The Social Graf
This year's Black Friday saw the highest volume of e-commerce sales ever -- but social media sites contributed a negligible share of those transactions, according to the new "Black Friday … Read the whole story
Tumblr on Monday introduced a new ad unit that will allow marketers to run messages in the section showing what's trending on its mobile … Read the whole story
Google will use its social network Google+ video service Hangouts to help host the first online Hangout-a-thon that will allow consumers to connect with … Read the whole story
Sweet on Twitter, the entertainment business continues to test the network as a tool for marketing, measurement and even script adaptations. Blurring the lines … Read the whole story
Through a new Facebook app promoting the brand's PIXMA printers, parents and children can sit down and compose their letter to Santa. They can … Read the whole story
The "Pass the Glass" campaign, created with The VIA Agency, asks people to use Vine to film videos of themselves passing a glass of … Read the whole story
Glenn Engler has been named global chief of staff and director of corporate strategy for Edelman, the PR firm said Monday. The former Digitas … Read the whole story
- COMMENTARY
Change is coming, and Facebook should lead, not follow TV's outdated mass marketplace. Advertisers and Facebook can and should work together to change the … Read the whole story
- COMMENTARY
Social media popularity invites our attention and derision all at once. We are uneasy with this shift in authority that both social media and … Read the whole story
- COMMENTARY
In the social-media age, nobody -- not e-tailers, not governments, not Vaticans -- can suppress speech without backlash exponentially more damaging than the offending … Read the whole story
