Search & Performance Marketing Daily Editions for November 2022
Search & Performance Marketing Daily - Wednesday, Nov. 30, 2022
Amazon Ads Reporting Outage Throws Off Calculations For Black Friday Campaign Spend
Instacart Promotions In Ad Manager Expand Campaign Options For Brands
88% Of Yelp Survey Participants Say It's Important To Understand Review Platform Reliability
Google Is Testing Gmail And Calendar Apps For Wear OS: Report
Marketers Say They'll Add To CTV Media Budgets Next Year
2023 Local Ad Forecast: Slight Overall Dip, 15% Drop For TV
IAE Tackles Ad Fraud: Says It's Not Just Illegal, But Has Big Ethical Issues For Media Industry
Mindshare Named Media Agency, GroupM Holding Company Of The Year
Leveraging ABM As A Fluid Piece Of Your Strategy
In-Housing Advertising Won't Work If It's A Kneejerk Cost-Cutting Exercise
Search & Performance Marketing Daily - Tuesday, Nov. 29, 2022
Google Donates $1M To NBA Foundation
Cyber Monday Analysis Shows Consumers Spent $12.8M Each Minute In One Evening Hour
Microsoft Trends Analysis Helps Marketers Reach Shoppers With New Year's Resolutions
Google, YouTube Grant $13.2M To International Fact-Checking Network
Google, iHeartMedia Sued By FTC And States Over Fake Endorsements
Online U.S. Sales Totaled $12.2B On Cyber Monday, $68B For The Weekend: Salesforce
Hot For The Holidays: Americans Shop In Record Numbers
Report: Social Media Overhyped As Sales Tool
Consumers Still Spending -- Just Not Giving
Broadcasters Push For Bill Allowing Them To Bargain With Tech Companies
Search & Performance Marketing Daily - Monday, Nov. 28, 2022
Search Data Shows Thanksgiving Day Takes Back Seat To Black Friday
Yahoo Becomes Taboola's Largest Shareholder, Enters Exclusive 30-Year Commercial Agreement
Shoppers Spent More Than $9B Online On Black Friday
Unhappy Returns? Policies Influence Where Consumers Spend Money
Online Sales Boomed Over Cyber Weekend, Showing 10.2% Growth: Salesforce
New Marketing Expo & Conference Is Set For Miami Next April
Webfare: Online Traffic Leapt On Black Friday, Orders Up 5%
Brand & Retail Partnership: Proving Digital Influences On In-Store Traffic
Apple Was One Of Twitter's Top Advertisers In 2022: Analysis
YouTube Hates High-Priced Sports - Who Doesn't? Antitrust Issues Also At Work
Search & Performance Marketing Daily - Friday, Nov. 25, 2022
Could Apple Buy Disney With Iger's Return (No)
$34.8B Online Spend Thanksgiving Through Cyber Monday, Adobe Estimates
Inflation-Related Articles Take Backseat To Gift Giving, Data Shows
Voice Of The Consumer: Half Think Brands Are Right To Boycott Twitter
Retail Media Networks Grow
The Pitfalls Of IP-Based Targeting In Streaming Campaigns... And How To Minimize Them
AARP: 22M People Will Boycott Brands For Age Stereotyping
5 New Commandments For Product Marketing
Google Updates to Understand
10 Tips For Creating An Email Strategy
Search & Performance Marketing Daily - Wednesday, Nov. 23, 2022
What Shoppers Are Thinking About As Holiday Season Kicks Off
What Thanksgiving Day Searches Tell Marketers
Google Quietly Tests New Way For Publishers To Monetize Web Sites
Opposition Mounts To FDA's Proposed Ban On Menthol Cigarettes
The Link To Profit: Publishers Can Nail Down A Piece Of Product Sales
Consumers Who Buy From Questionable Social Media Ads Vary By Country
Moderate Online Shopping Discounts Hit At The Start Of November, Study Finds
IAB And Others Want Supreme Court To Strike Down Florida Social Media Bill
Search & Performance Marketing Daily - Tuesday, Nov. 22, 2022
Bloomreach Lowers Acquisition Costs With Snapchat Integration
Facebook Cleans Up Trashy Posts, Drives Traffic To Publishers, Search Engines
Many Happy Returns - Or Not, Per PayPal Data
