MAD Agency Daily Editions for November 2020
MAD Agency Daily - Friday, Nov. 13, 2020
Subnation Wins New Gaming-Focused Hotel Account
Better Late Than Never: PepsiCo Beverage North America's First Cross-Branded Sustainability Campaign
Just Acquires Enigma Marketing
Honda Targets Gen Z With Civic Reveal On Twitch
Duluth Holiday Campaign Reimagines Mrs. Claus
Pepsi Adds 'The Weeknd' To Super Bowl Plans
Dangerously In Love: What To Expect From The Peloton/Beyonce 'Homecoming' Hookup
Obie Call-For-Entries Kicks Off, R/GA's Rolfe To Lead This Year's Jury
Morris Appointed Global Chief Equity Officer At Dentsu's Merkle
MAD Agency Daily - Thursday, Nov. 12, 2020
Marketing, Media Pros Not Masters Of Their Tech Domains
WPP Merges AKQA And Grey Into AKQA Group
Fuse Creates 'Gavin' For Gaviscon Anti-Nausea Campaign
IPG Unveils New-And-Improved Copy For Data: It's Not Your Father's 'Targeting'
Pet Adoption Boom Inspires New D2C Dog Food Bezzie
Team Rubicon Is Ready For Disaster Relief
Twitter Puts Focus On Performance Advertising
FCB Inferno Adds New Influencer Head
HomeServe USA Taps Arnold As Agency Partner
MAD Agency Daily - Wednesday, Nov. 11, 2020
GroupM's Wieser On The Upside Of A Pandemic
VaynerMedia Introduces 'Short Sprint' Consultancy Services
IPG Launches Mediabrands Content Studio, Taps UM's Gaul To Run It
With Help From TMA Happy Egg Cooks Up Brand Makeover
Ad Veterans Launch Creative Consultancy
DDB Introduces Two New Global Leadership Roles
Today Is The Deadline For Agency Of The Year Nominations
IAB Disruption Summit Gets Disrupted By, You Guessed It, The Internet
Dentsu Restructuring Will Consolidate Hundreds Of Agency Brands Into A Handful
One Show 2021 Opens For Entries
MAD Agency Daily - Tuesday, Nov. 10, 2020
Dentsu, VidMob Agreement Focuses On Ad Content Effectiveness
Commerce Shop The Stable Acquires RichContext
Hanson Dodge Gives Itself A Brand Makeover
National TV Ad Spending Fell 7% Through September, Sports More Than Double That
Think Different: New Industry Inclusion Push Makes Case For Neurodiversity
Marketers Plan Even Greater Reliance On First-Party Data
Twitter And Trump: The Aftermath
Why Trumpism Is Here To Stay, And What Brands Should Do About It
What Pandemic? S4 Capital Posts 'Whopper' Results In Q3
Borjomi Water Brand Makes U.S. Debut
GP Generate Adds Biz Dev, Media Director Roles
MAD Agency Daily - Monday, Nov. 9, 2020
Oura Finds Americans Lost 25 Minutes Of Sleep On Election Night
Macy's, Kohl's, Nordstrom Roll Out Warm Holiday Campaigns
It's Beginning To Look A Lot Like Christmas Already In The U.K.
First Day Of Global Data Summit: Ethics, Culture, Cookies, Apple, Sparkling Wine
MediaPost 'All Stars' Inducted
4 Questions To Help Brands Read The Room
Lincoln Project Shifts Focus To Georgia Runoff Elections
UNICEF 'Won't Stop' Despite Pandemic
Ogilvy NY Elevates Transformational Leader
MAD Agency Daily - Friday, Nov. 6, 2020
Amazon Specialist Content26 Acquired By Brand New Galaxy
Pemberton To Lead DEI Efforts At Omnicom Health Group
YouTube Refuses To Kill Video Claiming Trump Victory, Election Fraud
Framestore Acquires Company3/Method
Greenies Takes Humorous Approach In Holiday Ad
Is Mark Penn Looking To Off-Load Stagwell?
Avocados from Mexico Sits Out The Super Bowl, But Not The Game in 2021
Dick's Sporting Goods Holiday Ad: The Sequel
Laced Wins Fleet Transport Account
MAD Agency Daily - Thursday, Nov. 5, 2020
NBA Taps IPG's Mediahub, WPP's Cartwright
IPG Has Something 'Dxtra' For You As It Rebrands CMG Unit
Horizon, IHeartMedia Team For Data Integration Deal
Heineken Unveils New Agency Structure: Consolidates Media At Dentsu, Creative At 'Le Pub'
Best Buy, Target, Shutterfly: Three Different Takes on Holiday Marketing
Clorox Ups Ad Budget To Prepare For New Virus Wave
Half Of Marketers Have Contingency Plans For Post-Election 'Social Unrest'
Fuseideas Adds Chief Creative Strategist
MAD Agency Daily - Wednesday, Nov. 4, 2020
Special Group Opens In Los Angeles
GroupM Elevates Taylor, Grant To Mission-Critical Global Posts
Former Baidu President Named To WPP Board
Marketing Lessons Learned From The Rise And Fall Of Quibi
MediaCom's 'Future Of Play' Report, Lets You Play Along
What #GoodToVote Taught Adore Me About Influencer Marketing
There Will Be No Return To 'Normal'
Athletes Tout Plant Protein In New Wonderful Pistachios Campaign
Metatron Media Tapped By Space Perspective To Develop Brand Partnerships
MAD Agency Daily - Tuesday, Nov. 3, 2020
Former GroupM, Comscore Execs Start Media Measurement Firm HyphaMetrics
Oreo Accelerates Production Cycle To Deliver Election Spot
Domino's Appoints WorkInProgress As Its New Agency of Record
Dentsu Undergoes Transformation To Weave Automation, AI Into Global Processes
Here's Our First Ever MediaPost Endorsement
Pandemic-Driven Demand Bolsters Video Entertainment Ad Spend
Kid's Apparel Company Primary Gets Brand Makeover
Hershey Launches U.S. Media Review
'Be A Show Voter' Campaign For Mail-In Voters (And Vote.org)
MAD Agency Daily - Monday, Nov. 2, 2020
FCB/SIX Drives Away With BMW CRM Assignment
Report: Marketers Pessimistic About Third-Party Cookie Changes
Hate The Industry, Love The Craft
S4Capital Launches Four-Year Black Fellowship Program
Nielsen Sells Global Connect To Advent International For $2.7B
Product Placement/Influencer Marketing Agency BEN To Acquire TubeBuddy
Lotame Unveils Cookieless Identity Solution
New Ad Campaign Urges, 'Don't Let Your Vote Go To Shit'
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