- MediaDailyNews - Friday, April 14, 2017
- Mediabrands Veteran Peter Mears Departs For Havas Media COO Role
- The Reports Of TV's Death Have Been Greatly Exaggerated
- Pop Network Pitches New Shows, 58 First-Time Advertisers
- Google Searches Reveal Auto Trends
- Google Debuts Style Ideas To Augment Fashion Searchs
- NBA Regular Season Scores Higher Overall National TV Advertising
- E-Sports Poised For Big Growth
- Barker Named Branding, Media AOR For WaffleWaffle
- Gamers Seek To Revive Class-Action Over Faceprints
- QVC Pivots To Data-Driven Ecommerce
- 'Vanity Fair' To Introduce Paywall
- USA Network Upfront Touts Returning Series
- Publishers Seek To Create Their Own Marketing Cloud
- Tribune Media Pulls Plug On Proposed Digital News Site
- Can Technology Make The World Great Again?
- MediaDailyNews - Thursday, April 13, 2017
- Burger King TV Spot Triggers Google Home Voice Searches
- Simulmedia Licenses Oracle Cloud, Enables Linear TV Ad Deals Based On Purchase Data
- Security Attacks On DVRs, Connected Home Devices On The Rise
- 'Guardian' Launches VR Project About Babies
- SpotX Integrates Third-Party, Proprietary Header Bidding Solutions
- Snap-To-Shop Ads Hope To Drive Retail Sales
- Possible Writer's Strike: Are Upfront/Scatter Markets In Danger?
- Burger King's Whopper Of A Voice-Activated Misfire
- MediaDailyNews - Wednesday, April 12, 2017
- Americans Watched 44 Billion TV News Hours During First 99 Days
- Is United Airlines (Expletive Deleted)? TV, Social Media Think So
- SVOD Impact: Some Declines In Traditional TV
- Ad Execs Steer Clear Of Trump Brand Endorsements, And Endorsing Trump's Brand
- Facebook Urges Judge To Dismiss Class-Action Over Inflated Video Metrics
- Big Brands Exit 'O'Reilly,' Direct-Response Advertisers Remain
- 'Atlantic' Erects Wall Against Ad Blockers
- Twitter Partners With Third-Party Metrics Firms
- Republicans Now Say FCC Should Police Broadband Privacy
- An Entire Show Dedicated To Lampooning Trump
- We're Becoming Intellectually 'Obese'
- Instagram Relaunches Direct Messaging Service
- PETA Billboards Promote Taco Bell's Vegan Options
- Google Launches AutoDraw, Site Reaches Max Serving Capacity
- Virool Addresses Mobile Market With New Vertical Video Exchange
- Google Publishes Response To Gender Pay Gap Accusation
- MediaDailyNews - Tuesday, April 11, 2017
- Nielsen Launches National Out-Of-Home Reporting Service
- National TV Ad Projection: Slight Decline, Media Stocks Up
- Digital Out-Of-Home Group Bows Programmatic Standards
- Carmichael Lynch Elevates Its Top PR Exec To President
- Publicis, Forensiq Among Firms To Earn Certified Against Fraud Seal
- Fahrenthold's Political Coverage Wins Pulitzer
- Facebook Expands On Video Metrics In Page Insights
- Entertainment Television In The Age Of Trump
- Let's Play Ball: Sports Sponsorship Hits And Misses
- Google Similar Image Search Launches For Mobile
- Magazine App Texture Takes On Fake News
- Advice For Fox News: Ease O'Reilly Out Already
- Security Breach Triggers 156 Connected Sirens In Dallas
- Users 46 To 60 View Mobile As Essential Tool
- MediaDailyNews - Monday, April 10, 2017
- FCC Chairman Readies Net Neutrality Repeal
- Advertiser Perceptions Launches Portal: Expands Into General Ad Issues, Trends, Big Picture
- 'Dead' Weight: Analyst Downgrades AMC Networks, Stock Falls
- Email List Prices Plummet In Worldata Index
- GenerationVexed
- Nielsen Receives MRC Accreditation For Viewable GRP Demos In Digital Ad Ratings
- Bob Guccione Jr. Is Back, This Time With A Lust For Digital
- Aspartaming History: Pepsi, The 'Un-Woke' Cola
- AMC Upfront Pitches All 5 Networks, Focuses On Unified Buying
- Twitter Cofounder Sells Big Stake In Company, Invests Elsewhere
- Last 2 Months Of TV Season, NBC Still Tops In Key Viewing
- Report: Publicis Media Top New Business Winner In Q1
- Viacom Nets Up Rush To Head Of 'Audience Science'
- On Sarin And Cyberwar
- News Corp Taps Jesse Angelo As Chief Of Digital Advertising Solutions
- Microsoft Reveals Long List Of Data It Collects
- MediaDailyNews - Friday, April 7, 2017
- Unilever To Produce 30% Fewer Ads, Trim Agency Roster
- OpenAP Seals TV Deals With Accenture, comScore And Nielsen
- Google To Fact-Check, Flag 'Fake News' In Search Results
- TRUSTe Settles Probe Over Children's Privacy Certifications
- New Digital TV Services Continue To Spend More On TV Advertising
- Nielsen Says 'Hello' To Artificial Intelligence
- With Baby Dove, Unilever Wants #RealMoms To Talk Back
- IPG Mediabrands Acquires Majority Stake in Finland's Virta
