Real-Time Daily Editions for December 2015
Real-Time Daily - Thursday, Dec. 31, 2015
AdTheorent's Josh Walsh: Attribution Measurement Will Get Stronger in 2016
How Publishers Used Programmatic This Year
Data Tool Pairs Targeting Technology With Brand-Lift Studies
Global Delight Rebrands Editing Tool, Adds Ability To Share Videos Via Email
2016: Get Ready For The Year Of...
Real-Time Daily - Wednesday, Dec. 30, 2015
Ground Signal's Tony Longo On Location As Key To New Attribution Models
See Real-Time Daily's Top 10 Commentaries Of 2015
A Roundup of 2015's Most Significant Ad-Tech Acquisitions
Programmatic Mobile Campaigns: When And How To Engage
2016 Real-Time Outlook: Brazil and Latin America Edition
'Fat Thumbs' Still A Problem for Mobile Ads In Growth Regions
Wired For Sound
Real-Time Daily - Tuesday, Dec. 29, 2015
Purch's Phil Barrett: The War Is On For Lifetime Value, Header Bidding Heats Up
Real-Time Daily's 5 Most-Read Stories Of 2015
Navigating The New Data Economy
Digital Media's Language Problem (Or, The Gap Between Brand Goals And Publisher Metrics)
Jeep Takes Native Ads For A Test Drive Through Yahoo's Portals
'Vice' Mag Will Revamp For 21st Anniversary
Radio Stations Try To Make Video Inroads
Global Media Spending Growing 5.1% Through 2019
Digital Video Has Entered the Ring
10 Behavioral Trends Guiding Advertising In 2016
Real-Time Daily - Monday, Dec. 28, 2015
Signal's Mike Sands Looks To Data Cooperatives in 2016
Who's Most Engaged With Liquor Ads? Answers May Surprise You
It's Time to Move On From Typecasting Millennials
Bridging The Gap Between Digital Media And Creative
Publicis Groupe Orchestrating New Paris Tech Conference
Nielsen Begins Modeling National Ratings, Will Remain Accredited Until 'Reevaluated' In Early 2016
Tiffany, Cartier Rank Highest In Digital IQ
Digital Video Has Entered the Ring
Real-Time Daily - Thursday, Dec. 24, 2015
Ooyala's Scott Braley Predicts More Tech M&As, Ad Spend For OTTs
OpenX Partners With Quebecor Media
Consumers: Tracking 'Insidious Invasion Of Privacy'
Microsoft Takes Aim At Adware On PCs Running Windows
Real-Time Daily - Wednesday, Dec. 23, 2015
Fyber's Janis Zech Eyes New Pricing Models For Mobile Ads, Availability Of Data
Bauer Xcel Media's Christian Baesler Talks Header Bidding, Going Almost 100% Programmatic
'Star Wars' Schools Everyone On Cross-Channel Campaigns
2016: The Year Publisher and Platform Partnerships Leave Beta Phase
AppNexus Worthy Google Rival? Announces New Deals With 50 Publishers
Mobile 2016: Looking Ahead
Real-Time Daily - Tuesday, Dec. 22, 2015
YP's Jason Uechi: We're Building Location-Based Profiles
BPA Worldwide Launches Third-Party Certification For Inventory Quality Guidelines
In-App Advertising Still Has Hurdles, Criteo VP Says
Conde Nast Digital Sees Boost In Revenue, Credits Programmatic
Programmatic Measurement Key To Maintaining Campaign Quality
Google Reaches For Cloud Space To Power Advertising, Services
StartApp Partners With Inneractive For Programmatic Video Exchange
Real-Time Daily - Monday, Dec. 21, 2015
Heineken USA's Ron Amram Says 'Walled Gardens' Will Open Up
Authenticated Digital Launches Ad-Authentication Platform
IAB Appoints OpenX Co-Founder As Co-Chair of Programmatic Council
Programmatic Video Makes Slow Progress In Chinese Market
When Ad Blocking And Pop Culture Collide
Startup Says It May Bypass Blockers
Real-Time Daily - Friday, Dec. 18, 2015
PaperG's Victor Wong Says Rich Media Is Dead
Ad Tech Year In Review: The Rise Of Facebook Atlas, Ad Blocking & Industry Consolidation
YuMe's SSP Gets A Data Upgrade
Omnicom Digital Chief Jonathan Nelson: Dynamic Creative Will Be Tied To Programmatic Buys
Media Quality Is Important (But What Does Quality Mean?)
Startup Say Its Ad Blocker Helps Publishers Generate Revenue
Ad Tech Firms Get Lean Through Layoffs
For Cross-Device ID-ing At Scale, Probabilistic Only Game in Town
Programmatic TV: What's Gross Got To Do With It?
Real-Time Daily - Thursday, Dec. 17, 2015
Teads' Bertrand Quesada Says Native Video Will Overtake Pre-roll In 2016
Tremor Video Partners With Moat To Offer Real-Time Viewability Measurement
NiemanLab Writer Says, "Thank God For Ad Blocking"
Smart AdServer and MediaMath Add In-App Offering
Cinemagaph Video Format Shows Promise
Lotame Names New APAC Managing Director To Boost APAC Growth
Ad Tech Firms And Publishers Impacted By European Privacy Law
IAB Will Host Summit To Discuss Media Sales Issues
Sidecar Debuts New Technology That Brings Intent-Driven Audiences To Facebook Dynamic Product Ads
The Truth Behind The Adtech, Martech Shotgun Wedding
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