- MediaDailyNews - Wednesday, March 21, 2012
- MDC Acquires TargetCast, Forms Maxxcom Global Media
- IPG: Mobile Key To Agency Growth
- Lux To SVP, MD At Spark
- Mad March Media
- Flat Growth Predicted For Local Trad Media
- CW Signs Up For Rentrak Service
- Saatchi & Saatchi Sydney Hire Social Strategist
- Premium TV Nets Add Subscribers, Momentum
- ABC Expands Digital Magazine Circ Reporting
- Saccone To Head MundoFox
- 'NYT' Paywall Pays Off: 450,000 Subscribers
- McCastle Takes Helm Of Cablevision Media Sales
- MediaDailyNews - Tuesday, March 20, 2012
- Resolution Social Launches, Optimizes Social Media Marketing
- Group M, Nielsen Partner For TV, Internet Metrics
- 'HGTV Magazine' Launches In June, Fuchs Named Publisher, CRO
- MEC Taps Schwartz For Engagement Planning
- Jarvie Expands MediaCom COO Role
- Mediahub Wins NatGeo Assignment
- Newest OOH Spot: Advertising On The Eye
- News America Marketing Debuts iPad Coupon App
- TV News Shows Spike In Viewers, Ratings
- TWC Brings More Baseball Espanol
- Report: Feds Cut Ad Spend, Defense Claims Biggest Slice
- Pivotal: Consumers Want Easy Video Access
- MediaDailyNews - Monday, March 19, 2012
- Toshiba Lights Up Shelton With Marketing Account
- Supreme Court Denies TV Coverage For Obama Healthcare Challenge
- Television's Catch-22: Tough Choices For TV, Easy Choices For Advertisers
- P&G Backs NBC's Green Efforts
- Mobile Boosts News Audience, But Tech Cos. Grab Ad Revs
- Talley To Group Publisher, Hearst Community Newspapers
- Company Reputation Translates Into Stock Value
- Radio One Revenues Tumble
- With CBS Airing NCAA, NBC Sitcoms Gain
- Sportsman Channel Hopes To Entice Advertisers With Nielsen Ratings
- ESPN Deportes, Top Hispanic Publisher Reach Deal
- MediaDailyNews - Friday, March 16, 2012
- Mindshare Wins RAC Media Duties
- Yahoo Part Of Dodge Ram's Digital Country
- The Pastry Economics Of Television
- BBDO Adds Birds Eye Business
- Super Bowl Is Good Road Map For Upfront Buys
- Young Broadcasting CEO Cassara Resigns
- Hub Releases Popular Sitcoms
- AMC Records 12% Rev Hike
- NewsRight Strikes First Deal
- CW's Mobile App Airs Lineup Next Day
- 2011 Newspaper Revenues Sink 7%
- Burnett Takes Ownership Stake In YouToo
- Mag Bag: 'Cosmo Latina' Launches In May
- MediaDailyNews - Thursday, March 15, 2012
- Carat Downgrades 2012 For U.S., Maintains Global Outlook
- Global Ad Budgets Shift To Emerging Markets
- Nielsen Adds Walmart Data To Sales Product
- Uncommon Sense: Fear and Envy on the Campaign Trail - Part 2
- Revenue, Profit Soar At Aegis
- Amazon Streams Discovery Lineup
- Turning On The "No-Collar" Workforce
- MTV Studies Millennials In The Workplace: Uses It To Transform Its Own, Maybe Even Yours
- 18 Shows Return For CBS 2012-'13 Season
- LIN Credits Auto With Fueling Ad Revs
- Social Media Buzz Ups Trad TV Ratings
- TV, Internet Providers Slammed On Customer Service
- Saga's Revs Dial Down
- 4As Holds PR Conference To Address Changing Demands
- MediaDailyNews - Wednesday, March 14, 2012
- Boothe Named CEO Spark Communications, Tasked With Creating Third Agency Net
- Zenith Ups Ad Forecast 3.6%, Global Spend To Rise 4.8%
- Ad Execs Bullish On Digital, Marketers More So On Social: Data Reveals 'Disconnect' With Agencies
- Meeks Tapped As VP, Prophesee
- Walmart Converts DVDs To Cloud Service
- Univision Joins CIMM
- NBC Adds 'Idol' Night, 'SNF' Still Tops
- Jelli Debuts Android App
- Comcast Brings Sanity To March Madness
- MediaDailyNews - Tuesday, March 13, 2012
- Publicis, FTO Invest $400M In Digital Startups
- 'NYT' Pay Wall Could Bring $100M Annually
- Hulu Taps Fremantle To Market Shows Globally
- Horizon Uses 'Low Power' To Empower Creative Testing Lab
- Petasnick To VP, Integrated Sales, 'Martha Stewart Living'
- Omnicom Debuts Sparks & Honey
- King To Direct MEC Digital Analytics
- Mexican Mogul Launches Ora.tv
- Univision Taps MTV's Molen As EVP-Network Sales
- NCAA's March Madness Registers Ad Spikes
- Cumulus Revs Slip 4%, Blame Loss Of Political Ads
- 'Once Upon' Still Has Time To Up ABC's Standing
- History Drives 'Pawn Stars' Via NASCAR
- MediaDailyNews - Monday, March 12, 2012
- MPG Collaborative Alliance Will 'Lobby' Industry (Literally)
- Halo Strategy Unit Gets New Name, Branding Makeover
- WPP's Kantar: 2011 Barely Made It Out Alive, Q4 Experienced First Decline Since 2009
- Infiniti Launches Campaign For JX Crossover
- NBCU Taps Arbitron PPM For 'Billion Dollar' Olympic Lab, Does Not Disclose What It's Paying
- Clarification: Crown Says It's Not 'Exploring' Dual Rentrak Ad Guarantees Anytime Soon
- Fitch: Trad Radio Holds, Digital Poses Threats But Less Revs
- Mediacom: Broadband Unit Up, Local TV Sales Dip
- MEC Forecast: Emerging Markets Grab Brand Attention, Health Apps Key
- Salem Revs Rise, Entravision Drops
- Facebook Cofounder Buys 'The New Republic'
- Late-Night Shows' Ratings Tight, But 'Nightline' Grabs Most Viewers
- MediaDailyNews - Friday, March 9, 2012
- Former Posterscope Execs Arraigned On Fraud Charges
- Time Warner Cable Launches 'Enhanced' iTV
- Rentrak's Crowning Achievement: Hallmark Nets Will Use It For 'Dual' Upfront Ad Guarantees
- 'Duets' To Debut This Summer
- NBC, Ford Rev Up Saturdays With Real-Time 'Escape Routes'
- NBCU To Participate In Digital Content NewFronts
- CPG Companies Grow By Targeting Hispanics
- Mag Bag: 'Cosmo' Boasts 100,000 Digital Subscribers
- DDB Moves Global Creative Center, CCO To China
- For the Want Of A Nail, The Shoe Was Lost...
- MediaDailyNews - Thursday, March 8, 2012
- PWW Names Atchison CEO, Absorbs ZAAZ
- ANA Slams 'Today' Carnival Ad Placement
- Uncommon Sense: Fear And Envy On The Campaign Trail, Pt. 1
- IPTV To Hit 105M Subscribers By 2015
- Media Cos. Feel Stock Market Woes
- Google To Nix Set-Top Box
- Hearst Taps Sprout For Mobile Ads
- Undertone Promises Brand Lift Or Money Back
- Scared Straight: Graphic Anti-Meth Ads Work
- Super Tuesday Big Win For Fox, NBC's 'Decision'
