Around the Net In Brand Marketing Editions for December 2008
- Around the Net In Brand Marketing - Tuesday, Dec. 16, 2008
- Guerrilla Toy Testers Take Aim At Lead
- Mattel Settles Over Lead In Toys
- Dell Offers Home-Grown Customer Service, But It'll Cost You
- Apple Sales Flat; May Introduce Netbook Next Month
- Toyota Won't Produce Prius In U.S. Until Outlook Brightens
- New Diamond Campaigns Say That Less Is More
- Hasbro Withdraws Suit Against Scrabulous Creator
- Staples To Revamp In-Store Marketing
- Around the Net In Brand Marketing - Monday, Dec. 15, 2008
- It's Roundup Week At The Ad-Trade Corral
- Coke Will Launch Stevia-Sweetened Juice This Week
- Have You Heard That Store Brands Are 'Back'?
- Wal-Mart CEO Says Consumers Are Altering Their Habits
- Teacher Sells Advertising On Tests To Pay Printing Costs
- Going Green: A Hard Sell For Consumers?
- Drug Maker Wyeth Said To Pay Ghostwriters For Journal Articles
- Walgreens Can't Take Its Foot Off The Gas Pedal
- Bush Signals That Auto Deal Is Not Far Away
- As Revenues Shrink, D.C. Trade Groups Cut Back
- Around the Net In Brand Marketing - Friday, Dec. 12, 2008
- Don't Worry, Be Warm And Fuzzy (And Buy)
- P&G Sees Big Opportunities In Recession
- Auto Bailout Talks Fall Apart, Leaving Portfolio Without A Czar
- The Pull Of Cigarettes
- U.S. Video Game Sales Up
- Arnold Bread Offers 'Year of Wellness'
- KB Toys Files For Bankruptcy Protection
- Costco Sees Consumers Pulling Back On Spending
- Around the Net In Brand Marketing - Thursday, Dec. 11, 2008
- Downturn Favors Kraft's Products, Says CEO Rosenfeld
- Saturn Still Pulls In Supporters But Its Grip Weakens
- Post-Bankruptcy Twinkies Face Uncertain Future
- Further Signs Of The New Frugality
- House Okays Aid For Detroit; Oversight Sought To Finish Pact
- Point, Counterpoint On D.C.'s Role Going Forward
- Starbucks Won't Slug It Out In Ad Wars
- Procter & Gamble To Miss Quarterly Sales Target
- Beck's Hires Comedian To Generate Chatter In The Blogosphere
- PhRMA Guideline Revisions Don't Go Far Enough for Legislators
- Generic Drug Prices Fall In U.S.
- Around the Net In Brand Marketing - Wednesday, Dec. 10, 2008
- Auto Czar Will Wield Big Marketing Stick
- Febreze Issues New Holiday Line And Wacky Statement
- Wal-Mart And Coke Dance To The Music
- Dunkin' Donuts Gets Early Morning CEO
- Obama Products Brighten Up Retailer's Holiday Season
- Whole Foods CEO: FTC Has A Vendetta
- Richards Keeps Home Depot Creative
- Kroger Says Holidays Won't Be A Belt-Buster
- Around the Net In Brand Marketing - Tuesday, Dec. 9, 2008
- McDonald's Results Surpass Analyst's Projections
- Whole Foods Sues The FTC
- A Yellow Light Flashes For Green, Organic
- Deal Could Give U.S. Big Stake In GM, Chrysler
- GM Apologizes In Full-Page Trade Mag Ad
- Dateline Detroit: Trickle-Down Effect May Become A Torrent
- Drug-Safety Data: Too Much Information?
- Delta, American Express Strike $1B Deal
- Video Gaming Defies Retail Gloom
- Around the Net In Brand Marketing - Monday, Dec. 8, 2008
- The Best Guerilla Executions Of 2008
- Abercrombie Accepts Lower Sales To Protect Margins And Rep
- When All Else Fails, Change The Color To Alter Shoppers' Mood
- Major Companies Launch Ethical Standards Push
- NASCAR Nation's Tanks Runneth Low
- 'Morning Brief' Writer Reassigned; Column To Transmogrify
- Global Ad Market To Recede For First Time Since '01
- Delta Adds Northwest's Perks; Frequent Flier Program Upgraded
- Around the Net In Brand Marketing - Friday, Dec. 5, 2008
- Car Makers Make Case Online As Well As In Congress
- Honda Pulling Out Of Formula One Racing
- Starbucks Will Focus On Retaining Core Customers
- Pepsi Apologizes To Blogger For Its Suicide Ads
- Joe the Plumber Becomes A Media Brand
- Humorous Campaign For "Shrek The Musical"
- Toy Makers Settle Lawsuit Over Lead Content
- Around the Net In Brand Marketing - Thursday, Dec. 4, 2008
- When The Measure Is The Message
- Luxury Brands Fighting Frugality With Extravagance
- Discounters, Antitrust Advocates Discuss MAP Strategies
- GM May Let Saturn Drift From Its Orbit
- Mattel Wins Order Barring Sales Of MGA's Bratz Dolls
- Study: Brand Name Heart Drugs No Better Than Generic
- Abbott Adding Safety Information In YouTube Ads
- Kraft Brings Crackers To Life In Holiday Push
- Lawsuit: Marketing Blamed In Wal-Mart Trampling Death
- Around the Net In Brand Marketing - Wednesday, Dec. 3, 2008
- British Airways, Qantas Talk; Mega Airline In Making
- Home Appliances to Soothe the Aches of Aging Boomers
- P&G Takes Stake In Online Grocer To Burnish DTC Skills
- Report: Green Packaging Can Grow The Bottom Line
- How Phelps Became the Face of PureSport
- Urgent Plea From GM and Chrysler: $11 Billion To Survive Month
- Pepsi Print Ads Depict A Calorie Killing Itself
- Y&R's Kugelman Among Four New Whole Foods Directors
- Mets: Citi Field To Remain Name Of New Ballpark
- Chief Spokesman Vines Quietly Exits Compuware
