MediaPost Weekend Editions for October 2021
- MediaPost Weekend - Saturday, Oct. 30, 2021
- Apartment 5G Roomies T-Mobile, Hershey's Greet Trick-Or-Treaters
- This Halloween Oumph! Promises 'Scariest Plant-Based Food Ever'
- Giving Raisins At Halloween? There's A Clean-Up Kit For That
- It's Official - The Metaverse Is Madison Avenue's Next New Thing
- Why Meta Wants The Universe: It's The Hardware, Stupid
- Zuckerberg's Meta Keynote Is Like Tripping On Acid
- The New Company We Already Love To Hate: Meta
- Meh, duh!
- Fox's Blockchain Creative Labs Strikes NFT Deal With WWE
- TV Ads Will Straddle Streaming AND Linear For Years To Come
- MRC Discloses 'Gap' Preventing Industry Standard Podcast Measurement
- MRC Nears Completion Of 'Outcome' Standards: Assessing Algos, Machine Learning, Etc.
- The Next Gen Of Audience Measurement Will Require Big Data
- Despite Undercounting, Accreditation Issues, Nielsen Sees 5.5% Gain In Q3
- Yanking The Supply Chain (Other Economic Indicators, Too)
- Supply-Chain Constraints On Ad Growth Prove Greatly Exaggerated
- Dentsu Teams With AI-Driven Banking Platform In Global Hyper-Targeting Play
- Biden Taps Net Neutrality Advocate Rosenworcel To Lead FCC
- November Is National Impotence Month: Are You Vaccinated Yet?
- Whatever Happened To The Google Of 2001?
- Nielsen Strikes Digital Ratings Deal With Roku
- GroupM, Hogarth Team On Addressable Content Offering
- WPP: Digital, Ecommerce Drove 'Blowout' Q3, Supply Woes Won't Depress Advertising
- Postseason Baseball Draws Viewers, Nearly $109M In TV Ad Spend
- MediaPost Weekend - Saturday, Oct. 23, 2021
- Ad Economy Rose 10.2% In September, Expansion Continues To Decelerate
- Ad Tech Stocks Lose Billions, Valuations Decline On Snap's Warning
- Snap Warns Supply-Chain Bottleneck Causing Brands To Delay Spending
- Under-Siege Facebook To Reveal Corporate Rebrand
- Top 10 List: New Facebook Brand Names
- Oversight Board Says Facebook Didn't Reveal Cross-Check System When Asking for Guidance on Trump
- Trump's New Social Media Network Unstable
- Reports Of Trump Deal Rally Acquisition Target's Stock
- If PayPal Buys Pinterest
- Garfield At A Little Less Large
- The Bully Pulpit Project: Genius Glut Redux
- Reasons For 'Squid Game' Runaway Popularity Are Elusive
- Dave Chappelle And The Messiness Of Ethics
- CBS 'Activist' Reality Show Derailed By Activists
- Dentsu Creates 'Attention' Metric For Media Planning And Buying
- OMG To 'Certify' Media Supply Chain For Diversity
- Omnicom Reports Q3 Organic Growth Of 11.5%
- IPG Posts 15% Organic Growth In Q3, Upgrades Full-Year Guidance
- Havas Posts Nearly 18% Organic Revenue Growth In Q3
- Essence Wins Consolidated Media Account For Deutsche Bank
- The Terrors Of New Technology
- Judge Sides With Amazon In Battle Over 'Buy' Button
- Let's Not Screw This Up
- Study Finds Gaps In Ad Spending Vs. Consumer Consumption Worldwide, U.S.
- Former Dentsu Programmatic Chief Muldoon Turns His Attention To The Supply-Side, Launches Next-Gen Publisher Platform
- MediaPost Weekend - Saturday, Oct. 16, 2021
- Advertising No Longer The Least-Trusted Profession, But Not By Much
- FTC Warns Against Fake Reviews, Endorsements
- Distrust In The Media Reaches Alarming Levels
- Why The Media Should Care About Crypto
- Facebook's Latest Reckoning: Will Anything Change?
- Crypto Criminals, Beware
- 3 Reasons We Hate NFTs -- And Why Those Reasons Don't Matter
- Blockchain-Based Blog Platform Mirror Opens Access To All
- Publicis Groupe Boosts Outlook After Strong Q3 Showing
- A Call To Advertise Responsibly In Digital
- IAB Projects 8% Growth In 2022 Digital Ad Spend, Warns About 'Bad' Ad Experiences
- IAB Tech Lab Unveils Framework To Boost Transparency Across Ad Supply Chain
- Audio Boom Continues For Publishers, 'NYT' Tests New App
- Fearing Shortages, Shoppers Bank On Early Holiday Shopping
- Halloween 2021: Monsters, Maps, Tomato 'Blood,' Candy Thieves, Dog Faces
- Don't Try This At Home: New Insurance Ad Depicts Murderous Intent Of Beneficiaries
- Democrats Seek To Regulate Recommendation Engines
- Ad Legend David Kennedy Dies At 82
- Ad Industry Icon John McGarry Dies At 81
- Reflections On The Death Of Hershel Sarbin, Industry Icon, Boss And Mentor
- MediaPost Weekend - Saturday, Oct. 2, 2021
- When Will Amazon Give Us TVs For Free?
- Bayer Consolidates $680 Million Media Account With GroupM's MediaCom
- Snap Forms 'AR Lab' Partnership With WPP
- AB InBev Confirms Global Media Review
- IAB Tech Lab Updates CTV Cryptographic Security Protocols To Reduce Fraud
- IPG Urges Ad Community To Pressure Platforms That Enable Misinformation
- Microsoft Advertising Pushes Reliance On Zero-Party Data
- A Year After Anti-Semitic Comments, Two Hosts Have New Talk Shows
- FTC Urged To Ban 'Surveillance Advertising'
- GfK Finds Americans Postponing Major Life Changes, Disrupting Key Categories
- 24/7 Founder David Moore Merges Startup Into Public Company That Pays Consumers For Ads
- SEC Details How Fraud Went Undetected In Parts Of WPP Network For Years
- 'Elizabeth Is Missing' Is The Finest TV Movie In Memory
- Why Xaxis Is Procuring A Different Kind Of 'Inventory'
- Why Is Willful Ignorance More Dangerous Now?
- Researcher To Urge Congress To Require Full Advertising Transparency From Platforms
- New For Fall: All Is Not Lost In NBC's 'La Brea'
- VW President Talks About EV Acceptance
- Ad Industry Says $1 Billion For FTC Should Be Accompanied By National Privacy Law
- New For Fall: Old Is New Again As CBS Revives 'CSI'
- PBS Documentary Of Hearst Is Mass Media History Writ Large
- Consumers Say They've Increased Social Media Messaging With Brands Since Pandemic, Find It More Positive
- IAC's Merger With Meredith Can Boost Value As Ad Market Recovers
- Facebook Puts Brakes On Instagram Kids
- Facebook Responsible For Sex Trafficking, Victim Tells Supreme Court
- Facebook's Not Good, Very Bad Day, Week, Year, Existence
- Dentsu Consolidates Gaming Expertise Across Its Network
