MediaDailyNews Editions for September 2023
- MediaDailyNews - Friday, Sept. 15, 2023
- Byron Allen Bids $10B For ABC, Other Disney Nets
- Why Television Reach Is Poised To Strike Out
- Local Ad Spending Forecast To Expand 4.4% To $157B In 2024
- Walmart Brings Storytelling To Search Via Sponsored Videos
- Jerry Brown Moonbeams Up To 'American Masters'
- It's The 1980s All Over Again: The Power Of Nostalgic TV Advertising
- Half Of Buyers Say Addressable TV Played Role In Upfronts
- Planning Software Market To Top $1.6B, According To A Plate Of Shrimp
- Yaccarino Appoints 4 Execs At X, Brett Weitz Named Head Of Content
- Apple TV's CTV Ad Share Drops To 4%, Hulu Is #1 App In Spend
- Local TV Study: Two-Thirds Of Younger Viewers Stream News
- Court Blocks California Law Restricting Gun Ads To Minors
- Google's Forced Hand Worth Billions
- Biden Admin Wins Reprieve From Order Curbing Efforts To Sway Social Media
- Guru Wins Media, PR AOR For Real Estate Firm The Michaels Organization
- McCann Wins Ikea's Global Brand Marketing Account
- TikTok Partners With 'Billboard' For 'Top 50' Song Chart
- MediaDailyNews - Thursday, Sept. 14, 2023
- Carat Adds U.S. To Its Kraft Heinz Remit
- Empower Bulks Up Team, Focuses On Measurement 'Disruption'
- Rao Succeeds Kenny As Nielsen CEO
- Tech Titans Meet On Capitol Hill To Shape AI Regulation
- Choosing Shows To Review Presents Challenges
- New Tubi Campaign Keeps Going And Going And Going...
- Delaware Governor Signs Opt-Out Privacy Law
- California Assembly Passes New Data Broker Restrictions
- Neutronian Integrates Data-Privacy Scores Into Campaign Targeting, Analysis
- Pinterest CEO Pledges A Safer Platform For Users, Advertisers
- Taboola Takes AI Into Bidding To Advance Performance
- Charter CFO Says Disney Deal 'Met All Of Our Objectives'
- TikTok Shops Now Available To All U.S. Retailers
- TikTok Expands Its Updated Creator Fund Beyond The U.S.
- Talon, Mediaplus Forge NA OOH Alliance
- Xumo's Ad-Supported Programming Now Iris-Enabled
- Google Lays Off Hundreds On Recruiting Team
- MediaDailyNews - Wednesday, Sept. 13, 2023
- iSpot Buys TV Measurement Firm 605, Expands U.S. Data Footprint
- 605 Reasons There Will Be Fewer, Not More Alt Currencies
- Google Fights Antitrust Charges,Tells Judge Search Dominance Due To Quality
- LinkedIn Lets Users Search For All Branded Content Partnerships
- Disney, Charter Standoff Ends Just In Time For Jets, 'Jeopardy!'
- The White Glove Treatment
- FCB Gives Smokey Bear A Makeover In New PSA's
- What's It Really Like To Be A Social Media Manager? Q&A With Hootsuite's Elina Vilk
- Google Sends Some Advertisers Through New Ad-Verification Process
- Google At 25 Faces Allegations Of Paying More Than $10B To Maintain Dominance
- Google To Mandate AI Disclosures On Political Ads
- Global OTT Revenues To Grow 33%, Hit $215B, By 2029
- Dentsu Study Finds Consumers Less Confident About Investing, Retirement Planning
- Gracenote Program Facilitates FAST Channels Distribution
- How SpaceX Starlink Will Succeed In Search
- FTC Urges Judge To Reject X Corp.'s Bid To End Privacy Settlement
- Taboola Takes AI Into Bidding To Advance Performance
- SVODs Now Nearly Tied With Live TV As Viewers' Default Starting Point
- Streaming TV Ads Beat Mobile Ads For Informing Holiday Purchases
- 'The Washington Post' Relaunches Style Section With Homepage, Newsletter
- Gannett Is Hiring A Reporter Just To Cover Taylor Swift
- How To Fix Our Addiction To Scrolling Through Social Video
- Baidu Builds AI-Ad Platform To Compete With Google As China Releases 70 LLMs
- MediaDailyNews - Tuesday, Sept. 12, 2023
- Influencer Grows In Influence, Set To Top $34B In Marketing Spend
- When We Wanted Our MTV (More Than Just Once A Year)
- Snapchat Partners With MTV For VMA AR Lenses
- Mindshare Taps UM's diSapia As Global Chief Strategy Officer
- Dentsu 'd.scribes' New And Improved AI Tool
- From Recency To Engagement To Whatever Comes Next...
