Around the Net
Before Wearable Marketing, Battery Needs Work, Says Study
- FierceWireless Europe, Wednesday, August 12, 2015 4:24 PM
Frost & Sullivan predicted that wearable devices will become a mass market proposition as improvements are made in design and battery life, and new usage cases are found in the field of remote healthcare. The research company said the market for wearables is currently restricted by pricing, battery life, the accuracy and security of data, and weak business cases. Expansion will come as the market evolves to offer sustainable business models including subscription services, and enterprise and vertical specialisation such healthcare applications.
