Moms with children under the age of five are more active on social media than other moms and the population at large, according to new data from Experian Marketing Services, … Read the whole story
"Our goal with this activation is to have some fun around Halloween while surprising and delighting consumers," Century 21 CMO Bev Thorne tells "Marketing … Read the whole story
AYR, which stands for All Year Round, will kick off with denim, but expand to such wardrobe basics as cotton, silk and cashmere tops. … Read the whole story
According to a study from Interakt, more than one-third of wireless customers have switched providers because they felt the carrier did not live up … Read the whole story
The New York-based company, with global operations in Sweden, is getting the word out in the U.S. with a campaign comprising out-of-home, print, digital, … Read the whole story
Courtney Eckerle tells us how UNC Health Care, a large integrated health care system with an academic medical center, brought health information through live chat to … Read the whole story
So last night, minutes after the Boston Red Sox had handily defeated the St. Louis Cardinals, my husband went on Facebook, and saw a … Read the whole story
The State of TV conference held this week as part of NYC's Television Week explored the impact of the crowd on advertising, sports, online, … Read the whole story