Palm Pre users are beginning to complain about the smartphone falling apart less than a month after its much-publicized launch. And the new iPhone is quite literally the hottest thing … Read the whole story
There are few sure things about the future of mobile marketing. The long-term effectiveness of micro-banners, 2D scan codes, branded apps, SMS interactivity, near-field … Read the whole story
"This is how we're making the marketplace mobile," Jain says. "This is how we envision we can bridge the online and offline worlds." Though … Read the whole story
Despite a "definite uptick" in recently weeks, mergers and acquisitions in the broader media markets continued to decline during the second quarter of the … Read the whole story
A recent court ruling stating that sending text message ads can violate a federal consumer protection law has spurred mobile marketers to form a … Read the whole story
Goodby, Silverstein & Partners is designing a series of marketing and advertising campaigns that focus on Sprint's little-known technology products and partnerships, says Rob … Read the whole story