OMMA Today Editions for November 2015
- OMMA Today - Monday, Nov. 30, 2015
- Google Fiber Forecast To Become Your Next Internet Provider Under New Name
- More Healthcare, Political Data Breaches Forecast In 2016
- Israel Takes Fight To Social Media
- Virtual To Reality: 5 Travel Brand Experience Considerations
- MediaCom USA Bolsters Its Senior Management Team
- Brit + Co. Readies Temporary Snapchat Channel For Holiday Season
- 'Dallas Morning News' Tries Pay Wall For Third Time
- Small Businesses: Four Steps To Enhance Real-Time Marketing
- Email Privacy Act Gets Heard In The House Of Representatives
- OMMA Today - Friday, Nov. 27, 2015
- Performance Marketing Is Taking Over
- Smartphone, Tablet Ownership Up, TV Shows Favorite Choice
- Social Media Dominated Referrals for Year's Top Stories
- Big Publishers Scale Up Video Production
- Study: Programmatic, Data Optimize Retailers' Holiday Campaigns
- Print Subscription Services Popular, Digital Media Less So
- Millennials Prefer Mobile For Online Purchases
- Prep & Predictions: RadiumOne's Dave Zinman On 4 Things You Need To Know For 2016 -- Think iOT
- 3 Takeaways From AdMonsters' First-Party Data Playbook
- REVOLVING DOOR: Nisha Dass Joins Arnold Worldwide As EVP, Global Director, Business Strategy & Analytics
- OMMA Today - Wednesday, Nov. 25, 2015
- Bing Nixes Search Ads In Latest Mobile App Update
- Mobile Holiday Commerce Forecast To Hit $11.7B
- Google Gets Pumped For 'Accelerated Mobile Pages'
- New Tech Tracks Ads Cross Device, Raises Privacy Concerns
- Google Claims A Glitch Buries Local Traffic In Search Query Results
- Signs of Email Fraud Marketers Should Avoid Using In Campaigns
- Advocates Ask FCC To Prohibit Text-Message Blocking
- Dennis Publishing Partners With Qubit To Increase Subscriptions
- Mobile Estimated To Account For 29% Of Holiday Sales
- More Meaningless Advice For Premium Publishers
- OMMA Today - Tuesday, Nov. 24, 2015
- Bogusky's Visibl Strikes Deal With SpotX, Gives Small Advertisers Access To Premium Video Inventory
- Google Shares Location, Search Data Store Traffic Patterns For The First Time
- SYNC Retargets TV Audiences On Mobile Devices
- Vine Makes App More User-Friendly
- Apester's Storytelling Platform Aims To Help Drive Consumer Emotions, Reimagine Advertising
- Activating The Care Bears And The Next-Gen TV Interactors
- Momentum Building for Post-Thanksgiving Shopping
- Ooyala Unbundles Its 'IQ' Video Analytics Service
- 'Huffington Post' Unveils Global Ventures
- OMMA Today - Monday, Nov. 23, 2015
- Twitter's MoPub Adds Native Video
- Snapchat Offers Story Explorer To Enhance Topics
- Email Security, Data Privacy Holes Identified By Google, University Study
- Google Gives StoryCorps Space On Its Search Home Page
- Most TV Tweets During Live Show, Reality TV Highest
- TVEyes Asks To Lift Restrictions On Social Media Sharing
- Wired To Produce Shows For Netflix
- iSpot.tv, TVSquared Team For Same-Day ROI TV Ad Data
- OMMA Today - Friday, Nov. 20, 2015
- Yahoo Mail Restricts Ad-Blocking Users
- Crain Communications Launches Digital Business Publications In 9 New Cities
- Viamedia, Rentrak Team For New Political Ad-Planning Tool
- Android Pay, Apple Pay, Now LG Launches Mobile Payments
- Looking Back On A Year Of Digital Engagement
- Email Marketers Have Only 12 Words To Capture Readers
- Bauer Media Creates Head of Programmatic Role For MailOnline Vet
- NME Names Gunn Digital Editor, WIll Lead Digital Growth Strategy
- Can Marketers Meet Brand-Building Objectives Programmatically?
- Facebook Debuts New 'Work Chat' App
- Rentrak, Millennial Media Offer Tool To Retarget TV Ads To Mobile
- OMMA Today - Thursday, Nov. 19, 2015
- Sonobi Launches Direct Programmatic Platform With Guarantee On Audience Targeting
- LiveOutdoors Relaunches With More Native Ads
- 2015 'All Stars' Unveiled
- Martha Stewart Bows 'American Made' Store On Amazon
- Oracle Updates Critical Marketing Cloud Features
- StreamSend Offers Marketers Black Friday Email Templates
- Tubi TV Makes Equity/Content Deals With MGM, Lionsgate
- Netflix, Newbies Among Top OTT Services
- Share A Coke Is Back For The Holidays, With New Social Effort
- Dunkin' Runs On Mobile With New Delivery Service
- OMMA Today - Wednesday, Nov. 18, 2015
- Urban Airship Launches Insights To Leverage Data, Pinpoint ROI
- Bitly Campaigns Helps Marketers Track, Optimize In Real-Time
- IDG Partners With Google To Guarantee 100% Ad Viewability
- Networks Could Be Impacted By Fantasy Sports Ad Slowdown
- MediaMath Acquires Spree7 to Expand Programmatic Offering in Europe
- IBM Watson Data App For Marketers Dressed In Consumers' Clothes
- Men's Lifestyle Mag 'Details' Is Shuttering
- Mobile Will Drive Targeting Revolution
- Vungle Offers Its Software On Microsoft Windows 10
- Point Inside Ad Unit 'Boosts' Brands' Products To The Top Of Retail Sites
- OMMA Today - Tuesday, Nov. 17, 2015
- Google Gifts Facebook With Mobile Search Traffic, Ad Revenue
- Pixalate's Fix For 'Xindi,' Bot That's Zapping University, Fortune 500 Computer Systems
- Pandora To Buy Rdio Assets To Enter On-Demand Music Sphere
- How To Scale Native Programmatic Advertising
- DataXu Expands Global Footprint Into Asia-Pacific
- Survey: Social Media More Effective Than Traditional Marketing
- TV Consumers Complain Of Too Many TV Apps
- 'Outside,' The North Face Bow VR Experience
- Shopular Teams With Mobiquity To Up Mobile Retail Users
- Angie's List Board Rejects IAC/InterActiveCorp's Bid
- Wu Named Time's VP, Strategic Client Solutions, Expands Native Advertising
- OMMA Today - Monday, Nov. 16, 2015
- iProspect Forms Global Enterprise Search Group With Focus On B2C Strategies In Mind
- Ad Spend Drove 16% ($5.8 Trillion) Of Total U.S. Sales Activity In 2014
- Forrester: Out With The Old Media Buying, In With The New
- 2015 Agency Of The Year Winners Announced, GoPro Named Best Client
- Connected TV Usage To Hit 200 Million By 2019
- 2015 Agency Of The Year Winners Announced, iProspect Named Best Search Agency
- Contextual Marketing Will Help Drive Brand Engagement
- Location Could Play Big In Holiday Season
- SpotX Releases Development Kit To Support Apple's TVOS
- Google Brings TrueView, Shopping Videos To AdWords In Time For The Holidays
