- Advertising Powerhouse Advisory Board Joins Criteo
Online Media Daily, Laurie Sullivan - Thursday, October 28, 2010
Criteo plans to announce Friday the appointment of four well-known industry gur ...
- Report: Click Fraud Reaching New Heights
Online Media Daily, Laurie Sullivan - Wednesday, October 20, 2010
Advertisers waste millions of dollars on fake ad clicks, eroding the credibili ...
- Startup Clovr Touts Card-Linked Offers
Online Media Daily, Mark Walsh - Tuesday, October 19, 2010
A new startup plans to make it easier for consumers to gr ...
- Magnetic And Tumri Expand Dynamic Retargeting Tools Across Web
Online Media Daily, Laurie Sullivan - Monday, October 18, 2010
Search engine marketing has long offered methods to target consumers with high-converti ...
- Microsoft Picks Pictela, Third 'Big 3' Portal To Certify Super Rich Media Ad Platform
Online Media Daily, Joe Mandese - Monday, October 18, 2010
In an important vote of confidence for a promising new online advertisi ...
- Picture This: Image Ads
Around the Net in Search Marketing, Laurie Sullivan - Friday, October 15, 2010
Some might ask: Image ads, why bother? Jessica explores the differences ...
- Google Reports Earnings, Reveals Display Ad And Mobile Revenue Run Rates
Online Media Daily, Laurie Sullivan - Thursday, October 14, 2010
Google reported Thursday that profit rose 32% during the last quarter ...
- Google Unleashes Ad Display Automation Tools
Online Media Daily, Laurie Sullivan - Tuesday, October 12, 2010
Google's long-term plan to automate the advertising supply chain will lead t ...
- Rising CPC, Clicks, Ad Impressions Identify Positive Growth
Online Media Daily, Laurie Sullivan - Tuesday, October 12, 2010
Online advertising grew in the third quarter for search, display and soci ...
- Study: Realizing Real-Time Revenue From Real-Time Bids
Online Media Daily, Laurie Sullivan - Thursday, October 7, 2010
PubMatic announced the results Thursday of what it calls the first collaborati ...
- Media Buyers Need Time To Think? Get Automated
SearchBlog, Laurie Sullivan - Monday, October 4, 2010
There's that "T" word again. Technology that automates media buys, cutting cos ...