The Social Graf
While some recent data from measurement outfit SimpleReach suggested that the volume of traffic referred to publishers by Facebook is declining, data from other sources suggests that may not actually … Read the whole story
There are products that young people prefer because they're cool, and those they use due to their essential utility. Remarkably, Facebook now appears to … Read the whole story
Mark Zuckerberg and wife Priscilla Chan have pledged to give away 99% of their Facebook stock, which is presently valued at about $45 billion. … Read the whole story
ExxonMobil secured a spot on the leaderboard, thanks to a series of short YouTube clips. It is the first time ExxonMobil has appeared in … Read the whole story
Old Navy shoppers who post an #UNselfie, for example, will trigger a donation. PayPal is offering a 1% match. And anyone participating in Walgreens' … Read the whole story
A bookmark feature in Google's mobile search engine lets U.S. users on iOS and Android devices star and bookmark images to easily find them … Read the whole story
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Digital marketers across all industries, drawing on a broad palette of digital tactics to achieve their objectives, found that the four most popular are … Read the whole story
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Scarcity in media: Who really uses it well these days? Musical artist Adele, for one. Adele does virtually no social media -- no comments, … Read the whole story
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Today, there are essentially two ways in which mobile advertisers can programmatically access video, native and banner inventory: Open RTB and its custom variations, … Read the whole story
