Around the Net
Twitter Users Read News They Wouldn't In Print
- The Drum, Tuesday, March 4, 2014 2:25 PM
The study of 1,200 Twitter users found that 35 per cent follow a main newspaper brand on Twitter, while 17 per cent follow a sub-brand, such as the Sun’s Sunmotorsport account. In addition, 60 per cent said they engaged with news providers on Twitter that they wouldn’t normally read in print, while 43 per cent actively posted link to articles and 57 per cent retweeted interesting links and comments.