- From Dust To Magic And Back Again: A Brief History Of Advertising And Media
- Thinking Beyond Now: Plan For Long-Term Media Effects
- Disney, Charter Forge Deal In Time For 'Monday Night Football' Kickoff
- Surf's Up As Whales, Mussels Flex Their Strength In 'The Swarm'
- Senate Urged To Scrap Online Safety Bill
- Things To Consider Before Switching To A Sales-Based Influencer Comp Model
- Lions Owner Ascential Announces C-Suite Changes
- Assembly Taps 3 New Managing Partners For Europe
- Study Tracks Growth Of Programmatic DOOH
- FTC Charges Hey Dude With Quashing Bad Reviews
- On-Site Search Failures Estimated To Cost $13.8B In Black Friday, Cyber Monday Losses
- The Future Of UGC On TikTok Shop: A Q&A With Thomas Ma
- North America Losing Streaming Homes, Revenue Share To Western Europe
- MediaDailyNews - Monday, Sept. 11, 2023
- Google Files To Dismiss Gannett Ad-Tech Suit, Sought To Restore Competition
- Sight, No Sound, And Very Little Motion
- Why 'Info Asymmetry,' 'Misaligned Incentives' Are Advertising's Most Important New Buzzwords
- CTV Advertisers +4% In 1H, Roku Maintains 40% Of Impressions
- The Rolling Stones Turn To DOOH In 'Angry' Video
- Ex-Staffers Of 'Toxic' 'Tonight Show' Point Fingers At Fallon
- TikTok Partnership With TransUnion Gives Marketers Attribution Measurement
- Agencies Caught In Middle As Late Payments For Digital Media Rise
- Mazda Chooses Optimal As First Search AOR
- Microsoft Commits To Handling Legal Risks If AI-Based Copilot Users Are Sued
- Survey Supports Netflix's Cloud Gaming Strategy
- X Corp Sues To Block California Content-Moderation Law
- Roblox Comes To PlayStation, Plus Meta Quest, Xbox Updates
- Google Asks Court To Toss Gannett Anti-Trust Lawsuit
- Meta Must Face Claims Over Health Data
- LiveRamp And Epsilon Partner On Ad Capability For Publishers
- Things To Consider Before Switching To A Sales-Based Influencer Comp Model
- MediaDailyNews - Friday, Sept. 8, 2023
- Omnicom Media Group Retains Global HSBC Business
- Nielsen Enables 1st-Party In Big Data, Tells MRC It Plans To Use It As Accredited Currency
- Google Allows Ads For NFT Games
- Spotify Opens Platform To Cannabis Ads
- Patreon Puts In-App Relationship First Via Community Chat, Member Profiles
- The Themes Of Summer TV: Cannes Cops, Superspies And Superman
- Senate Confirms Gomez To FCC, Paves Way For Net Neutrality
- Media Buyers Say Twitter/X Less Effective Than Social Media
- Why The Streaming, Linear TV Worlds Should Care About 'Outstream' Video Ads
- Judge Sides With Meta In Battle Over Holocaust Film Ads
- Collateral Damage To TV Station Groups From Charter-Disney Issues?
