MediaPost Weekend Editions for August 2022
MediaPost Weekend - Saturday, Aug. 27, 2022
GroupM Warns Of Slowdown By 'Digital Endemic' Advertisers
Meta Begins Rollout Of Metaverse ID System
Nielsen Delays Use Of Big Data For 'Transaction Purposes'
Perception Vs. Reality
Nordstrom, Macy's Cut Sales Forecasts
GroupM Sees eCommerce Slowdown, Says It Will Impact Advertising And Media Spending
Human Avatar Developer Moves Into News, Enables Anyone To Have Their Own 'Anchor'
iHeartMedia To Host Metaverse Concerts In 'Fortnite' Virtual World
The Tricky Timing Of Being Amazed By The Future
Google Revises Approach To Search Results Related To Abortion
Prime Time
John Malone: Are Streamers Packaging Like Cable?
Everyone Looks Alike To Today's Lookalikes
Yandex Sells News Service To Russian Investors, Focuses On Search
Facebook Agrees To $37.5M Location Privacy Settlement
Subway Enters The Subscription Market
Ad Groups Say Proposed California Privacy Regulations Conflict With Law
All The News Fit For Subs
HBO, Larry David Plot New 'Curb' Season
Peloton Cuts Marketing, CTV Subscription Revenue Rises 36%
Graphic Cigarette Warnings For Ads, Packages Delayed Yet Again
GSTV Transitions To 'EVTV,' Begins Charging Station Rollout
'House Of The Dragon' Sets Record HBO New Series Debut: 10M Viewers
MediaPost Weekend - Saturday, Aug. 20, 2022
Brand Fetterman: Pennsylvania Democrat Is Running A Campaign For The Ages
It's The Oxygen, Stupid
Liz Cheney's 'Lincoln' Project
Lincoln Debuts Model L100 Concept In Pebble Beach
Streaming Surpasses Linear Viewing For The First Time
Enter The 'Dragon': 'Game Of Thrones' Prequel Poised For Battle
Out-of-Home Advertising Essentially Recovers, Approaches Previous Record
Publicis Groupe Is The Big Winner In Mondelez Media Review
'Good Morning Gorgeous': Hologic, Mary J. Blige Team To Tout Well Woman Exams
Cyber Attack! Peacock Drama Shows What Would Happen
Good News? Peloton, Warby Parker And Allbirds Slash Jobs
Apple Maps Hints At Ads Again, This Time Centered On ATT
Don't Leave Any Demo Behind In Alt Measurement Movement
Dentsu's Carat Retains Vodafone Assignment After Review
Dentsu Reports Q2 Growth Of 8.2%
It's All Good Man: Six Remarkable Seasons Of 'Better Call Saul'
ANA Issues 'Programmatic Transparency' Guide, Supply Chain Has Expanded To More Than 8,000
Amazon's 'TNF' First Live-Streaming Program Included In Nielsen Ratings
Google Not Liable For Links To Defamatory Content, Search Engine Is Not A 'Publisher'
MediaPost Weekend - Saturday, Aug. 13, 2022
Why GroupM Is Still Bullish, Why More Marketers Need To Be Contrarians
Record State Spending Pushes U.S. Political Advertising To All-Time High
National TV Ad Spending Slips 1% In Q2
Adobe Data Reveals Major Ecommerce Categories Have Begun Experiencing Price Deflation
Shrinkflation And QSRs
GroupM CMO Kelly Named U.S. CEO Of EssenceMediacom
FTC Considers Curbs On 'Commercial Surveillance'
Ad Industry Prepares To Fight Potential FTC Privacy Rules
FTC's Bedoya Urges Curbs On Location Data
DOJ Prepares To Sue Google Over Ad Market
Peering Into Netflix's Ad-Supported Future: So Many Questions
Walmart In Talks With Big Streamers To Tie Into Its Membership Program
Games Adults Play: ABC's 'Final Straw' Defines Our Era of Immaturity
Automakers' National TV Spending Drops 41%
GfK Finds 'Radically Altered' Survey Environment, Overhauls Methods To Boost Quality Control
Nielsen Boosts National TV Panel To More Than 42,000 Homes, 101,000 Viewers
Same Old, Same Old As Network TV Tiptoes Into Fall
MediaPost Weekend - Saturday, Aug. 6, 2022
WPP Posts Q2 Growth Of 9.3%
WBD Confirms HBO Max/discovery+ Merger, Discloses Softening TV Scatter Market
What The Spectrum 'Dancing Guy' Commercial Says About Us
GroupM Expands Mentorship, Backs Multi-Year Program With Big Brothers Big Sisters Of NYC
It's The 100% Real Thing
Stagwell Posts 16% Growth In The Second Quarter
MRC Re-Accredits Media Monitors, Miami Shop Deploys Unaccredited VideoAmp As Currency
Palisades, KSL Media And The Slow-turning Wheels Of Justice
Publicis Groupe Adds More PepsiCo Media Business
New Prime-Time 'Password' Is Longer, Louder, Gaudier
Americans Deem Ad Biz More Trustworthy Than Media, Both Trail All Other Industries
Recession Study Finds 'Long-Term' Media Outperform 'Performance' During Down Cycles
Is America Ready For New 'Beavis And Butt-head'? Probably
Trump Duffs For LIV Golf, But Where's The TV Coverage?
L'Oreal Outperforms, Proves Consumers Aren't Skimping On Beauty
FX Says 'Peak TV' Continues To Peak, Projects 2022 Will Be A New Record
Has Our Ability To Promote All Those New Shows Also Peaked? Nah!
Palisades Media Group Suddenly Shuts Its Doors
What TV Can Learn From Live Entertainment