Search & Performance Marketing Daily Editions for February 2023
Search & Performance Marketing Daily - Tuesday, Feb. 28, 2023
Three Ways Google Ensures Safe Online Shopping
Microsoft Integrates Bing Chat Into Windows 11
Equativ Takes On Bridgepoint As Majority Shareholder To Accelerate Growth
Sam's Club Partners With The Trade Desk And LiveRamp To Target Ads Across The Open Web
Google Client-Side Encryption Now Available In Gmail
OOH Industry Releases New Audience Data, Reboots Reach & Frequency
MRC Accredits Mediaocean Stack For Ad Verification Across Digital Media, Including CTV
Why Wisp's OOH SXSW Creative Is Out-Of-The-Box, Too
Folloze Launches ChatGPT Tool For B2B Marketers
CMOs See Inflation, Labor Shortages As Key Impediments To Growth
During Economic Uncertainty, Embrace The New
Global SVOD Revenues To Rise 25% To $124B By 2028
Bing AI Algorithm Insights On Chat From Bing Product Manager
Search & Performance Marketing Daily - Monday, Feb. 27, 2023
Will Consumers Buy Products Based On Recommendations From ChatGPT?
Microsoft Starts To Define How Advertising Works In Search And Bing Chat Queries
Blockthrough, Publisher Collective Partner To Recover Revenue Lost To Ad Blocking
'My AI,' A Less Controversial Version Of ChatGPT, Coming To Snapchat
Appeals Court Intervenes In Battle Over Google Play Store Policies
The Future Of Human Agency, Give Or Take 12 Years
TikTok Adds DoubleVerify, IAS, Zefr As Official Measurement Partners
Call For Entries: Best In Automotive Marketing
U.S. Ad Market Falls For 7th Consecutive Month In January
Pharma's Digital Ad Spend Tops 50% For First Time
Gmail Down Briefly On Monday Morning
Product Skepticism: Deinfluencing Now Hot Trend
Value Of Brand Image Rises In Many Countries
New Snapchat AI Tool "Open To Hallucinations"
Search & Performance Marketing Daily - Friday, Feb. 24, 2023
ChatGPT: Marketers Missing Online Review Opportunities
Meta Introduces LLaMA, Large Language Model That Runs On Less Power
LiveRamp Integrates Qonsent Tech So Consumers Clearly Understand Data Policy Agreements
DOJ Urges Judge To Sanction Google For Destroying Chats
CMOs Place Priority On ChatGPT And First-Party Data: Study
Ad Creative Still Mostly Fails To Leverage Converged TV's Targeting Capabilities
Call For Entries: Best In Automotive Marketing
Urging Your Clients To Transform? Look To Your Own Business First
AI May Not Be Sentient, But It Doesn't Matter
Performance Art Selects Sprouse As Creative Director
Many Consumers Want Fewer Marketing Messages In 2023
Search & Performance Marketing Daily - Thursday, Feb. 23, 2023
Nextdoor Reduces Harmful Content, Makes Neighborhoods Safer
Google Adds Performance Max Features, Automates Campaigns To Work Across All Ad Inventory
Google Limits News Site Content In Search Results In Response To Canada's Bill
What Do Google's Canadian News Blackout Tests Mean For The U.S.?
YouTube Has Biggest Share Of First-Choice CTV Apps
Call For Entries: Best In Automotive Marketing
Toyota Partners With Yahoo For Crown AR Effort
Ad-Supported CTV Platforms Rise 55% In Time Spent, Ad-Free Streaming Down 30%
It's Time To Take Our Industry Back -- And Drive Growth
TV Measurement Startup HyphaMetrics Taps Industry Vet Wilson As CEO
IPG's Mediabrands Wins $1.4 Billion GEICO Media Review
LinkedIn Feature Boosts Content Visibility
Gmail Users Are Not Receiving Emails Synching With Microsoft Servers: Report
Search & Performance Marketing Daily - Wednesday, Feb. 22, 2023
Positive Attitudes: Pinterest CEO Calls On Industry To Self-Regulate AI
Microsoft Bing Chat Taps Voice, Goes Mobile And On Skype
Mozilla Finds Contradictions Between Google Play Store Data Safety Labels, Privacy Policies
TransUnion Rebrands, Explains 'Tru' Strategy
Brands That Double Down On Data Will Win In (Impending) Recession
Product Categories Likely To Grow In 2023
Product Placement In The Golden Age Of Video
Will YouTube's New CEO Bring Web3 Tech Into The Spotlight?