- Max To Offer Live Sports Free, For Limited Time: Report
- WPP Adds COO Andrew Scott To Its Board
- MediaDailyNews - Thursday, Sept. 7, 2023
- Agency Credit Crisis Exacerbating, Late Media Payments Rising
- 4A's Report Urges Agencies To Hold The Line On Extended Payment Terms
- Don't Delete The Data Needed By Millions Of Californians
- Ad Industry Presses To Derail California Data Broker Bill
- YouTube Builds A More Modern Streaming Experience For Viewers, Advertisers
- Virtual-Only Industry Events Show No Sign Of Abatement
- Sarah Fay Steps Down From AI Venture Capital Role
- CBS Strike Plan Adds Aussie 'NCIS,' 'Blue Bloods' Classics
- The Anti-Anti-Defamation League
- A Brief History Of Superheroes On TV
- Disney Tackles 65 Major College Football Deals
- Barry Diller On Writers', Actors' Strike: Cut Netflix Out From Negotiations
- Lamar Uses Vistar SSP To Launch Programmatic Buying For Its Airport Network
- TikTok To Expand Social Networking, Private Messaging Features
- Publishing, Journalism Orgs Release 'Global Principles' For AI
- Meta Backs Away From Facebook News In Europe
- Norwegian Court Upholds Order Requiring Meta To Obtain Consent For Behavioral Targeting
- HubSpot Announces New Cross-Platform AI Strategy
- Surprise: Comcast, Disney To Start Hulu Sale Appraisal Process Sept. 30
- Charter Spectrum Subscribers Sue Over Disney Blackout
- MediaDailyNews - Wednesday, Sept. 6, 2023
- Welcome To The New Normalized: Brian Wieser Updates His U.S. Ad Model
- ANA/4A's Release Joint Set Of Industry Guidelines For Buying Diverse Media
- Steve Minichini Launches MediaRated, Will Incubate Female Startups
- Consumers Will Pay For Disney, Spectrum Money Battle
- For Retailers, Catalogs Continue Their Comeback
- Who Remains For Legacy TV Viewing? Quiet Quitters
- Roku To Lay Off Another 10% Of Staff, Reduce Content To Control Costs
- NAI Urges Ad Companies To Examine Approach To Health Data
- TikTok Begins Moving European Data To Local Data Center
- Charter, Disney Battle Tests Dangerous TV Waters, Big Streaming Waves Ahead
- Meta Reportedly Partnering With LG On Future Quest Pro Headset
- Few People Get Political Content From News Sites, Study Finds
- Audi Elevates Top Communications Executive To CMO
- Arkansas Can't Enforce Law Restricting Teens' Social Media
- Warner Bros. Discovery Cuts EBITDA Forecast By Up To $500M, Citing Strikes' Impacts
- Tubi TV Grows 16% Since February, With 74M Monthly Active Users
- Wendy's Teams Up With DC To Support Foster-Care Adoption With New Frosty Boo! Books
- MediaDailyNews - Tuesday, Sept. 5, 2023
- CEO Switch At PHD Worldwide As Guy Marks Takes The Helm
- Americans Apathetic About Woes Of Striking Writers And Actors
- Why WebAR Is The New Ecommerce
- Drone-Based OOH Cleared For Takeoff In Miami
- Twitch Users Down 2.3M From 2021 Peak, Down 450K YoY
- Threads Tests Keyword Search
- Meta Rejects Bid By Canada To 'Clarify' Online News Act
- Consumers More Likely To Cut Back Dining Out Than On Streaming
- Disney, Charter Push Pay TV Alternatives During Heated Carriage Contract Dispute
- Getting From A To Zen
- Meta Reportedly Partnering With LG On Future Quest Pro Headset
- Spotify Revamps Ad Payments For White-Noise Podcasters
- MediaDailyNews - Friday, Sept. 1, 2023
- MRC's Ivie On Nielsen's Big Data Shift: 'We're Standing Down'
- Because A Zero Is Hard To Sell
- Digital CPMs Plummet, 2H Rebound Expected
- Google Limits Serving For Advertisers With Unproven Track Records
- Turning CNN Around Will Not Be Easy For New CEO
- Movie Theaters To Show ESPN Telecasts Of ACC Games
- Amazon Prime Comes To Shopify Stores
- TikTok's AR-Creation Studio, Effect House, Leaves Beta
- Deciphering The $1 Trillion Global Ad Spend Projection
- X To Collect Biometric And Employment Data
- Meta Exec Joins Kia In High-Level Position
- Roku Expands Ad Reach In Mexico Via TV Azteca Deal
- IAC's Diller: Studios Should Negotiate With Strikers Sans Netflix, Focus On Reviving Legacy TV
- Magnite's Local TV, Streaming Inventory Now Accessible Via Mediaocean
- YouTube Expands Creator Monetization Access, Launches Comparative Analytics
