In Wal-Mart's new remodeling program, magazines will be shifted to the back of stores. About 650 existing and soon-to-open stores nationwide are adopting the new floor-plan. In the remodel, the books and magazines aisle will be moved from the front-end of the store to the Entertainment department, where music, movies, electronics and games are sold. "Books and magazines often flow right along into widespread entertainment mediums that work together -- look at Harry Potter, for example," says a company rep. The new magazine aisle will be near the movies and music area, where customers can pursue entertainment selections …

Candace Bushnell, author of "Sex and the City" debuts her first Web series this week, with an all-star cast and content partners that belie its small budget. "The Broadroom" is a four-part Web series created in partnership with Meredith's More magazine and Co.Op TV, and is sponsored by Maybelline lipstick. The first episode premiered yesterday. For Meredith, "The Broadroom" represents the publishing company's first foray into scripted Web content, following ventures into video on-demand for Better Homes and Garden and Parents. After successful ventures into video content, Nancy Weber, senior vice president -chief marketing officer of Meredith's National Media …

IMG Worldwide and TV's "Dog Whisperer," Cesar Millan, are launching a magazine dedicated to dog owners and their pets. The new publication, Cesar's Way, hits newsstands next week. It is filled with slick photos of celebrities such as Mariah Carey, Paris Hilton and Jennifer Aniston with pets in tow. The magazine is the latest example of TV personalities trying to parlay their popularity into newsstand sales. Millan, who will be editorial director of the magazine, has starred in National Geographic's popular canine reality series -- sort of a "Super Nanny" for dogs -- since 2004. IMG says it …

John Korpics has been named the new creative director of Fortune, charged with redesigning the magazine. Korpics has won two National Magazine Awards for design, one at Esquire and another at Entertainment Weekly. Two years ago, Korpics lost an internal competition to redesign In Style. This time around Korpics beat out an internal design team from Time Inc. and Robert Priest, the former design director of Condé Nast's Portfolio, the financial monthly that shut down earlier this year. Robert Perino, Fortune's incumbent design director, and Greg Pond, photography editor, are stepping down. Time Inc. Editor-in-Chief John Huey …

New York Times Co. CEO Janet Robinson says that selling the Boston Globe is no longer a financial imperative. Pay cuts and other savings have put the newspaper on stronger financial footing, she told Globe workers yesterday. The Globe has cut jobs, wages, benefits and trimmed sections as its ad sales plunged. In April the publisher threatened to close the paper if unions didn't agreed to $20 million in cost cuts. Times Co. has also been seeking to sell the Globe along with the rest of its New England Media Group. While no longer a necessity, selling the …

Turner Sports, which manages Nascar.com, has inked a deal with News Corp.'s Speed Channel to launch 'Nascar on Speed, a new Web video channel on Nascar.com. The new video channel, which went live yesterday, is entirely Speed-branded and will feature talent from the Speed Network, even though Turner's own cable networks TNT and TBS have long broadcasted Nascar events. Among the original shows offered each week via Nascar on Speed are Speed's "Race & Chase Preview," which will feature several current drivers. Besides originals, the new video channel will house programming from the Tuner cable network. Why go …

USA Today is joining The Wall Street Journal and The New York Times in offering a branded wine club. USA Today's twist on the concept is that reader-tasting panels will help determine the selection of wines that are shipped. The club offers members six bottles of wine quarterly, for $70 plus $12 shipping. Each wine is accompanied by tasting notes, facts about the region and varietal and a recipe to create a meal pairing. The program is operated by My Wines Direct. Are newspaper microbrew or gourmet coffee clubs around the corner?

BusinessWeek has generated interest from 93 potential buyers, says McGraw-Hill CEO Terry McGraw, whose New York-based company owns the magazine. He says interested parties include private equity investors, hedge funds and strategic buyers. No specific suitors were named. McGraw-Hill previously said it is exploring options for the magazine after overhauling its education division and the Standard & Poor's credit-ratings unit. BusinessWeek's ad sales fell 33% in the first half from a year earlier, to $77.8 million, per PIB. That compares with a 21% drop industrywide.

Both The Wall Street Journal and The New York Times are planning to introduce San Francisco Bay Area editions, hoping to win new readers and advertisers by offering more local news. But the papers will need to understand "some pretty specific realities" in order to get a decent ROI. Only then will the approach become a viable strategy for national newspapers that want to capitalize on the contraction of regional papers. For decades, editors have been trying to crack the code of what makes the Bay Area hang together as a region, and they've all failed," states Searchblog. …

Last night Viacom launched "Get Schooled," a five-year public service campaign developed in conjunction with the Bill & Melinda Gates Foundation. The kickoff was a half-hour documentary that was "roadblocked" across all of Viacom's cable networks, including MTV, Nickelodeon and Comedy Central. Titled "Get Schooled: You Have the Right," the documentary profiled White House speechwriter Sarah Hurwitz and others explaining how they overcame educational hurdles. The campaign also features viral public service announcements from celebrities such as DMC and Asher Roth, as well as a Facebook page, Twitter feeds and a Web site that offers information on scholarships …