Gen Z Consumers Spend More Time With Digital Media Than With TV
Longer Video Ads Are More Effective For Mobile, Study Finds
Gmail Users Are Not Receiving Emails Synching With Microsoft Servers: Report
Search & Performance Marketing Daily - Tuesday, Feb. 21, 2023
Attention Spans: California, Pennsylvania, Illinois Residents Have The Shortest
Bing Limits Chat Sessions As OpenAI CEO Says AI Needs Work
Basis Technologies Lays Off Employees As It Restructures
Mindshare's Gerhart Surprises Procurement, Tells Them To Mind Their Ps & Qs
Supreme Court Weighs Terror Victim's Suit Against Google Over Recommendations
Walmart Gains Grocery Share; Ad Biz Tops $2.7B
DMi Partners Ups 4 Staffers To VP Roles
A Hotel Campaign Without The Word 'Hotel'
Search & Performance Marketing Daily - Monday, Feb. 20, 2023
Meta Launches Paid Blue Verification Service For Facebook, Instagram
Google, Meta, AT&T Use Technology During All-Star NBA Weekend To Reach Fans
Ad Service Startups Will Emerge From Thousands Of Tech Layoffs
Fantix, Epsilon Build Partnership That Does Not Require Movement Of Data
2 Ways AI is Changing Advertising Now
Now What, Prudential? Optimistic Ads, Younger Demos For Financial Services
Dentsu Acquires Spain's Omega CRM agency, Folds It Into Merkle
'Ant-Man' Posts $104M Domestic Opening On $24M In Ad Spend
How Brands Can Find Metaverse Success On Roblox
When Scaling Is The Goal Process, Procedures Are Critical
Streaming Viewers Most Prefer Standard Video Ads
Consumers Worldwide Are In Early Stages Of Metaverse Use
Is The Current State Of Media Sustainable?
Search & Performance Marketing Daily - Friday, Feb. 17, 2023
Twitter Opens Advertising To Allow Cannabis Ads
Microsoft Shares Bing Chat Tech, What Advertisers Can Expect
Merkle Analyzes Impact Of Generative Artificial Intelligence On Search
Search Beyond Google: The Future Of Brand Discovery
When Some[thing] Shows You [What It Is], Believe [It] The First Time
Google Has 'Durable Monopoly' In Search, Justice Department Argues
DoubleVerify Offers One Solution For CTV's 'TV Off' Measurement Issue
Growing Audiences, Increasing Prices: Reversal Of Fortunes For Big-Ticket TV Advertising?
ANA: Cross Media Measurement Enters 'Build Phase,' Operational Next Year
Streaming Viewers Most Prefer Standard Video Ads
Search & Performance Marketing Daily - Thursday, Feb. 16, 2023
Microsoft's Chatty Bing Technology Unnerving To Some
YouTube CEO Wojcicki Steps Down, Mohan Steps In
Cadent Adds Google Cloud-Powered Advanced TV Clean Room
Seeking Solutions To Media Measurement Complexity At ANA Event
Will Web3 And The Metaverse Give Rise To Brand Guidelines 3.0?
Kochava Acquires Machine Advertising To Enlarge Media Measurement Options
Multicultural Consumers Notice Where Brands Advertise
Digital Marketing Predictions For 2023
Search & Performance Marketing Daily - Wednesday, Feb. 15, 2023
On-Site Search Failing Because Retailers Still Lack Advanced Resources
NP Digital Integrates ChatGPT Tech Into Products To Automatically Write, Optimize Content
The Trade Desk Annual Revenue Rose 32% To $1.58B For 2022
Ad Spend 'Slowcession' Projected, Upfront Will Be Slowest
This Just In... Apple Music Beats Pepsi's Super Bowl Halftime Sponsor Value
625 Of Twitter's Top 1K Advertisers Still MIA, Revenue Down 60%
CBD Marketer CbdMD 'Cautiously Optimistic' About 2023 Sales Prospects
Rage Clicks, Slow Page Loading Drove Increase In Web Bounce Rates, Study Finds
By The Numbers: Some Top-Rated Super Bowl Ads
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