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Newspaper Circulation Feels No-Call's Sting

A recent survey of daily circulation at U.S. newspapers showed declining numbers nationwide, and newspaper industry experts blame some of the loss on the national no-call list. In October, the no-call list completed its first year in operation, during which 65 million consumers registered. Newspapers, which long have depended on telemarketing for new subscriptions and renewals, have had to rethink their marketing strategy.

Read the whole story at DMNews.com, November 10, 2004 »

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