Van Wagner to Manage Postal Ad Network

  • April 12, 2001
The United States Postal Service has signed Van Wagner Communications, an advertising company with extensive experience in a wide array of outdoor communications, to manage its Postal Ad Network. The Postal Ad Network is a new program that makes various postal assets available for commercial advertising.

The Postal Ad Network offers advertisers single-source access to a network of postal assets-including delivery vehicles, collection boxes, Priority Mail and Express Mail packaging, postal lobbies, stamp booklets and web sites-for integrated ad campaigns using multiple media. Van Wagner will manage all aspects of the program, including the marketing and sales of advertising space, as well as sign production and placement.

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