- Oath: The New Coke Of The Ad Business
- Facebook Launches AI Assistant M
- Getting Next To Adjacency
- Omnicom's Red Urban Appointed Digital And Social AOR For Heineken USA
- Is YouTube Cancelling Low-Viewed Videos? Almost
- Adobe Adds Another Brand-Safety Vendor To Its Advertising Cloud
- Gen Z Favors Humor In Ads, Big On Cinema Ads
- MediaDailyNews - Thursday, April 6, 2017
- Google Inks Deal With comScore To Improve Brand Safety
- Consumers Favor Brands Pulling Ads From 'O'Reilly' Show
- 'Math And Magic' Define Target/GroupM Agency Team Arrow
- Twitter, Yelp, Other App Developers To Pay $5.3 Million Over Address Book Uploads
- Scheppach's Matter More Working With Tapad To Model Reach, Frequency Across Devices
- NBC To Air TV Commercials For Its Upfront Ad Business
- NBC Depends On Scale, Partnerships To Navigate Media Landscape
- Update: Pepsi Pulls Controversial Kendall Jenner Ad
- TV Group ATSG Issues Guidelines For Ad, Data Targeting
- Industry Groups Partner To Advance Security
- Havas Strikes Alliance With China's Largest Agency Group
- Programmatic: We Aren't The Bad Guys
- Facebook Attacks Revenge Porn
- FilmOn Wants Appeals Court To Reconsider Cable License Denial
- When You Live By The Headline, You Die By The Headline
- The World's Best Ad Campaign According To WARC: 'Share The Load'
- News Corp. Boss Blasts Platforms On Real, Fake News
- Audience Measurement Struggles To Keep Up With Changing Viewing Behavior
- Lotame, Are You A Human Exclusive Partnership Scans For Bots Before Campaigns Run
- MediaDailyNews - Wednesday, April 5, 2017
- Departing 'O'Reilly Factor' Advertisers Now In Other Fox Shows
- Poor-Quality Ads Cost U.S. Marketers $7.4 Billion
- KSL Trustee: District Court Erred In Tossing Suit Against Liebowitz, Other Officers
- 3 Big Auto Brands Pull Ads From 'O'Reilly Factor'
- P&G Is Right -- Digital Marketing Must Escape The 'Crap Trap'
- Doner Gets Behind Equal Pay Movement, Conducts Audit Of Its Pay Practices
- Verizon Takes Oath To Market, Creates Umbrella For AOL, Yahoo
- Agency of the Future: Is There A Winning Formula?
- Democrats Push FCC To Preserve Open Internet Rules
- Upfront 2017: Where Is Your Data Coming From?
- Brands Shuffle Content Departments, Create Anxiety For Marketers
- I Mean, The Death Of Proper Storytelling Is Upon Us
- Clarification: 'Fake News' Outlet Findings Based On Small Sample
- Do Consultancy-Backed And Other Non-Traditional Agencies Lack Creativity?
- Microsoft Debuts Sprinkles, Camera App With AI Software
- DairyPure, Flonase Lead 2016 IRI Pacesetter Launches
- LinkedIn Uses Member Data To Populate Mobile Lead-Gen Forms
- Are You Biased? (It's A Rhetorical Question)
- MediaDailyNews - Tuesday, April 4, 2017
- Incoming 4As CEO Marla Kaplowitz Outlines Priorities, Challenges
- Nearly Half Of Ad Execs Don't Know Or Care About Using 'Fake News,' Big Brands Most Prone
- Is The Future Of Advertising The Six-Second Spot?
- GroupM Execs Start One2One, Addressable TV Company
- McCann Uncovers 'Truth In America'
- Dentsu Aegis Network US Acquires Leapfrog Online, Joins iProspect
- Roku Guarantees Audience Targeting For TV Advertisers
- Media/Marketing Deals Slow In Q1
- REI Takes On Femvertising With 'Force Of Nature'
- AOL + Yahoo = Oath
- Is A Quarter Of Snapchat's Users Viewing Ads Enough?
- Correction: comScore Total Home Panel
- FCC Changes Course On Broadband, Won't Force Charter To Compete
- More Creative Executions Needed To Boost Ad Quality
- Emotion Is Key Currency To Online Brand Building
- Soda Wars Pop Up In MLB As Coke Reclaims Official Status From Pepsi
- Monetizing Celebrity: Q&A With Limelight Media's Wendy Dutwin
- MediaDailyNews - Monday, April 3, 2017
- Media Consumption Of 2016 Political News: Strong Gains, Cable TV Soars
- Media Companies Good To Stock Market, Local TV Gains
- Effie Worldwide CEO Neal Davies Is Departing
- GroupM Execs Start One2One, Addressable TV Company
- Progressive Ad Council Suggests Progressive Marketing For American Brands
- P.R. Wild Pitches, Spring 2017
- Where's The Beef? The Preening De-Cleavage-ization Of Carl's Jr.
- Meet The New Avnet: 'Sherpa' To IoT Innovators
- Trump Team Detects Anti-Donald Bias In TV Dramas: Reports
- Snap Updates Search Elements In Stories
- USPS To Launch Informed Delivery Nationwide
- The Healthcare System Is Broken And NMH 'Gets It'
- New Targeting Feature Seeks To Identify All Devices Within A Household
- Under Armour Expands PGA Tour Superstore Campaign
- Gannett Dodges Video Privacy Claims -- For Now