Baidu Benefits From Online Advertising Recovery
Google Urged To Stamp Out Misleading Abortion Ads
Amazon, Google Make Some Healthy Launches
Survey Reveals The Brand Power Of Augmented Reality
Verve Group Offers Access To In-App Inventory On Google Demand Platform
5 Marketing Trends For 2023: Why Back-To-Basics Is Best
Price-Sensitive Consumers Seek Deals During Holidays
Connected Video Devices Forecast To See Slower Growth As Smart TV Rises
Search & Performance Marketing Daily - Monday, Nov. 21, 2022
Cookieless: Yahoo Identity Solution Adds Partners
Google Publishes Guidelines For Its Ranking Systems
Meta Sued In UK, Suit Alleges Personal Data Collected To Target Ads
MNI Built Optics, How Developers Dealt With 'Too Much Data'
GumGum 'All In' With Attention Metrics
Consumers Shift More Spending To Black Friday Weekend
Meta Doubles Down On Messaging, Expands WhatsApp Business Features
Publicis Groupe Boosts Commerce Offering With Acquisition of VIVnetworks
IPG's Magna Finds 'Media Time Paradox' -- People Spending Less Time With It
Appeals Court Sides With YouTube In Battle Over QAnon Takedowns
Google: How Big A Problem Is Spam?
Search & Performance Marketing Daily - Friday, Nov. 18, 2022
Google Ads Used In Malvertising Attack
Uberall Creative Campaign Connects Physical (Bric) And Digital (Pin) Experiences
Gap Taps Tinuiti To Build 'Largest Apparel' Storefront On Amazon
Google Trends Show Online Interest In Tech Layoffs Skyrocket
20% Of Media Buyers Report Investing In The Metaverse
A Third Of Advertisers Have Reduced 2022 Spending Due To Macroeconomic Factors
Black Friday Comes Amid Heightened Consumer Worries
IAB Buyers' Survey: CTV To Lead 2023 Ad Growth, At 14.4%, Linear To Dip 6.3%
In Recession, 'Invest Or Cut Marketing Spend?' Is The Wrong Question
The Art Of Gaming Marketing
How Chobani Delivered Oat Milk To The Metaverse
Attribution Modeling Is Not Dead, Yet
FTX And Crypto's Crash: Is Marketing, Sponsorship And TV Advertising To Blame?
Search & Performance Marketing Daily - Thursday, Nov. 17, 2022
Publisher Settings For Google AdSense Data Protection Law Coming In January 2023
Google Begins To Release Maps, Search, Shopping Features
Bot Strategy Of Holding Inventory In Carts Skews Metrics, Overwhelms Servers
Yelp Adds 'Spotlight' Ads To Home Screen
Most Business Owners Want To Sell Products On TikTok, Study Finds
Advertisers Face Uncertainty, 'Choice Overload' For Cookies Replacement
Omnicom Media Group First Agency To Use TelevisaUnivision Identity Graph
IPG's Initiative Top Media Agency In Global New Business Through Q3
Havas Deploys Attention Metric Globally, First Phase Of New 'Meaningful Media Planner'
TikTok Advertising Projected To Surpass YouTube, Meta Combined By 2027
'Marketing Mix Modeling: Alive And Revitalized'
Panels And ACR Data? TVision Takes iSpot.tv Investment - Will CTV Respond?
Marketing Predictions For 2023: What We Will And Won't See
How To Get a Jump On Holiday Marketing
Search & Performance Marketing Daily - Wednesday, Nov. 16, 2022
YouTube Launches Shoppable Shorts Challenge For Creators
YouTube Tests Affiliate Marketing And Brings Shopping To Shorts
Hilton, Adobe Partnership Enables Students To Build Marketing Skills Using Anonymized Data
Tripadvisor's New CMO Looks To Integrate Consumer And Business-To-Business Marketing Divisions
How Marketers Can Rally During Recession
Facebook Users Urge Appeals Court To Revive Battle Over 'Scam Ads'
More Buyers Using Addressable TV, More Planning To Up Spending
Ad Market Falls For 5th Consecutive Month In October, Defies Robust Agency Projections
Marketing Predictions For 2023: What We Will And Won't See
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