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McDonald's Deflects #FightFor15 Protests

  • PR Week, Thursday, December 1, 2016 8 AM

Though McDonald’s didn’t address the protests directly, it did present a counterargument on Twitter. Starting last week, the brand began tweeting videos advertising the perks of getting a job at the Golden Arches. At the end of each video is the tagline, "Committed to being America’s best first job," which is also found on the company’s careers site.

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