Agencies Caught In Middle As Late Payments For Digital Media Rise


Payments for digital-media buys have grown increasingly late in another sign that the media marketplace is weakening.

“Late payments increased again reaching 46% of all payments, which is an increase from 42% in H2 2022,” according to a semiannual report from Oarex Capital Markets Inc., an online revenue exchange company. …


Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.


Next story loading loading..

Discover Our Publications