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Kathleen Hickey

Member since July 2018Contact Kathleen

  • Marketing Manger Usabilla
  • Chicago Illinois
  • 60606 USA

Articles by Kathleen All articles by Kathleen

  • The Customer-Centric Risk You Need To Take in Marketing Insider on 07/13/2018

    Brands have more access than ever to the direct feedback of their customers. If you're smart, you're using this feedback to guide virtually any decision about your brand strategy. With that said, many marketers wondered: What was IHOP thinking?

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