YesMail, an email marketing services provider announced it has teamed up with BYOBroadcast, an audio technology company, to provide its customers with audio-enabled emails. Under the terms of the
agreement, YesMail will now be able to offer marketers an opportunity to deliver personalized audio emails to the more than 16 million individuals who have opted in to the YesMail Network, as well as
millions who have opted into the individual branded lists that YesMail manages. YesMail's permission email network consists of individuals who have chosen to receive email-marketing offers, promotions
and other information related to their interests.
