PQ Media says growth will ramp up in 2020 and the years following, rising to $78.01 billion by 2023, with global consumer exposure to … Read the whole story
The addition of out-of-home viewers to national ratings is good news for sports and news networks in particular, which can see total audience lifts … Read the whole story
"We believe 2020 will be the year that XR explodes into the public consciousness," Isobar's just-published "XR Playbook" asserts, even as it goes on … Read the whole story
Local TV is finally moving to the CPM model used by other media, in no small part so that the stations can effectively sell … Read the whole story
Comscore has teamed with Adobe Audience Manager, Google Display & Video 360, and Oracle Data Cloud Read the whole story
There are some areas of digital that television needs to completely avoid, like the problems of fraud, bots and unviewable impressions. Read the whole story
You may have missed the announcement that Johns Hopkins Medicine has opened a Center for Psychedelic and Consciousness Research. Read the whole story