Curated Guide to Research
MediaPost's comprehensive guide to current research in the marketplace.
"It's always good to have a rocket scientist on staff," said Adam Solomon, Lotame's new CMO. "You never know when you might need one."
Working with Microsoft, the Intent Lab created an algorithm that helps explain consumers' abstract thinking as they move toward a purchase, by analyzing words in search queries and the context around
Addressing societal issues that arise from technologies such as artificial intelligence seems to appeal to Fernando Diaz, who recently took the position at Microsoft in Montreal as principal
researcher and lead of the new Montreal FATE Research Group at Microsoft.