Building on its deal with Yahoo as its exclusive demand-side platform, DirecTV advertising has expanded the deal to include set-top-box data.
Publishers using Next-Gen Solutions -- now available for the open web -- must also have adopted Yahoo ConnectID, which enhances audience matching, enabling advertisers to deliver more relevant
Customer satisfaction with search engines and information sites fell for Verizon Media's AOL by 3%, remained stable for Google and Bing and improved by 1% for all others like Yahoo, Ask, MSN, and
Answers, according to data released Tuesday. Twitter fell by 10% in 2021 compared with 2020.
Seventy-six percent of Yahoo users say their mental health has been impacted in the past year, a Verizon Media Study finds. "We're creating a space where it's okay to not be okay," said Guru
Gowrappan, CEO, Verizon Media.
Facebook, Sears and Zara were among brands that redesigned their logos in 2019. Research suggests they may want to rethink those efforts.