MediaDailyNews Editions for September 2019
MediaDailyNews - Monday, Sept. 16, 2019
ANA Study Finds Two-Thirds Of Marketers Have Updated Their Media Agency Contracts In Response To Kickbacks
Time Spent Watching Online Video Expanding To 100 Minutes Daily, Ad Budgets Set To Follow
Lawmakers Demand Documents From Amazon, Apple, Facebook, Google As Investigation Into Big Tech Widens
Google, Facebook Expand News Initiatives
While Programmatic Growth Has Decelerated, Q4 Looks 'Exciting' Thanks To Connected TV
ABC Posts High Viewing For Third Democratic Debate With 12.9 Million Viewers
Industry Leaders Weigh In On MRC's Final Cross-Media Standards
New For Fall: Looking For Love, From 'Molly' To 'Abishola'
MediaDailyNews - Friday, Sept. 13, 2019
Out-Of-Home Ad Forecast Sees Sharp Gain In 2020
Nielsen To Add Out-of-Home Viewers To National Ratings In 2020
Isobar Playbook: 2020 Will Be Year 'XR' Explodes
NBC Local TV Moving From Ratings To Impressions
Ad Platforms to Use Comscore Demos For CTV Ad Targeting Via IFAs
TV Should Bring Digital Approach To Advertising -- But Avoid Digital's Pollutants
Turn On, Tune In, Drop Out
MediaDailyNews - Thursday, Sept. 12, 2019
Analysis Finds TV's 55+ Viewers Eroding For First Time, Younger Demos Have Plunged
Horizon Wins Northwell Health Media Assignment
Gen Z And The Rise Of Optimized Out-Of-Home Advertising
WPP, InMobi Group Strike Mobile Marketing Alliance
'Brady Renovation,' 'BH90210' Prove Showmanship Isn't Dead
Report: Amazon Ups Back-To-School TV Budget By 44%
Top Barriers To Consumer Adoption Of Virtual Reality: Hardware And Content
MediaDailyNews - Wednesday, Sept. 11, 2019
USIM Taps Former Wavemaker Smith To Lead Integrated Strategy
20 Agencies Set To Buy 2020 Spot TV Via New Cloud Platform
Marketers Share Their Stories Of September 11, 2001
Unprecedented, But Definitely Presidential: #YOURGUNSAFETYPRESIDENT
'Star Trek' N-Word Controversy Is Highly Illogical: Kareem
AT&T, Comcast, Amazon And Others Ask Congress To Override State Privacy Laws
Hold On To Your Covfefe! JP Morgan Creates Index To Assess Trump's Tweets On The Market
Apple TV+ To Launch November 1 At $4.99 A Month
MediaDailyNews - Tuesday, Sept. 10, 2019
ANA Unveils New 'Measurement' Division, Taps Bill Tucker To Run It
Horizon's Scout Launches Sponsorship Unit
Infinity Taps Stikeleather As Director Of Media Services
50 Attorneys General Back Google Antitrust Probe
Poor Data Quality: Marketers Waste 21 Cents Of Every Dollar Spent On Media
AMC Theatres Starts Pilot Program Airing NFL Games
'Tis The Season For Billboards Promoting The New Fall Shows
Ocean Media Tapped For BetMGM Media Assignment
This is Why We Can't Have Nice Things
Using VR Technology To Give Pitches An Extra Pop
MediaDailyNews - Monday, Sept. 9, 2019
IPG Taps Lee As CEO Of Mediabrands, Kiernan Succeeds Him As UM Chief
Empower Sold To CEO Jim Price
New NFL Season: First Game Scores With Linear TV Viewing Up 14%
Survey: Local TV Station Execs Frustrated, Want Faster, Streamlined Ad Transactions
It's Time To Smell Some Roses -- In Real-Time -- And Yes, In Real Places
Microsoft Advertising Launches Responsive Search Ads To All Advertisers
Trump Vs. Messing: All-New Battle Of The Network Stars!
There's More To Esports Than Just Esports
Diageo Calls Global Media Review
Obit: Pioneering Cable TV PR Exec Arthur Sando, Dead At 71
MediaDailyNews - Friday, Sept. 6, 2019
Magna: Podcast Ad Spending Approaching $1 Billion
Google Now Recommends TV Shows, Movies Based On Data You Feed Its Algorithms
Murder By Numbers
Xandr Launches Premium TV, Video SSP Platform Xandr Monetize
Here's The Story Of A Very Worthwhile 'Brady Renovation'
MediaQurator Platform Integrating Ad-ID Standard Capability
Will Top Colleges Assure Top Earnings Later in Life?
Firefox Joins Safari In Blocking Ad-Tech Companies' Cookies
MediaDailyNews - Thursday, Sept. 5, 2019
NFL TV Ad Pricing Sinks In 2018, Despite Slight Recovery In Viewing
FTC Complaint Accuses YouTube 'Kidfluencer' Channel Of Deceptive Advertising
Streaming Content Is Growing, But Broadcast, Cable Still Tops
IAS Report Continues Trend Of Mixed Digital Ad Quality Signals
It's The Trade War, Stupid
Fox Sports Launches Wagering Platform Fox Bet
Recession Be Damned: Amazon Sets Sights On Students
Drug Pricing For TV Ads? Make It Mandatory For More Health-Care Procedures
Maybe Cable TV Won't Go Away After All?
MediaDailyNews - Wednesday, Sept. 4, 2019
MRC Finalizes Cross-Media Standard, Revises Duration Weighting To 'Relative' Approach
WaPo To McConnell: Too Many Gun Victims Have Dropped Dead
YouTube Fined $170 Million Over Children's Privacy Violations
Valerie Harper, Rhoda Morgenstern And The Television Era
Citing 'Fragile' Economy, GroupM Now Expects Advertising To Be 'Neutral To Negative'
'Time' Names Viktoria Degtar First Chief Revenue Officer
MediaDailyNews - Tuesday, Sept. 3, 2019
Automakers Increase TV Spending Prior To Labor Day
Kia Launches Redesigned Digital Experience Via Elephant
NBC, CBS Still Tops In Traditional TV Prime-Time Metrics
Facebook Gives Messenger New Tools For Businesses
2019-20 Upfront Ad Sales Recap: Double-Digit CPMs On Single-Digit Volume Gains
Pros Talk Attribution, Automotive
Next Entries »