Orbitz Launching TV Campaign

  • April 5, 2004
Orbitz is breaking a new TV campaign on April 12, focusing on the joy of easily finding exactly what you want. Each spot uses the line "Orbitz. And Go." In one of three new commercials, the children's game of "hide and seek" becomes the visual metaphor for easily finding what you want, without an intense amount of searching. The campaign will run exclusively on national news, entertainment and lifestyle cable networks such as CNBC, MSNBC, Fox, USA, Comedy Central, VH-1 and Spike. Y&R/Chicago created the campaign.
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