The Interactive Advertising Bureau will offer small publishers new tools that could help them combat ad blocking, the organization said on Tuesday. The mechanisms … Read the whole story
The ad company Adzerk, which serves online ads for sites including Reddit and Imgur, said on Wednesday that it will offer publishers an automated … Read the whole story
Medium, the content platform pioneered by Twitter co-founder Evan Williams, just raised $57 million. Medium currently claims roughly 20,000 weekly content contributors and "millions" … Read the whole story
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Just as confidence in native advertising dips, along comes a set of guidelines that the industry hopes are enough to restore consumer confidence. Read the whole story
It would appear that Advertising Week is the ideal time to announce new hires, judging by the spate of high-level executive appointments from publishers … Read the whole story
Google will change the policy on its First Click Free program by reducing the number of freebie articles serving on publisher sites from five … Read the whole story
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According to a new series from Adotas: "Online Advertising, Life After Mobile Ad Blocking,"... gives mobile users the tools they need to block ads … Read the whole story
