Fox's Soccer Channel, which has recently lost "some marquee events to rival outlets," may be turned into a sister network of News Corp.'s "critically acclaimed" FX, with Soccer's remaining shows finding a home on Fox's new national sports cable network, according to unnamed sources cited by Joe Flint. "The plans are in a preliminary stage and are not definite, these people said."

Golf Channel claims that it's the" fastest-growing cable channel," having increased its number of daily viewers by 36% from 2010 to 2012, a jump it credits to "new NBC corporate bosses who have insisted on higher-quality live and non-live programs," writes Bob Fernandez. "One of NBC's first moves: canceling 'Golf's Amazing Videos,' which featured 3-iron shots to the groin and other silliness." Read more about the channel as a case history in growth -- including the "controversy" of the Tennis Channel's claims that the Golf Channel is favored by its owner, Comcast -- in this post. 

PR veteran Daniel Edelman, who died yesterday at the age of 92, pioneered a slew of promotional breakthroughs, including the celebrity campaign, which began with Edelman's "hiring Vincent Price to promote California’s wine industry and booking spots for the star on The Tonight Show, where he challenged Zsa Zsa Gabor to distinguish California wine from French wine (she couldn’t tell the difference)," writes Patrick Coffee. The Butterball Turkey Talk hot line, which still dispenses cooking advice for Thanksgiving, was Edelman's idea, too!

"We screwed up," said The Atlantic, explaining that it had pulled an advertorial sponsored by the Church of Scientology from its website: "We now realize that as we explored new forms of digital advertising, we failed to update the policies that must govern the decisions we make along the way." The brouhaha showed that publishers can sail into uncharted waters with native advertising. The Atlantic garnered a wave of negative Web attention for reportedly not marking the piece more clearly as an ad (it even had a comments section -- and as at least one commenter noted, when …

Netflix added more content from Turner Broadcasting and Warner Bros. to its catalog: from Turner,  Cartoon Network shows including "Adventure Time" and "Johnny Bravo"; Adult Swim titles including "Robot Chicken" and "Aqua Teen Hunger Force"; and an exclusive deal to stream TNT's "Dallas" when it becomes available in 2014. Netflix's Warner Animation get will be "Green Lantern."

In case you can't wait to see how the latest season of "Downton Abbey" winds up (we're torn, since we've already seen some upsetting spoilers), iTunes will have the last three episodes available for purchase almost three weeks before the finale is set to air on U.S. TV. "Apple says this is the first time it has offered episodes ahead-of-time in this way, although previews of forthcoming series have been available in the past," according to the BBC News.

Aiming to give "personal finance the glossy treatment," the Wall Street Journal will launch WSJ Money, a magazine insert to the paper's U.S. weekend edition, March 9, as a quarterly. "Money isn’t going to have service pieces about picking stocks and funds, but narratives about characters and lesser-known parts of the world," writes Lucia Moses. "It’s for people who are voyeuristically interested in the high end and are at the high end," Mike Miller, senior deputy managing editor at the Journal, tells Moses.

The National Rifle Association is premiering a one-hour nightly talk show today, "Cam & Company," on The Sportsman Channel -- "the same day Vice President Joe Biden  is expected to present national control proposals to the White House," writes Ronald Grover. According to an NRA spokesman, the show was in the planning stages for over a year, and its timing has nothing to do with Biden's proposals. To be "hosted by Cam Edwards, a gun advocate who hosts a daily three-hour online program that is simulcast on Sirius XM Satellite Radio's Patriot Channel," the show will air weekdays from …

News Corp. raised its stake in German pay TV company Sky Deutschland to a majority ownership percentage -- from 49.9% to 54.5% -- although that step may not be a preliminary to News Corp. bidding for full ownership of the latter company, according to analysts.

Spanish language-focused Univision Communications is developing an internal ad and media agency, Univision Agency, which "will create promotional content for all Univision properties, including broadcast, radio and digital, and provide research and creative services for internal and external clients," writes Tanzine Vega. "The unit will control $500 million in advertising inventory across all of the network’s platforms."