MAD Agency Daily Editions for December 2016
MAD Agency Daily - Thursday, Dec. 15, 2016
BBH New York Chief Creative Officer heads to DDB North America to Become That Agency's First CCO
Report: Agencies Are Struggling To Deliver Omni-Channel Experiences
Yahoo Reveals New Data Breach
Have A Happy, Healthy And Smartly Sexy New Year
Fake News Sites Reportedly Still Running Google AdSense
Google Discloses Receiving NSA Letters
Media Agencies, Are PR Firms Eating Your Lunch?
DDB Creates NA CCO Role, Hires BBH Creative Star
NEW! Godiva Box Is A Gift That Keeps On Giving
REVOLVING DOOR: Cameron Templeton Joins 22squared Atlanta As Creative Director
BIZ DEV: Flint & Steel Named AOR For Good2Grow
MAD Agency Daily - Wednesday, Dec. 14, 2016
Exiting Publicis CEO Maurice Levy's Last Holiday Video Hints At Successor
Judge Tosses Motions To Dismiss In JWT Sex Harassment Case
Maurice Levy's Final Holiday Greeting Video
What's A Chatbot? Most Americans Don't Know
CMO Council Says Data Will Drive Customer Experience In 2017
Judge Urged To Approve $1 Million Adware Settlement
The Cathedral And Bazaar Cycle Of Martech Innovation
NEW! Chrissy Teigen, John Legend, Star In Target's 'The Toycracker'
REVOLVING DOOR: Mike Frank Joins Deutsch LA As SVP, Creative Director
BIZ DEV: DRIVEN Public Relations Picks Up Yukon Gear & Axle
MAD Agency Daily - Tuesday, Dec. 13, 2016
WPP Acquires Cincinnati-Based Promotional Marketing Firm
SodaStream Names Its First Global AOR
Advertisers, Media Agencies Are Having The Wrong Conversation With Media Owners
Most Brands Plan To Increase Marketing Budgets In 2017
Faking Cokegasm
Study Finds Ad Fraud In More Than Half Of Uncertified Apps
RAPP Appoints Marco Scognamiglio Global CEO
Lenovo's New Personalized B2B Campaign
'Fate Of The Furious' Promotion Takes Over Times Square
NEW! Step Away From Social Media And Go Running, Says Nike
REVOLVING DOOR: Marlon Hernandez Joins RPA As VP, Group Creative Director, Digital Group
BIZ DEV: Crossmedia Wins Nando's
MAD Agency Daily - Monday, Dec. 12, 2016
Cadillac In Hot Water Over Alt-Right Casting Call
Dentsu Scuttles Working Guidelines In Place Since The 1950s
They May Be Limited: Creston Files Suit Over Name Of New McD's Agency
The Marketing Arm Hires Young Guru Chief Music Specialist
Study Finds 88% Of Meal Makers Use Phone As Sous-Chef
Ad Agencies To Fill Gaps Identified By President-Elect Trump
Sprint Wishes Consumers 'Feliz La Mitad' In New Holiday Effort
All They Want For Christmas
NEW! Rich Winemaker Promotes Competing Brand With Philanthropic Background
REVOLVING DOOR: Bob Bourgeois Rejoins Mortenson Safar Kim As EVP In Milwaukee
BIZ DEV: The Brandon Agency Named AOR For Hook + Gaff Watch Company
MAD Agency Daily - Friday, Dec. 9, 2016
David Berkowitz Fires Himself, Takes Job at Sysomos
Horizon Media Adds Chief Client Officer, Chief Strategy Officer Roles
Reyka's Holiday Wishes To Icelanders--All 320,000 Of Them
Omnicom Merges Firms In Its 'Lynchpin' Consulting Offering
Dentsu Inc. Net Sales Decline 6% In November
Kia Talks Up Conversational Search
Email Is Your Digital Social Security Number
Coalition for Better Ads Will Drive Change Consumers Want, And That The Industry Needs
Sarah Golding Announced Sole CEO AT CHI & Partners
NEW! Solar Panels Power A Decorated House In Dark, Swedish Winter
REVOLVING DOOR: Andrew Pelosi Promoted To President Of Partners & Simons
BIZ DEV: Cactus Named AOR For Sharp HealthCare
MAD Agency Daily - Thursday, Dec. 8, 2016
Saatchi & Saatchi Creative Director Heads to RPA
DOJ Contacts IPG Agency About Its Commercial Production Probe
Xaxis Names Bidon Global President, Succeeds Gleason
Marc USA Embraces Mental Modeling Technology
CTP Donates Digital Assets To Celebrate Its 20th Anniversary
SinusBuster Bursts Into View With Social Blitz
Artificial Intelligence Will Drive Consolidation in 2017
NEW! Coming Soon To Malls: Bacteriads?
