Last Friday, readers of USA Today who opened to page 8A were hit with a full-page ad picturing a flummoxed Ken Jennings, all-time Jeopardy! champion and cult personality, gaping into the camera after delivering the Final Jeopardy answer that finally knocked him out: "What is FedEx?"

China has banned a Nike television commercial showing U.S. basketball star LeBron James in a battle with animated cartoon kung fu masters and two dragons, saying the advertisement insults Chinese national dignity.

"A Current Affair," the syndicated newsmagazine that featured Maury Povich as its first host back in 1986, will relaunch next year on Fox television stations, distributor Twentieth Television said Tuesday.

There are risks hidden inside TiVo's illusion of control.

Steven Gilliatt, president of G2 Worldwide, a leading brand development and design consulting company in New York, recently had an up-close-and-personal demonstration of the increasing power of eye appeal in retailing.

Who needs the Super Bowl? H&R Block Inc. has Ken Jennings.

In a reorganization effort sparked by stiffer global competition, Colgate-Palmolive Co. today announced plans to cut 12% of its workforce, or 4,400 jobs; consolidate global media buying and other global purchasing under a single organization; and step-up efforts to improve marketing return on investment.

Mitsubishi Motors North America has put its advertising account up for review, according to the company.

Just seven years after the Food and Drug Administration ended decades of restrictions by allowing drug makers to advertise prescription products directly to consumers, spending on such ads has reached $3.8 billion.

Pathmark Stores plans to install TVs at its checkout lines that will broadcast the latest celebrity gossip and offer food tips, part of a growing retail trend to market to customers while they shop. The PRN Corp., owner of Premier Retail Networks, installs the TVs and customizes programming for individual retailers. Wal-Mart Stores, Costco and Best Buy are already on board, and shoppers in those stores account for a large chunk of PRN's 150 million viewers per month, as measured by Nielsen.