine Mobile Services
Appeals Court Sides With Google In Battle Over 'Fraudulent' Search Listings
Interpublic Buys Its First Russian Agencies
Integral Ad Science's Certified Viewability Partner Program Lists Trusted Sellers
Bing Election Tool Shows Where Candidates Stand Compared With Your Own Beliefs
A New Definition Of Order
CBS Makes Bold TV Ad Predictions
MediaDailyNews - Tuesday, Dec. 8, 2015
Fast Food Is One Big 'Happy Meal' For Cable Networks
Marketers Paying High Double-Digit Price Increases For CBS' Scatter TV Inventory
Is Google Setting Up A Mobile Protection Racket?
Sorrell: Corporate Psyche Has Changed Since 2008
Trying To Avoid Commercials
NFL Colts Owner Buys Ringo Starr's Drums For $2.2M
Clorox Launches Agency Review
Gannett Unveils USA Today Network
P&G Shifts Bulk Of $2.6 Billion NA Media Assignment To Omnicom And Carat From SMG
Facebook Updates Mobile, More Content Control
Verizon Acquisition Of Yahoo Search Ad Assets Would Rival Google
Shifting Consumer Patterns Changing Holiday Shopping
Media, Entertainment Execs Worry About European Volatility
Digital Ad Fraud Continues To Rise
Majority Of APAC Ad Professionals Say Programmatic Skills Will Be Key In 2020
Mozilla Ends 'Sponsored Tiles' Ad Program
Spark SMG, 120 Sports Forge Content Deal
Brazil's Abril Group Partners with Google On Programmatic
Google Enables Safe Browsing By Default On Android Chrome Mobile Sites
Adform Raises $21.5M To Fund Global Expansion, Including U.S.
MediaDailyNews - Monday, Dec. 7, 2015
Agencies Forecast 4-Plus Percent Global Ad Growth
Index Benchmarks Daily Supply Of Digital Uniques: Finds Holidays, Not News, Make A Cyber Difference
Brands Erode Black Friday Strategies With Early Advertising
NBC's 'Wiz' Scores Well Against NFL
There Must Be Something Quotable In Here Somewhere
73% Of Marketers See Email Delivery Issues Due To Inaccurate Data
Advertisers Look To Programmatic Merchandising To Boost Ad Targeting, Online Orders
TV Forecast: Slow Growth For 2 Years
Google Debuts Trial Run Ads To Up App Use
Black Friday Big Winner On Mobile
Pay TV Consumers Want $40/Month For 20 Channels
90% Of APAC Ad Professionals Use Programmatic For Mobile
Outside Television Comes To PlayStation Vue
Project: Worldwide Appoints Jennifer Comiteau As Its First Corporate Communications Head
Study Sees Disconnect Between CMOs And CTOs
Time Inc. Taps GumGum For In-Image Online Ads
Facebook Instant Articles Launches With 50 Publishers Across Asia
From Inventory To Experience: The Metamorphosis Of 'Premium'
MediaDailyNews - Friday, Dec. 4, 2015
Wall Street's Wieser Downgrades Madison Ave.'s Long-Term Outlook To 'Tepid,' Cites Ad Blocking
OOH Industry To Keep Better TAB On Consumers, Will Add Seasonal Ratings
Mirum Tech Chief Phillips Resigns
Nielsen Debuts New Comparable Metrics Report
Facebook To Block Non-Users In Belgium
SMS Still Relevant For Marketers
'Wall Street Journal' Launches New Magazine 'The Future Of Everything'
The Media Trust Launches Real-Time Feed On Malware Threats
A+E, AOL Strike Cross-Screen Partnership Deal
Most Marketers Not Planning To Spend Programmatic Budget On Local TV, Strata Finds
Speed Beats Price For Broadband Switchers
Hillary Supporters, Undecideds Least Likely To Block Digital Ads
Facebook Steps Up Video Streaming
Turn Lays Off 57 Amid Company Restructuring And Shift From SaaS
Yahoo Tests Full-Bleed Auto-Play Video Ad In Search Results
Sisterhood Of The Traveling Underpants
The Technological Balkanization Of The Web
Constant Bearing, Decreasing Range
MediaDailyNews - Thursday, Dec. 3, 2015
TV Everywhere's Day Is Here
Magazine Newsstand Sales Tumble Again
Tracking The Shopper Experience: Q&A With Connexity's Craig Teich
Radical Restructuring At Publicis Groupe
Cox May Be Responsible For Copyright Infringement By Subscribers
Consumers Spend As Much Time Streaming As Working, Sleeping
Former FCC Staffer To Head IAB's Lobbying Efforts
Verizon Exec Harrobin Named CMO For NBCU's Content Innovation Agency
Google Protects Advertisers, Cracks Down On Ad Fraud
AppNexus Expands Tech Partnership With Microsoft
Advertisers Pause Campaigns As They Struggle With Billions In Online Sales
Experian Says Auto Financing, Leasing Hits Records
Streaming Apps Grow, Spotify Dominates Music Services
Who Comes After Millennials? Asks MTV - 'Founders' Teens' Top Pick
Sports Illustrated Play Continues To Expand With US Lacrosse Partnership
DirecTV To Get AT&T Name Change, Consolidation In 2016
Impact Radius Acquires eBay Enterprise's Clearsaleing Attribution Business
BrightFunnel Raises $6MTo Expand B2B Data
Clorox Among Large Consumer Marketers Tapping Digital-First's Power
For AmEx, Programmatic TV Remains A Manual Process
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