A new study from search marketing firm Oneupweb claims that few of the top online retailers have well-optimized Web sites. Of the top 100 online retailers, Oneupweb said that only 12 have
well-optimized sites, 23 had moderately optimized sites, 29 had nominally optimized sites, and 36 had no optimization at all. Notable absences among the 12 well-optimized sites included Sears, Lowes,
Walgreens, Nordstrom, and Sharper Image.