MediaPost Agency Daily Editions for June 2016
- MediaPost Agency Daily - Thursday, June 16, 2016
- Study Finds Magazines Offer Highest ROAS to CPG Brands But TV Still Highest With Incremental Sales
- Publicis Groupe Merges Two Detroit Shops To Better Serve GM
- The ANA Is Adding Insult To Injury
- McCann New York President Chris Macdonald Promoted to President of McCann North America
- Scatter Market Soars, Signals Robust Upfront Ad Demand
- How Agencies Can Overcome Millennial Turnover Trends
- Charlie Sheen, Promoting Safe Sex, Backs New Condom
- Chris Macdonald Named President McCann North America
- Emcee Design Combines With Elevendy
- Are Father's Day-Themed Campaigns Successful?
- NEW! Gatorade To Athletes: Never Lose The Love
- REVOLVING DOOR: Rivet Renamed FCB/Six, Hires Two
- BIZ DEV: Leesa Taps R2C Group As Creative, Media Agency
- MediaPost Agency Daily - Wednesday, June 15, 2016
- Leo Burnett Has Unveiled Its Annual Cannes Predictions List
- GroupM's Norman Takes ANA To Task: Cites Omissions, Inaccuracies In Transparency Report
- Sequence Is King: ARF Focuses On Right Message, At Right Time, On Right Medium
- eSports Not Just For College Kids, Slackers
- Agency Vet Andrew McLean Joins Quigley-Simpson
- Chill Music Lovers, Take Amtrak To Lollapalooza
- Primrose Schools Launches First National Broadcast Campaign
- The Next Wave of Big Data: Deep Intelligence
- How (Not) To Cover A Massacre
- NEW! Sonic Launches Social Media Campaign, #AmazeYourMouth
- REVOLVING DOOR: Kelly Johnson Promoted To President Of twofifteenmccann
- BIZ DEV: H&R Block Taps VML As Social Media AOR
- MediaPost Agency Daily - Tuesday, June 14, 2016
- Saatchi & Saatchi Tests Creative Abilities of Artificial Intelligence With Directors Showcase Film at Cannes
- PHD Wins Massive $3 Billion Volkswagen Media Assignment
- Publicis Groupe, Samsung End Cheil Talks
- Nielsen's Cheryl Idell To Head West Coast Ops For Mindshare
- Snapchat Opens Up Its Platform To Third-Party Advertisers With New API
- Beepi To Run First TV Campaign
- Experiential Love For NY
- The Really Guilty Party In The ANA Debate? Advertisers!
- NEW! Felt App Lets Kids Send Dads Gift Cards With Quirky Messages
- REVOLVING DOOR: TBWA\Chiat\Day New York Promotes 3, Hires 2
- BIZ DEV: Moroch Partners Named Media Agency For Dickies
- MediaPost Agency Daily - Monday, June 13, 2016
- In The Wake of the Orlando Shooting, A Rallying Cry To Ad Agencies
- Mobile Consumption Expands, Drives 1.4% Gain In Time Spent With Media
- ANA Chairman Tony Pace Defends Transparency Report
- Verdict Is In: Horizon Wins LegalZoom Biz
- IPG Investors Vote To Support 'Proxy Access' Measure
- SOG Targets Broader Base For Its Knives And Tools
- Adding Up To Love
- NEW! Dad Suffers Through 'Tween Pop' For His Daughter In Samsung S7 Ad
- REVOLVING DOOR: Iris Hires 2
- BIZ DEV: Digital Surgeons Named First AOR For The Seaweed Bath Co.
- MediaPost Agency Daily - Friday, June 10, 2016
- Twitter Continues to Die As Agencies Shift Money To Instagram
- WPP, Omnicom To Vie For AT&T's $3 Billion Creative And Media Account
- Rebates? Really? Oh, Damn Those Other Guys...!!!