REVOLVING DOOR: Chris Daines Named Chief Media Officer Of Posterscope
BIZ DEV: Carmichael Lynch Named AOR For National Rugby Football League
MAD Agency Daily - Wednesday, Dec. 7, 2016
U.S. Senators Request Study of Government Spending With Minority-Owned Agencies And Media
DOJ Probes Agency Commercial Production Practices
Sorrell: Facebook May Be WPP's No. 2 Supplier Next Year
With Cause Efforts, Macy's, Target, Kroger Hope To Amplify Santa's Swagger
CMOs Lack Focus On Analytics, Strategy Needed To Drive Revenue
Americans OK With Social Platforms Censoring Fake News, Survey Finds
Infectious Media Rounds Out Executive Team
Back To The Coffeehouse: Has Journalism Come Full Circle?
NEW! David Beckham's Tattoos Come To Life, Illustrate Violence Against Kids In Unicef Ad
REVOLVING DOOR: Agathe Guerrier Joins BBH LA As Head Of Strategy
BIZ DEV: Aloha Selects Madwell
MAD Agency Daily - Tuesday, Dec. 6, 2016
MDC's Doft Says Firm Will Finalize SEC Deal In A Few Weeks
A Third Of Consumers Say They Would Exchange Personal Info For Content
Walmart, Best Buy Slash Early Holiday Ads; JC Penney, Lowe's Crank It Up
Native Ad Plans Shift From Publishers To Social, Facebook Dominates By Wide Margin
Dentsu Overhauls Its Workforce In Japan
Survey Finds Global Brands Are Consolidating Ad Servers
Penn State Uses Humor To Entice Students
Ogilvy Scores Top Marks on LGBT Equality Study
Bundling And Unbundling: Consumers Vs. Advertising Industry
NEW! Ad Showcasing High School Crush Hides Disturbing Secret
REVOLVING DOOR: FRUKT Hires 2, Promotes 1
BIZ DEV: HZDG Wins Maryland Marketing Partnership
MAD Agency Daily - Monday, Dec. 5, 2016
Study Suggests Reallocating 6% of Marketing Spend to Programmatic Will Increase Marketing ROI 22%
Agencies Forecast Moderate Ad Growth, Digital To Surpass TV In 2017
WPP To Investors: Ad World Is Flat, Horizontal Too
General Mills Adds Three 'Preferred' Project Shops For U.S. Work
Dentsu Aegis Expands MKTG To Canada With S&E Sponsorship Acquisition
Telemundo Launches First Virtual Reality Campaign
California Lottery Holiday Campaign Focuses On Joy, Not Greed
Edible Arrangements Targets Both C2B And B2B In Holiday Campaign
Darn It
Marketing By Fiat: Cialis Santa And The Real Fizzle
NEW! Upland Brewing Company Promotes Sour Ales With 'Blended Works Of Art'
REVOLVING DOOR: TeamDigital Hires Brady Coffey As VP, Creative Director
BIZ DEV: Torani Names Ready State As AOR
MAD Agency Daily - Friday, Dec. 2, 2016
Agency Full of 'Experience Mavens' and More Cowbell Gets New Management Team
Apple Looks To Collect Mapping Data From Drones, Could Support Advertising
Ad Execs United On Data Ownership, Divided On Whether It Belongs To Agencies Or Clients
Groupon Launches First-Ever Holiday Campaign
Goodwill, Ad Council Shift Focus To Digital In New Campaign Effort
Christina Falzano Tapped To Head Brand Union's New York Office
Addressable TV: If It's So Smart, Why Isn't It Rich?
NEW! Santa Gets Secure In Online Video For Norton
REVOLVING DOOR: TBWA\Group Malaysia Names Gigi Lee As CCO
BIZ DEV: Crossmedia Named Media AOR For Terra's Kitchen
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