The Microsoft Bing Chatbot powered by AI is being injected with malicious ads that promote fake download sites to distribute malware.
Wall Street analysts have analyzed keyword search insights to identify trends for years. Colin Sebastian, senior research analyst at RW Baird, tracks search terms in relation to ups and downs impacted
by the firm's stock coverage and categories. The swings reveal demand.
CNET deleted thousands of articles to improve its site performance in Google Search results, adding to the controversy over articles recently written by AI chatbots after laying off part of its
staff.
The group's goal is to advance AI safety research, identifying best practices and standards, and facilitate information sharing among policymakers and the industry.
The expanded partnership, announced with the release of the new large language model Llama 2, signals increased collaboration across the industry and an open approach to sharing technology.
In preview through Azure Cognitive search, Vector Search uses machine learning to capture the meaning and context of unstructured data, such as images and text. The idea is to make search faster.
How people craft prompts to get more information from ChatGPT ranges from simple messages to long and elaborate descriptions using action words and nouns.
A group of UC Berkeley students and faculty members conducted an experiment that allowed people to compare two generative AI models simultaneously, giving models the ability to compete for the best
response.
Brands can expect more targeted ads closer to the point of sale as generative AI continues to roll out at Google and Microsoft, according to recently released insights.
The latest estimates put the equivalent of $2.6 trillion to $4.4 trillion annually across the 63 use cases McKinsey analyzed. By comparison, the UK's entire GDP in 2021 was $3.1 trillion.
Google, Microsoft, and OpenAI have restricted access to their generative AI chatbots and technology in Hong Kong due to fears of how China's influence will impact the ability to maintain an open
internet.
Bing users on desktop can now talk to the chatbot and it will reply audibly. Microsoft has rolled out voice support for the search engine's chatbot on the Edge browser for desktop. It's based on
generative AI.
The CEOs of Google, Microsoft, OpenAI, and Anthropic will meet Thursday with Vice President Kamala Harris and top officials to discuss issues around AI.
Citizen Lab analyzed eight popular search platforms in China for censorship rules controlling content, which may be doing more harm than good outside the country.
Moves by Google and Microsoft to integrate generative AI into their respective ad businesses will change the way marketers create ad campaigns, and will transform the entire technology ecosystem.
Microsoft has partnered with Roku since 2022. Microsoft's analysis of how CTV increases performance for campaigns shows TV streaming drives an increase in search behavior. Roku TV streaming ads lead
to a 9% increase in brand searches per user and an 11% increase in clicks per user.
His 20-year analysis shows the Big 4's share of global ad spending rising from 16% to 55%, but says there has been little practical change in options for individual advertisers.
ChatGPT is being challenged by Microsoft’s Bing and Google Bard. Which AI chatbot is the most helpful to users? Here is an analysis.
Google has updated math and logic capabilities in its chatbot Bard by incorporating advancements developed in its Pathways Language Model, a large language model similar to GPT.
Driven by interest in AI, conversational web services and investments from Microsoft, online traffic to OpenAI rose 3,572% from 18.3 million to 672 million website visits since the company released
its bot at the end of November.
Microsoft today introduced AI capabilities product Viva Sales, the company's app that captures Office 365 and Microsoft Teams data into any CRM tool.
The technology -- an AI chatbot service -- will launch as a stand-alone application and slowly integrate into the Baidu search engine.
This is the third deal in Microsoft's long-standing partnership with OpenAI. Now, Microsoft will commit more money to "advance cutting-edge AI research and democratize AI as a new technology
platform," said Microsoft CEO Satya Nadella in a blog post.
More marketers plan to increase rather than decrease ad and marketing budgets in 2023, according to a study spanning B2C and B2B from NP Digital.
Instagram, TikTok and Spotify all joined the top 100 "most connected" U.S. brands this year, according to an annual study released by Opinium this morning.
The Royal Ransomware group used Google Ads in a malvertising campaign attack, according to a report published by the Microsoft's Security Threat Intelligence team.
Families are using video games to better connect during the holidays, a survey finds, with 38% of respondents saying they play video games during the holidays and that video games are one of their top
five family holiday activities.
Microsoft and Amazon defeated a class-action complaint claiming the companies violated a biometric privacy law by allegedly amassing a database of faceprints.
Wildfire Systems, a platform that powers reward programs, collaborated with research firm Big Village to survey more than 1,000 U.S. adults about shopping rewards programs including cashback,
discounts, and other money-saving tools. Here's what they found.
A group of Microsoft Research scientists published a paper that attempts to build a benchmark to analyze the presence of "interference" in sponsored search advertising. The original, published in
2020, and resurfaced in July 2022, attempts to call attention to how each advertisement on a page influences the others. The research has become more important as the industry moves away from
cookie-based tracking in consumer browsers and looks to find other alternatives to target relevant ads.