Google reportedly will roll out a Buy button on search product ads that will take consumers to a landing page that allows them to … Read the whole story

The review is the first formal reassessment of the package goods giant's North America media agency assignments in over a decade. Publicis Groupe's Starcom … Read the whole story

Comcast Corp.'s long-protected set-top cable subscriber box data -- highly desired by many TV research services -- is getting another release, this time as … Read the whole story

Mobility has forced sight, sound and motion to rethink its aesthetic fundamentals. The innovations we are seeing on devices for combining motion and text … Read the whole story

Democratic lawmakers say the Federal Communications Commission should not loosen an anti-spam law that prohibits companies from sending unsolicited text messages to people's mobile … Read the whole story

Taboola, a content advertising platform, on Monday announced that Chinese search giant Baidu has made a strategic investment in the company. The investment was … Read the whole story

Google's self-driving cars will roll onto public California roads this summer. The latest version lacks airbags and other federally required safety features, so it … Read the whole story

NBC's cable networks brought the curtain down on TV's upfront season Thursday night with an emphasis on bigness. "Our networks have more premium content, … Read the whole story

Adding to its social marketing suite, Brand Networks has agreed to acquire rival Shift for $50 million in cash and stock. The deal means … Read the whole story

Merger and acquisition deals among communications-media-entertainment companies dropped to their lowest level in two years. The first quarter witnessed 198 deals -- due to … Read the whole story

Mobile as a percentage of all online interactions did not grow in the first quarter of 2015 -- showing signs that consumer use of … Read the whole story

The management turnover at Screenvision continued Friday with the announcement that Travis Reid is stepping down as CEO, although as an investor, he will … Read the whole story

More than a third (38%) of all consumers report that they view "organic" as a marketing term with no real value or definition, and … Read the whole story