MediaDailyNews Editions for February 2004
- MediaDailyNews - Friday, Feb. 27, 2004
- DirecTV Shifts Media Account To OMD
- Start The Presses: Papers Cut Into Broadcast TV Ad Market Share
- TVB: Oops! Network Ad Spending Rose, Not Fell During Q4, Full Year '03
- Hallmark Channel Greets Higher Ad Revenues, Ratings
- Guideposts Lands on Newsstands
- Lowrider Mag Gets Own Apparel Line
- MediaDailyNews - Thursday, Feb. 26, 2004
- Early To Bed, Early To Rise, People Use Media More Than Research Would Surmise
- Clear Channel Gets Stern Over Indecency, Drops Howard
- Ad Critics Are From Mars, Ad Women Are From Venus
- TVB: Broadcast TV -- Especially Network -- Plummet In Q4
- NBC, Tribune Units Team For Spanish-Language Content, Cross-Media Promotion
- On The Stairway To Kids Upfront, Toon Unveils New Slate: 'Hello Kitty Meets Led Zeppelin'
- Toon Dips Toe In Grown-Up Water, Plans Separate Upfront For 'Adult Swim'
- Meredith Bucks 'Less-Is-More,' Boosts Rate Base Of Four Titles -- Including More
- New York Times' Ad Pictures Weakens, Downgraded By Wall Street
- Wild Card Picked Up For Second Season
- MediaDailyNews - Wednesday, Feb. 25, 2004
- On Eve Of Kids TV Upfront, Advertising To Children Comes Under New Attacks
- Magazine Unit Wants To Give Credit Where Credit's Due: The Rest Of The Media Marketplace
- Sexy Numbers: HBO Series Finale Scores Mr. Big Ratings
- DVRs Gain Almost Universal Awareness, Study Finds
- Clear Channel Revenues Up, Outdoor Outpaces Radio
- Messinger Named SVP at CNN
- WPIX To Air Fifty Mets Games
- MediaDailyNews - Tuesday, Feb. 24, 2004
- Newspaper Spending Rises 3 Percent in January, Pages Climb 2 Percent
- Paramount Names Media Planning/Buying Czar
- Broadcaster Sees Flat Same-Station Revenues
- Hoy To Deploy: Begins Publishing In Los Angeles Next Week
- CSTV To Air Special About UCONN
- WSJ, Jungle Media Partner To Produce Career Reports
- Fandango, Zap2it, To Provide Content on LA Times' Calendar Live Website
- MediaDailyNews - Monday, Feb. 23, 2004
- When Too Much Really Is Too Much
- CBS Cuts Deal To Track Product Mentions In Its Programming, Marks New Level Of Rigor
- TiVo Hires New Ad Shop For Aggressive Consumer Effort
- Financial Focus: Comcast/Disney - The Sequel
- Endless Vacation Experiences Endless Momentum, Pages, Circ. Rise Amid Travel Downturn
- The New York Enterprise Report Goes To Print
- MediaDailyNews - Friday, Feb. 20, 2004
- Packaged Goods, Entertainment Accelerate Ad Spending Pace -- P&G Supplants GM
- Colorful Brunette To Run Gray Lady
- Scripps Offers Food For Thought, HGTV Too: Seeks To 'Engage' Buyers With Upfront Pitch
- ESPN Extends Carriage On Cox Systems
- Dow Jones Invests In Alternative Investor
- Univision Reports Sharply Higher Sales
- DeVito/Verdi Picks Up Awards At Retail Advertising Conference
- PGR Media Lands Two Accounts
- Percovich Promoted at MPG International and MPG Diversity
- Hill, Holliday Awarded Media Duties For Bob's Stores
- MediaDailyNews - Thursday, Feb. 19, 2004
- Tribune Reports January Ad Gains, TV Outpaces Newspapers
- Research Slams Researcher: Study Asserts Nielsen Is Making Latinos 'Invisible' On TV
- National Newspapers Report Mixed January Ad Results
- Infinity Re-Signs With Interep
- Reality Network to Join Insight Communications Line-up
- MediaDailyNews - Wednesday, Feb. 18, 2004
- Interep Gets Closer To Infinity, Extends Sales Agreement Yet More Years
- Reader Experience Necessary, New Research Applies It To Specific Magazine Titles
- Not Lost In Translation: New Network Aimed At English-Speaking Hispanics
- Amid Its Own Takeover Turmoil, Disney Acquires The Muppets
- Omnicom's No Longer Ominous, Voices Confidence In Its Future
- Still Radio's No. 2, Cumulus Plans To Try Harder In '04
- Young Broadcasting Reports Sharply Lower Revenues in the Fourth Quarter
- Garrett Named Editorial Director of Tennis and Where Mags
- Newsflash: Product Placement Works
- Nadel Named Vice President, Media & Entertainment Group At TNS
- MediaDailyNews - Tuesday, Feb. 17, 2004
- Big 3 Post Tiny Q4, Results Belie Last Year's Record Upfront Ad Sales
- The 'Sub' Plot
- Disney To Comcast: You're Goofy
- The Radiate Group and Ten Alps Partner to Develop Branded Entertainment
- Financial Focus: Publicis Records Growth, Havas Promises Some
- Echo Effect: A New Generation Of Media Users, Ad Distrusters
- Gannett, Morris Multimedia Swap Papers
