MAD Agency Daily Editions for March 2020
MAD Agency Daily - Tuesday, March 17, 2020
Agencies Adjust To Client 'Holding Patterns'
Innocean Berlin Taps Oppido For Senior Creative Role
Forecast: 60% Rise In U.S. TV Viewing Expected, Due To Health Fears
Time To Lather Up: Beekman 1802 Launches Hand Washing Campaign
Travel Ad Spend Cut Dramatically In Wake Of Pandemic
Webinars And Content Marketing Set To Fill Coronavirus Void
Trump Turns To 'Fake News' Outlets To Help Raise COVID-19 Awareness
President No Longer Favored To Win Reelection, Biden Now Tied At Even Money
Plenty Moves To Abbott Mead Vickers BBDO
Growing Up, Schweppes Style
MAD Agency Daily - Monday, March 16, 2020
'New' Wavemaker To Make Waves With 'Positive Provocation'
eMarketer Slashes 2020 Ad Outlook By $20 Billion, Cites China
'Big Data' Shows Encouraging Signs Of Consumer, Industrial Normalization In China
Paint And Primer Find Love, Make It Stick In New Kilz Campaign
Clients Say Advertising Not First Career Choice, But Align With Agencies On Reasons For Picking It
R/GA Veteran Edwards Jumps To BeenThereDoneThat
Omnicom Mandates Work-At-Home Policy After Change.Org Petition
Volta Charges Up Pro Bono Initiative
Kantar Vet Gildenberg Joins Omnicom Retail Group
MAD Agency Daily - Friday, March 13, 2020
4As Postpones A Second Conference: Decisions 2020
Agencies Impose Extraordinary Measures To Address COVID Threat
ANA Cancels Annual Media Conference
NCAA Cancels March Madness, $1B In National TV Ads Lost
Is the Mom Influencer Invasion Coming To Tik Tok?
Digitas, NBCU, ViacomCBS Are Latest To Move To Digital Upfronts
Coronavirus: Worldwide Search Data Reveals Astonishing Insights
Chacka Marketing Launches Creative Services Practice
Why Agility Is Critical For Agencies And Clients Alike
Caitlin Jenner Sting Shows The Need For Authentic Influencer Campaigns
Omnicom Agencies Stagger Work Schedules, Remote Work in 'Social Distancing' Move
Sayre Elevated to CEO At Merkle RMG
MAD Agency Daily - Thursday, March 12, 2020
Cannes Lions Eyes Shifting Festival To October
Havas Group Acquires PR Shop Cicero Group
Benjamin Moore Gets New Creative Coat, Shows 'The Love'
Report Questions Walled Gardens' Digital Ad Primacy, Finds Most Americans Prefer Open Web
Holding Companies Tighten Travel Restrictions As Conferences Near Go-No-Go Decisions
IAB Offers Streaming Options As Virtual Upfronts Gain Momentum
NCAA Nixes Live March Madness Tournament Attendees
NBA Suspends Season, NHL Could Be Next
Kantar Buys Mavens Of London Digital Marketing Agency
Agency Gut Promotes Four
MAD Agency Daily - Wednesday, March 11, 2020
ANA Reports Sharp Rise In Length Of Payment Terms For Marketing Services
IAB Taps Former IPG Vet Cohen As New President
Orangina Gets A Reboot Under New Owners, Agency
White Castle Names Blue Chip Shopper Marketing AOR
Havas Media Group, 'Tastemade' Partner To Reach Millennials
Myers Revises 2020 Media Ad Outlook To +4.8%, Cites Coronavirus
FTC, FDA Crack Down On False Advertising, Marketing Related To Coronavirus
What's The big Idea?
Florida Tourism's Emerald Coast Rebrands
Ogilvy Health Promotes Patel To CFO
MAD Agency Daily - Tuesday, March 10, 2020
Horizon Wins DPA Media AOR
One Club Shifts Creative Week To An Online Format
Goodby Helps Panera Roll Out Coffee Subscription Service
Volkswagen Taps Celebrities For Film-Like Ad Campaign
Virtual Conferences Take Hold
4As Postpones Management Practitioners Forum Until The Fall
Leo Burnett Wins Vision Express Creative Account
Ancestry's 'Make Them Count' Campaign
Leo Burnett London Lands Vision Express
MAD Agency Daily - Monday, March 9, 2020
Tobaccowala Outgrows Publicis, Relinquishes Chief Growth Role
WongDoody Helps UNC Recruit Moms For PPD Study
Lyle Schwartz Parting Ways With GroupM
How Brands, Agencies Are Commemorating IWD (Part 2)
SXSW Is Canceled As Coronavirus Outbreak 'Evolves'
Ad Industry Intel Shows Half Have No Plans For AI
Spice Marketer McCormick Taps 360i As Media AOR
Will The Coronavirus Finally Make The Upfronts Go Away?
GroupM's Finecast Arrives In Canada
Hooray Agency Named AOR For Resorts World Las Vegas
MAD Agency Daily - Friday, March 6, 2020
How Brands, Agencies Are Commemorating IWD
DAN Brings Female-Focused Accelerator Program To The U.S.
DAN Media Americas Bolsters C-Suite
GroupM Acquires Data Science Firm Sandtable
Analyst Lowers Search Travel Ad Outlook, Google's Earnings Too
SXSW: Between A Rock And Hard Place
New Campaign Targets 'Buzzed Driving' Prevention
VMLY&R Taps Cottrell For Kansas City CCO Role
MAD Agency Daily - Thursday, March 5, 2020
Tequila Brand Trolls Trump With New Campaign
Havas Creates Digital Agency Collective
On A Roll, VMLY&R Wins Third AOR Assignment In A Week
Mount Sinai Health Appoints Creative, Media Agencies
Roaming Gnome Returns In Travelocity Effort
ANA Finds Serious Problem: Marketing Students Just Wanna Have Fun
The Agency Beat: What Clients Want
Another Shakeup At GroupM
WPP Shares Rise On Intel Win
Portland Agency North Names First CEO
MAD Agency Daily - Wednesday, March 4, 2020
One Club Moves To Online Judging In Light Of Coronavirus Fears
Merge Merges With Sandbox
WPP Unveils Custom Startup Unit Black Ops
Tech Giants Exit SXSW, Cite Coronavirus Fears
GroupM's Wieser On Coronavirus: More TV Time, Less Out-Of-Home?
2020 Ad Market Forecast Revised, But To What?
Wpromote Acquires Metric Digital To Expand D2C, Performance Marketing
WPP Picks Up Most Of Intel's Global Creative Work
Amstel Activation Hacks Sao Paulo Carnival Parades
Preston Kelly Awarded Paisley Park Assignment
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