MediaPost Agency Daily Editions for November 2023
MediaPost Agency Daily - Tuesday, Nov. 14, 2023
'Black Cake' Markets Partnerships To Promote Hulu Series
Kodak Moments Frames Personal Stories, Promotes Old-School Style
Hipwell Takes Reins At Adam&EveDDB As CEO
Publicis Production Reorganizes Internal Teams To Serve Specific Ad Categories
Publicis' Levy Sounds Alarm On Rising Incidents Of Antisemitism
Major Brands Make Up 45% Of Ads On Fake Or Divisive CTV Apps
Things Go Better With...AI-Generated Flavors From Coke?
Hill Holliday Taps Vohlidka To Lead New 'Social Force' Team
Ruckus Adds Several New York-Area Clients
MediaPost Agency Daily - Monday, Nov. 13, 2023
WPP Taps Geraghty For Chief Client Officer Role
With Help From SuperHeroes Mr. Pickles Pacific Northwest Gin Makes Its Debut
Kerrygold Values Shared Experience Of 'Table' Talk
Rock Out 'In The Moment' With Jack Daniel's
TMA: NFL Gets 'Cultural Resonance' Boost Among Women Thanks To Taylor Swift
American Express Highlights Love Affair With Small Businesses
Improving ROI Is Top Priority For Marketers In 2024
U.S. Ad-Supported Streaming Households Leap To 41% Share
MediaPost Agency Daily - Friday, Nov. 10, 2023
Stagwell Partners With Google Cloud, Sada To Build Out AI Marketing Toolkit
S4 Capital Shares Fall Double Digits On Disappointing Q3 Results
Holmes To Head Publicis Collective In New York
Dunkin' Donuts Is 'Unboxing' Holiday Treats, Seasonal Menus
Pixly Launches 'Podcast Influencer' Unit
For Marketers, The Biggest Veterans Day Mistake Is Ignoring The Holiday
Fear Propels PlayStation 5's 'Feel It Now' Campaign
Trade Desk Stock Craters 30% On Weak Q4, CTV Ad Outlook
Actors' Strike Ends: Streaming Pay Hikes, Minimum Gains
MediaPost Agency Daily - Thursday, Nov. 9, 2023
Omnicom Merges Two Precision Marketing Group Agencies
CEO Switch At Dentsu Creative U.S. As Klaassen Takes The Helm
'Must Be A Jameson' Targets Adventurous Spirits That Favor Smooth Whiskey
2 New Creatives Added To Wolff Olins' Team
Proactiv Campaign Introduces Skincare Brand To Younger Consumers
Rappo, Marsden To Handle Client Strategy For PMG
Agencies Now Recognized Under TikTok's Marketing Partners Program
Black Friday Blahs: Consumers Plan To Spend Slightly Less Than Last Year
Report: Return-To-Office Mandates Driving Employee Churn In Adland
MediaPost Agency Daily - Wednesday, Nov. 8, 2023
Papa Johns Selects Carat For U.S. Media
WPP, Sprinklr Create Global CXM-Focused Partnership
Latest AT&T 'GIGillionaire" Goes All In With All-Fi
Ronzoni Debuts Visual Refresh, Vintage Brand Gets Modern Look
Tofurky Gets Weird With Holiday Pop-Up
Why Crafting An Effective Media Plan Is Like An Endurance Sport
Tennis Channel Ups Roberts To VP Marketing, Brand Partnerships
How Offensive Is This M&S Holiday Ad?
In Defense Of SEO
MediaPost Agency Daily - Tuesday, Nov. 7, 2023
Baileys Taps Waddingham To Conduct Seasonal Spot
Stagwell Adds Brazilian Shop To Its Global Affiliate Network
Dentsu Preps Merkury Media, Creative Solutions For 2024 Rollout
Peacock, Walmart Deal Gives Viewers 'Below Deck' Shoppable Moments
Mark Kupferman Takes The CMO Helm At Chuck E. Cheese
Amazon Defeats Privacy Lawsuit Over Prime Video
Google Rolls Out AI-Generated Ad Watermarks
Green Grocer Erewhon Inspires Huge Fans
Barack Obama Calls For A New Kind Of Media
MediaPost Agency Daily - Monday, Nov. 6, 2023
'DeepSteaks' Reveals Dangers Of Deepfakes, AI Technology
Yahoo Gets An Edge, Introduces New Video Ad Options
Amazon Flooded Search Results With Irrelevant Sponsored Ads, FTC Alleges
Los York Taps Cabuli For LA-based Creative Director Role
Amazon Uses The Beatles To Celebrate Lasting Friendships
Kia Launches NBA-Themed Spot From New Agency
The Problem With AI Isn't That It's Inaccurate
Ad, PR Jobs Increased 2.3% In October
MediaPost Agency Daily - Friday, Nov. 3, 2023
Stagwell Reports 7% Organic Net Revenue Decline For The Third Quarter
Xpedition Establishes London Presence With 2 Senior Hires
Stagwell Acquires Social Specialist Movers+Shakers
MediaRadar Acquires Competitive Ad Tracker Vivvix From Kantar
Public Inc Positions Sunnybrook Hospital As 'Special'
Ascential Reveals Shareholders Could Pay As Much As $170M For Hudson Investment
ANA Uses 'Theo's Story' To Launch Effort Combating Online Hate
CBS Sells Out Super Bowl LVIII
Mini Brings Drivers Together, Launches Global Campaign
Social Media Are Most Popular Channels For Holiday Marketing
Did You Hear The One About The Jews?
Freshpet Adds Empower To Agency Roster
MediaPost Agency Daily - Thursday, Nov. 2, 2023
'Two Minutes' Gallops To The 150th Kentucky Derby
Pinterest Reports Q3 Uptick In Global Users, Advertisers Gain Reach
WPP Names Pattison Global Chief People Officer
Epsilon: A Quarter of Consumers Expect To Spend More This Holiday Season
American Airlines Debuts 'Life Awaits' Campaign
USPS Launches Holiday Effort With Easter Eggs
Microsoft Advertising, Media.Monks Independently Strengthen Presence In China
Netflix To Offer New Ad, Sponsorship, Measurement Options
ABInBev, 'Moving In The Right Direction,' Focuses On U.S. Marketing
Hallmark Media Adds VideoAmp As 'Currency'
Disney Explores The Power Of Wishes In Holiday Campaign
MediaPost Agency Daily - Wednesday, Nov. 1, 2023
De Niro, Butterfield Become 'Best Friends' Over Uber Eats
Study: X's Ad Revs Plunge, TikTok Registers Biggest CPM Gains
With A Focus On Culture, Moroch Adds Green As Executive Creative Director
Ruggable Debuts First OOH Work
Tough Year For GroupM As McDonald Prepares To Exit
Cheil Worldwide, Kundal Educate Koreans About Importance Of Breast Self-Exams
BMW Group Marketing Exec Resigns
Ascential, Omnicom: Hudson Stake Not Part Of Deal, Remain Mum On How Omnicom Is Participating In Its Sale
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