• Adweek, Wednesday, February 7, 2007 11:45 AM

Riding a robust new-business performance and solid contributions across all operating regions, Publicis Groupe today reported 2006 revenue of nearly $6 billion. That was more than a 6% improvement compared to the previous 12 months. Publicis claimed $3.3 billion in net new business for the year.

Company chairman and CEO Maurice Lévy noted that 2007 has started well, with major assignments from Fox, Wal-Mart and Wendy's. "Prospects for business in 2007 are favorable, with organic growth set to gain significant momentum from two drivers: interactive communications, which will contribute almost 15% of revenue following the integration of Digitas, and the continued strong growth in emerging markets, which already account for 21% of revenue."

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