MAD Agency Daily Editions for October 2020
MAD Agency Daily - Friday, Oct. 16, 2020
Mindshare CEO Emery Fired For Code of Conduct Breach
Changing Of The Guard At McCann, Kolb Prepares To Succeed Diamond
Scale, Tech, Point Of View Are Keys To Success, Sadoun Says
Publicis Groupe Organic Revenue Drops 5.6% In Q3 2020
Merkle Rejiggers Americas, EMEA Leadership Roles
Madison Ave. Endorses Biden, Projects Him Winning Two-To-One
Half Of Ad Execs Have Adjusted Ad Plans Due To Political Ad Clutter, Most Holding Back
How Trust And Transparency Create Healthy Media-Buying Partnerships
Let's Give Our Work Teams Election Day Off
In A Bid To Save The Agency He Founded, Stan Richards Steps Down At The Richards Group
Minneapolis shop named AOR for Bake'n Joy
MAD Agency Daily - Thursday, Oct. 15, 2020
Home Depot, Motel 6 Fire Richards Group After Founder's Racist Remarks
Dentsu, SeeHer Partner In Bid To Achieve Cross-Industry Gender Equality
Havas Launches Industry's First Dedicated 'Customer Experience' Network, Leverages 'Meaningful Brands' Insights
Omnicom's Chief Diversity Officer Is Leaving For Sony Music Group
Flexibility Cited As Key Attribute To Programmatic OOH
Stock Video Platform Storyblocks Pledges More Images Of Diverse Population
Brand Safety Institute Taps 4As Vet For 'Officer In Residence' Role
Analyst: Holding Company Sentiment Has Gone From 'Cautiously Optimistic' To 'Apathetic,' IPG To Lead The Group
How To Kill An Agency With 2 Words: 'Too Black'
MAD Agency Daily - Wednesday, Oct. 14, 2020
IPG Study Finds Strong Link Between Ad Personalization And Effectiveness
Harmelin Media Doubles Down On Ecommerce
AICP Debuts New Tech Platform for Production Bidding
Mediassociates Names Nielsen, J&J Veteran Santa Barbara Head Of Analytics
IPG Units Find Consumers Value Personalization, But Have Low Tolerance For Using Personal Data To Target It
Local Agency Study Finds OTT Buys Being Funded From Conventional TV Budgets
European Utility E.ON Taps Publicis' 'Power Of One' Media Solution, Starcom Will Lead
SheaMoisture 'Naturally' Celebrates Black Beauty
Smirnov Named Chief Engagement Officer At Lippe Taylor
MAD Agency Daily - Tuesday, Oct. 13, 2020
King's Hawaiian Taps Sterling-Rice Group For AOR Assignment
'60 Minutes' Profiles The Lincoln Project
Seattle, Florida Launch Targeted Tourism Campaigns
Report: Social Media Use Soars for Moms
Call For Entries: MediaPost's 2020 Agency Of The Year Awards
360i Develops AI-Powered Bot To Help Kroger's Shoppers Plan And Make Meals
Big Dada: U.K. Probe Concludes Cambridge Analytica Broke No Laws, Just Society
Children's Health Campaign Highlights Kids' Creativity During Pandemic
MAD Agency Daily - Monday, Oct. 12, 2020
Coalition To Track Emissions Driven By Advertising
Horizon Next Wins Orkin AOR Account
Horizon's Night Market Taps Chulis For New Data Science Role
Google Chrome A Focus As Feds Eye Breakup Of Tech Giant's Businesses
Honda Enlists John Cena For Brand Campaign
Wall Street Bullish On Ad Rebound, Especially Digital
Car Rental Giant Enterprise Holdings Confirms Multiple Agency Reviews
Instagram Campaign Shows Business Impact Of Influencer Marketing
WT Taps Barber For NA Content Production Role
MAD Agency Daily - Friday, Oct. 9, 2020
How The Pandemic Has Changed Agency Hiring Practices
Anti-Trump Negative Ads Resume With A Vengeance
Merkle's In-House Consultancy Filter Taps Paris As CEO
Wongdoody Announces Black Female Scholarship Fund
Harmelin Promotes Davis To Chief Revenue Officer
Biden Outspends Trump On National, Local TV Campaigns
Brands Seek New Ways To Stand Out: 'Roadblocking,' 'Lead Generation Consulting' Spike
Ally Campaign Features Anthropomorphic Money
Duncan Channon Wins Covered California Assignment
MAD Agency Daily - Thursday, Oct. 8, 2020
D2C Brand Native Heads To Retail With Support From New Ad Campaign
Wunderman Thompson Taps Okoro For New Global DEI Role
Call For Entries: The 2020 MediaPost All Stars
Agencies Unite To Launch 'Black SXSW'
Jellyfish Expands In Latin America With Two Acquisitions
Making Purpose Work For Brands
Bloomberg Media Launches Ad Campaign To Promote Digital Subscriptions
Havas Ups Its Game In Ecommerce With New 'Market' Offering
GYK Antler Wins Brekki Branding Assignment
MAD Agency Daily - Wednesday, Oct. 7, 2020
MDC Says Merger Talks With Stagwell Are Progressing
Uber Consolidates $190 Million Media Account With MediaCom
MDC Partners Launches Earned Media Analytics Platform
Study: COVID Impact On Agencies, Marketers Is Not Uniform
Wavemaker Wins Pernod Ricard USA Media AOR
WFA Sees Marked Uptick In Optimism, Majority Of Marketing Campaigns No Longer Impacted
Genpact Acquires Something Digital, Online Commerce Agency
Denver Ad Shops Launch Mental Health Platform To Help Adlanders Deal With Pandemic-Related Trauma
Forbes Names Most Influential CMOs
Saks Launches Voting Drive Campaign
Dave Kersey Joins GSD&M To Oversee Its Media Practice
MAD Agency Daily - Tuesday, Oct. 6, 2020
W20 Acquires Influencer Shop Starpower
WPP Appoints Cybersecurity Expert To Its Board
OAAA Taps Omnicom Veteran As CMO
Entertainment Marketing Veterans Hunt, Pate Start Creative Portal CMOmarketplace
Ad Execs: Top Upfront 'Reforms' Focus On Measurement, Not Timing
Genpact Acquires Something Digital, Online Commerce Agency
Right, Mr. President, Don't Be Afraid Of COVID. Be VERY Afraid
Florida Resort Seeks Visitors After Multimillion-Dollar Makeover
Barkley Bolsters Strategy Group With 4 Senior Hires
Wholesome Selects Fortnight Collective AOR Duties
MAD Agency Daily - Monday, Oct. 5, 2020
Horizon Next Wins AmeriSave Mortgage AOR Assignment
BK's 'Whopper Detour' Campaign Takes The U.S. Grand Effie
Havas NY And Its Creative Chief Are Parting Ways
The Next Generation Audit
Hyundai Elantra Helps Drivers 'Unlock Better'
Political Ad $ Approaching $11 Billion, Majority Democratic
Dos Equis Contest Prize Is Social-Distance-Sized Beer Cooler
It's Time To Put In-Housing In Balance
The End Of The Upfront --- At Last!
McCann's Macdonald Named AEF Chairman
MLB Launches Postseason Campaign Featuring DJ Khaled
Campaign Uses AI In Poignant Appeal To Get Out The Vote
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