MAD Agency Daily Editions for August 2013
MAD Agency Daily - Friday, Aug. 16, 2013
Front Line Dispatches From The War Between Big Data And Advertising Creativity
WPP's MEC Bolster's North American Management, Appoints Three Presidents
Interpublic Names Adap.tv Preferred Video Provider, Will Adapt Into Television Soon
Frank Pedersen Joins Deep Focus In Senior Role
AMD CMO ABC: P2P + B2B x OEM = ROI
More Omnicom Shareholders Sue To Stop Merger
Adotomi Morphs Into Adquant, Touts 'Holistic Optimization'
Lufthansa Reviews Global Media Assignment
How To Organically Integrate Brands With Content
NEW! Toshiba Back To School Videos Feature Black Lights, Chickens And A Centaur
REVOLVING DOOR: Wunderman Expands Dennis Kooker's Agency Role
BIZ DEV: California Pizza Kitchen Awards Neighbor Creative And Media Work
MAD Agency Daily - Thursday, Aug. 15, 2013
Hyping Motown LCE Style
Viacom's Fortner Joins MediaCom To Ramp Up Innovation
The Natives Are Feckless: Part 2
Post Merger Announcement, Publicis Continues To Acquire Agencies
Outbrain Cleans Up Native Ad Content, Nixes Dubious Marketers
Banned In Britain: UK Quashes Bruce Willis Ad
NEW! Get Your Chef Together With Kraft Recipe Makers
REVOLVING DOOR: Grey San Francisco Hires Milan Martin as President
BIZ DEV: Young & Laramore Picks Up Additional Ingersoll Rand Work
MAD Agency Daily - Wednesday, Aug. 14, 2013
IBM: Oracle Talks The Talk (And It's BS!)
GroupM Cuts Its Ad Spending Forecast For 2013
Courtin Steps Up To Big New Aegis Media Post
Comms Planning Pioneer John Harlow Has Died
Viacom Inks VMA Ad Deals Integrated Into Twitter
Seiwert Takes Senior Role At LKH&S
How CMOs Leverage Media Barter To Drive Results
NEW! Infiniti's 'Factory of Life' Breaks Free From Conformity
REVOLVING DOOR: Carmichael Lynch Hires New Biz Director
BIZ DEV: Pur Places Creative Account In Review
MAD Agency Daily - Tuesday, Aug. 13, 2013
Why Being An Agency CMO Is Like Being The Maytag Repairman
Dentsu, The Next Generation: Unveils 'Beyond' Plan
Sorrell On Strategy, Publicom And The 'Washington Kindle'
MediaCom, VW Reteam For Discovery's Shark Week
Fluent Study: College Millennials Worry About Money
Tribal Taps R/GA's McLaughlin As Strategy Chief
The Sisterhood Of The Traveling Tampons
Why The Industry Analysts Are Wrong
NEW! Father And Son Bond Over Their Love Of JELL-O Pudding
REVOLVING DOOR: NBCUniversal Cable Entertainment Group Hires One, Promotes One
BIZ DEV: Pereira & O'Dell New York Named Lead Creative Agency For Fox Sports 1
MAD Agency Daily - Tuesday, Aug. 13, 2013
Why Being An Agency CMO Is Like Being The Maytag Repairman
Dentsu, The Next Generation: Unveils 'Beyond' Plan
Sorrell On Strategy, Publicom And The 'Washington Kindle'
MediaCom, VW Reteam For Discovery's Shark Week
Fluent Study: College Millennials Worry About Money
Tribal Taps R/GA's McLaughlin As Strategy Chief
The Sisterhood Of The Traveling Tampons
Why The Industry Analysts Are Wrong
NEW! Father And Son Bond Over Their Love Of JELL-O Pudding
REVOLVING DOOR: NBCUniversal Cable Entertainment Group Hires One, Promotes One
BIZ DEV: Pereira & O'Dell New York Named Lead Creative Agency For Fox Sports 1
MAD Agency Daily - Monday, Aug. 12, 2013
Feuding Ad Shops Holster Their Guns
Y&R Named Global AOR For The Special Olympics
Why The Industry Analysts Are Wrong
NEW! Google Fiber Likens TV-Watching To Bird-Watching
REVOLVING DOOR: Graham Ritchie Named Chief Strategy Officer At Hill Holliday
BIZ DEV: Carnival Cruises Taps PHD as Media Agency
Robert Downey, Jr.'s The One For HTC Change Campaign
FirstBank: 'Restore Your Faith In Free'
AMC Diversifies Advertisers, Looks To Expand Distribution
MAD Agency Daily - Monday, Aug. 12, 2013
Feuding Ad Shops Holster Their Guns
Y&R Named Global AOR For The Special Olympics
Why The Industry Analysts Are Wrong
NEW! Google Fiber Likens TV-Watching To Bird-Watching
REVOLVING DOOR: Graham Ritchie Named Chief Strategy Officer At Hill Holliday
BIZ DEV: Carnival Cruises Taps PHD as Media Agency
Robert Downey, Jr.'s The One For HTC Change Campaign
FirstBank: 'Restore Your Faith In Free'
AMC Diversifies Advertisers, Looks To Expand Distribution
MAD Agency Daily - Friday, Aug. 9, 2013
Publicom Could Cause Major Media Wealth Re-Distribution
Moran Bolts BBDO For Top Creative Post At HWWNY
Wanck Named Global COO GroupM Interaction
Twitter Says Tweets Boost CPG Sales
WPP's Latest Digital Buying Spree
NEW! Taco Bell's Latest Beef: A Smothered Burrito
Peter Ravailhe Named MD At TBWA\Chiat\Day Los Angeles
BIZ DEV: Edible Arrangements Taps The Richards Group and Horizon Media As Creative And Media Agencies
Marketing Funnel Lexicon: Social Advertising
MAD Agency Daily - Friday, Aug. 9, 2013
Publicom Could Cause Major Media Wealth Re-Distribution
Moran Bolts BBDO For Top Creative Post At HWWNY
Wanck Named Global COO GroupM Interaction
Twitter Says Tweets Boost CPG Sales
WPP's Latest Digital Buying Spree
NEW! Taco Bell's Latest Beef: A Smothered Burrito
Peter Ravailhe Named MD At TBWA\Chiat\Day Los Angeles
BIZ DEV: Edible Arrangements Taps The Richards Group and Horizon Media As Creative And Media Agencies
Marketing Funnel Lexicon: Social Advertising
MAD Agency Daily - Thursday, Aug. 8, 2013
All Together Now?
British Airways, Iberia Fly Media To Carat
Class Action Suit Filed To Stop Publicis Omnicom Merger
Agencies Quietly Begin Using Programmatic Platform To Buy TV, Billions Already Served
Double Digit Rev And Profit Gains For Sapient
Do You Know When To Say No?
Volkswagen Returns As Official Sponsor Of Shark Week
REVOLVING DOOR: Chris Slough Returns to OgilvyOne
BIZ DEV Heat Named AOR For Kendall-Jackson Winery
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