- Interpublic And Omnicom Join TAG's Anti-Piracy Initiative
- Bots, Don't Fail Me Now! A Letter From Facebook Prison
- Jerky By The Drone
- The Hypocrisy Of The Transparency Debate
- Manjiry Tamhane Named Global CEO For WPP's Gain Theory
- ConEd 'Manages' Energy In New B2B Campaign
- Dos Toros Takes On Chipotle In New Campaign
- NEW! Trusting A Used Car Salesman Is Tough, According To Subway
- REVOLVING DOOR: Industry Vet Fred Schuster Joins 2adpro
- BIZ DEV: Bloom Ads Named Media AOR For 99 Cents Only Stores
- MediaPost Agency Daily - Thursday, June 9, 2016
- Cindy Gallop Says Agencies Can Make A 'Goddam Sh*t Ton of Money' If They Hire Women
- GroupM Unveils New Target-Dedicated Agency
- Media Transparency: For Every Inaction, There Is A Reaction
- Roar Lands Social Duties For Massage Envy
- A Picture Is Worth A Thousand Words (& Clicks)
- Majority Of Investors Support Sorrell's $100 Million Pay Package
- Zoom Zoom: Sunoco Introduces The (Racing) Sounds Of Summer
- Omnicom Vet John Harris To Lead Worldwide Partners
- 'Without A Doubt' It's Not Easy Being An NBA Hopeful
- PM Digital, Paradysz Rebranding As PMX Agency
- NEW! Animated Short From Seed Matters To World: 'Our Food System Is F*cked'
- REVOLVING DOOR: R/GA Hires Ezequiel Soules And Martin Insua As Creative Directors
- BIZ DEV: Eastwick Adds 10 Clients
- MediaPost Agency Daily - Wednesday, June 8, 2016
- The Martin Agency Awards Itself 'Onefie For Creffectivesness' Because An Agency Can Never Have Too Many Awards
- Agencies React To Finger-Pointing, 4As Calls ANA Report Anonymous, One-Sided
- ANA Finds Agency Media Kickbacks 'Pervasive,' High-Level Execs Signed Off
- Empower 'Suspends' 4As Membership, Cites Transparency
- Digital Surgeons Soaks Up Seaweed Bath Co.
- JWT's Johnson Urges Court Not To Toss Harassment Case
- Irwin Wins 'Erwin,' GroupM's Gotlieb Named Third 'Ephron' Award Recipient
- ANA Transparency Report Released: Negative For Agency Holding Companies
- Brands Can Waste Billions Or Push Partners On Fraud And Viewability
- NEW! State Farm Rebrands, Focuses On Positive Things In Life
- REVOLVING DOOR: Periscope Hires 2
- BIZ DEV: Applebee's Taps Cohn & Wolfe To Handle Global PR Duties
- MediaPost Agency Daily - Tuesday, June 7, 2016
- Marketers' Experiential Marketing Efforts Turn Consumers Into 'Content Factory' Workers
- ANA To Release 'Transparency' Report Tuesday Morning
- Marketers Are Deluged With Data; Customers Shouldn't Be
- KBS' Latest Tool Kit: Stanley Black & Decker AOR
- Mary Meeker Addresses The Future Of Broadcast -- Sort Of
- DEG Lands Email Marketing AOR For AMC Theaters
- 2 Ogilvy Vets Are Now Doing 'Something Different'
- Can You Hear Me Now, Verizon?
- NEW! Brave Cut Gives Wigs To Romanian Women With Cancer
- REVOLVING DOOR: Laughlin Constable Names Dan Fietsam As Chief Creative Officer
- BIZ DEV: Huge Named Digital Agency For Clive Christian
- MediaPost Agency Daily - Monday, June 6, 2016
- Agency Challenges Automotive Brand To Car Race For Chance To Win The Account
- WFA: Without Changes, Ad Fraud May Reach $150 Billion Annually
- Gerald Lewis Joins Ogilvy As Worldwide Creative Director For Dove
- Big Week For MDC Partners As Agencies Win Beats, E*Trade
- Let's Talk: Horizon Hires Head Of Conversations
- Tequila Maker Likens Distilling Process To An Art Form
- Grabbing The Bull By The Horn-Rims
- The Poop On Trump
- NEW! Snickers Creates DOOH Version Of Marilyn Monroe/Willem Dafoe Super Bowl Ad
- REVOLVING DOOR: Joel Pacheco Joins Assembly As Chief Talent Officer
- BIZ DEV: Hass Avocado Board Names Grupo Gallegos Digital, Social Media Agency
- MediaPost Agency Daily - Friday, June 3, 2016
- Holding Companies Scream 'We Don't Do That!' In Advance of 'Explosive' Agency Kickback Study
- Digital Budgets Rising As Fewer Clients Plan In-House Ad Capabilities
- Big Night For WPP At The Effies
- More Changes At Campbell Ewald
- Bud Light's Latest 'Party' TV Ad Celebrates Gay Marriage
- The Weather Company Creates Watson Ads That Interact With Consumers
- Why Facelifts Won't Revitalize Agencies
- Traditional Ads Flat, Local Digital Forecast To Hit $71B In 5 Years
- A Gorilla In Our Midst: Western Lowlands And The Social Media High Life
- NEW! Erin Andrews And Luis Guzman Are Interesting, But Not MOST Interesting, For Dos Equis
- REVOLVING DOOR: Jack Morton Promotes 3, Hires 6
- BIZ DEV: 21st Century Fox Retains Vizeum and Zenith, Adds Assembly To Media Roster
