MediaPost Weekend Editions for August 2022
- MediaPost Weekend - Saturday, Aug. 13, 2022
- Why GroupM Is Still Bullish, Why More Marketers Need To Be Contrarians
- Record State Spending Pushes U.S. Political Advertising To All-Time High
- National TV Ad Spending Slips 1% In Q2
- Adobe Data Reveals Major Ecommerce Categories Have Begun Experiencing Price Deflation
- Shrinkflation And QSRs
- GroupM CMO Kelly Named U.S. CEO Of EssenceMediacom
- FTC Considers Curbs On 'Commercial Surveillance'
- Ad Industry Prepares To Fight Potential FTC Privacy Rules
- FTC's Bedoya Urges Curbs On Location Data
- DOJ Prepares To Sue Google Over Ad Market
- Peering Into Netflix's Ad-Supported Future: So Many Questions
- Walmart In Talks With Big Streamers To Tie Into Its Membership Program
- Games Adults Play: ABC's 'Final Straw' Defines Our Era of Immaturity
- Automakers' National TV Spending Drops 41%
- GfK Finds 'Radically Altered' Survey Environment, Overhauls Methods To Boost Quality Control
- Nielsen Boosts National TV Panel To More Than 42,000 Homes, 101,000 Viewers
- Same Old, Same Old As Network TV Tiptoes Into Fall
- MediaPost Weekend - Saturday, Aug. 6, 2022
- WPP Posts Q2 Growth Of 9.3%
- WBD Confirms HBO Max/discovery+ Merger, Discloses Softening TV Scatter Market
- What The Spectrum 'Dancing Guy' Commercial Says About Us
- GroupM Expands Mentorship, Backs Multi-Year Program With Big Brothers Big Sisters Of NYC
- It's The 100% Real Thing
- Stagwell Posts 16% Growth In The Second Quarter
- MRC Re-Accredits Media Monitors, Miami Shop Deploys Unaccredited VideoAmp As Currency
- Palisades, KSL Media And The Slow-turning Wheels Of Justice
- Publicis Groupe Adds More PepsiCo Media Business
- New Prime-Time 'Password' Is Longer, Louder, Gaudier
- Americans Deem Ad Biz More Trustworthy Than Media, Both Trail All Other Industries
- Recession Study Finds 'Long-Term' Media Outperform 'Performance' During Down Cycles
- Is America Ready For New 'Beavis And Butt-head'? Probably
- Trump Duffs For LIV Golf, But Where's The TV Coverage?
- L'Oreal Outperforms, Proves Consumers Aren't Skimping On Beauty
- FX Says 'Peak TV' Continues To Peak, Projects 2022 Will Be A New Record
- Has Our Ability To Promote All Those New Shows Also Peaked? Nah!
- Palisades Media Group Suddenly Shuts Its Doors
- What TV Can Learn From Live Entertainment
